Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,New Media (新傳媒)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,New Media (新傳媒)

Advertiser: P&G (寶潔) - Oral-B,New Media (新傳媒)

Admendment: Brand / Brand Percentage of P&G (寶潔) - Oral-B,New Media (新傳媒) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 06 July 2015 to 06 July 2015

Affected Media: PRINT


Action: 15os07060022

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (34%)

Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (25%)

Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)

Brand Updated for Bvlgari / Bulgari

Brand Updated for Bvlgari / Bulgari

Advertiser: Bvlgari / Bulgari
Admendment: Category / Sub-Category / Brand of Bvlgari / Bulgari have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 04 April 2015 to 17 April 2015
Affected Media: MTR


Action: 15pmtr0404207

From
Jewellery, Watches & Luxury Products > Jewellery
Bvlgari / Bulgari > Jewellery (100%)
To
Cosmetics & Skincare > Perfume & Fragrance
Bvlgari / Bulgari > Aqva Divina Fragrance (100%)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,Dr. White,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),HSBC Group (匯豐集團) - HSBC (匯豐銀行)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,Dr. White,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),HSBC Group (匯豐集團) - HSBC (匯豐銀行)

Advertiser: P&G (寶潔) - Oral-B,Dr. White,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),HSBC Group (匯豐集團) - HSBC (匯豐銀行)

Admendment: Brand / Brand Percentage of P&G (寶潔) - Oral-B,Dr. White,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),HSBC Group (匯豐集團) - HSBC (匯豐銀行) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 13 September 2013 to 23 August 2015

Affected Media: PRINT,TVC


Action: 13um09131006

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Floss (牙線) (8%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Mouth Rinse (漱口水) (8%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (9%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Rechargeable Toothbrush (充電式電動牙刷) (17%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (58%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (50%)


Action: 15now-c0720003,15now-c0720002

From
Toiletries & Household > Tooth & Oral Products
Dr. White > Toothbrush (聲波震動牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Dr. White > Magic T-stick Toothbrush (聲波震動牙刷) (100%)


Action: 15news07243080

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > HSBC Premier MasterCard (匯豐卓越理財萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > HSBC Visa Platinum Card (匯豐白金威士卡) (0%)

Toiletries & Household > Tooth & Oral Products
Dr. White > Toothbrush (聲波震動牙刷) (100%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > HSBC Premier MasterCard (匯豐卓越理財萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > HSBC Visa Platinum Card (匯豐白金威士卡) (0%)

Toiletries & Household > Tooth & Oral Products
Dr. White > Magic T-stick Toothbrush (聲波震動牙刷) (100%)

Brand / Brand Percentage Updated for A.S. Watson Group (屈臣氏集團),P&G (寶潔) - Oral-B

Brand / Brand Percentage Updated for A.S. Watson Group (屈臣氏集團),P&G (寶潔) - Oral-B

Advertiser: A.S. Watson Group (屈臣氏集團),P&G (寶潔) - Oral-B

Admendment: Brand / Brand Percentage of A.S. Watson Group (屈臣氏集團),P&G (寶潔) - Oral-B have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 22 November 2013 to 19 June 2015

Affected Media: PRINT


Action: 15news06197045

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效極致淨白牙膏) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (33%)


Action: 14news09260101

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效極致淨白牙膏) (50%)


Action: 14news06203067,14news06136042

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Whitening Toothpaste (健康淨白牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效極致淨白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Whitening Toothpaste (健康淨白牙膏) (50%)


Action: 14news02219008,14news02216030,13news11220150

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效極致淨白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效極致清新牙膏) (50%)

Brand / Brand Percentage Updated for New Media (新傳媒),P&G (寶潔) - Oral-B

Brand / Brand Percentage Updated for New Media (新傳媒),P&G (寶潔) - Oral-B

Advertiser: New Media (新傳媒),P&G (寶潔) - Oral-B

Admendment: Brand / Brand Percentage of New Media (新傳媒),P&G (寶潔) - Oral-B have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 06 July 2015 to 06 July 2015

Affected Media: PRINT


Action: 15os07060022

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (34%)

Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Platinum White P7000 Electrical Toothbrush (百靈Platinum White P7000電動牙刷) (25%)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),A.S. Watson Group (屈臣氏集團),New Media (新傳媒),South China Media / SC Media (南華傳媒)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),A.S. Watson Group (屈臣氏集團),New Media (新傳媒),South China Media / SC Media (南華傳媒)

Advertiser: P&G (寶潔) - Oral-B,A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),A.S. Watson Group (屈臣氏集團),New Media (新傳媒),South China Media / SC Media (南華傳媒)

Admendment: Brand / Brand Percentage of P&G (寶潔) - Oral-B,A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),A.S. Watson Group (屈臣氏集團),New Media (新傳媒),South China Media / SC Media (南華傳媒) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 08 April 2015 to 27 August 2015

Affected Media: PRINT,BANNER,TVC,MTR


Action: 15metro04160010,15mob0526745,15ban0527522,15ban0527418,15ban0808704

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (100%)


Action: 15news05224010

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (100%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)


Action: 15mob0531719,15ban0530907

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Mouth Rinse (漱口水) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Anti-Plaque Mouth Rinse (健康專家護齦漱口水) (34%)


Action: 15news06197045

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Complete Toothpaste (多效牙膏) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (33%)


Action: 15news06220048,15news06261096

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothpaste (兒童牙膏) (0%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothpaste (兒童牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stage Toothbrush (兒童牙刷) (0%)


Action: 15os07060022

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (34%)

Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (美白牙膏) (33%)

To
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty - The OL's Style Brand (流行新姿 - 完美生活．OL 最愛品牌大賞) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Mica Toothpaste (雙效炫白美白牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Platinum White P7000 Electrical Toothbrush (Platinum White P7000電動牙刷) (25%)


Action: 15tvc-c0408006,15ban0427902,15ban0424907,15tmtr-c0613004

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (100%)


Action: 15fb05040004

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (67%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (Braun Oral-B 充電式電動牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (67%)


Action: 15ban0613254

From
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Jessica (旭茉) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (50%)

To
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Jessica (旭茉) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (50%)


Action: 15mob0525722,15east05061007,15fb06220011,15os05251010

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (100%)


Action: 15mob0430716,15ban0428710

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Toothpaste (鑽亮拋光牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothbrush (鑽亮拋光美白牙膏) (100%)

Added back appearance update for Swatch Group (斯沃琪集團) - Omega (歐米茄)

Added back appearance update for Swatch Group (斯沃琪集團) - Omega (歐米茄)

Amendment:  add appearance
Result: Adspend of related media would be affected
Affected Period: Mar 2015
Affected Media: TVB Pearl

Action:
ref no. 15tvc-c0306002
add back appearance on 10 Mar 2015 at 21:48:36 - 21:49:06

Sub-Category / Brand Updated for Botani,Eyre,South China Media / SC Media (南華傳媒),Hachette Filipacchi {Acquired},SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,New Media (新傳媒)

Sub-Category / Brand Updated for Botani,Eyre,South China Media / SC Media (南華傳媒),Hachette Filipacchi {Acquired},SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,New Media (新傳媒)

Advertiser: Botani,Eyre,South China Media / SC Media (南華傳媒),Hachette Filipacchi {Acquired},SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,New Media (新傳媒)

Admendment: Sub-Category / Brand of Botani,Eyre,South China Media / SC Media (南華傳媒),Hachette Filipacchi {Acquired},SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,New Media (新傳媒) have been amended

Result: Adspend of Sub-Category / Brand would be affected

Affected Period: 01 September 2009 to 19 August 2013

Affected Media: PRINT


Action: 09jmen0901016

From
Cosmetics & Skincare > Facial Moisturizers
Botani > Soothing Facial Mist (25%)

Cosmetics & Skincare for Men > Facial Products for Men
Eyre > BioBotanics Men's Skin Care Products (25%)

Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > JMen Club (50%)

To
Cosmetics & Skincare > Cleansers & Toners
Botani > Soothing Facial Mist (花卉舒緩噴霧) (25%)

Cosmetics & Skincare for Men > Facial Products for Men
Eyre > BioBotanics Men's Skin Care Products (25%)

Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > JMen Club (50%)


Action: 10elle0401116

From
Mass Media > Newspapers & Magazines
Hachette Filipacchi {Acquired} > Elle Magazine {Acquired} (50%)

Cosmetics & Skincare > Facial Moisturizers
Botani > Soothing Facial Mist (17%)

Cosmetics & Skincare > Facial Moisturizers
Botani > Boots Balancing Moisturiser (強效保濕乳液) (17%)

Cosmetics & Skincare > Cleansers & Toners
Botani > Purify Facial Cleanser (淨化潔面啫喱) (16%)

To
Mass Media > Newspapers & Magazines
Hachette Filipacchi {Acquired} > Elle Magazine {Acquired} (50%)

Cosmetics & Skincare > Cleansers & Toners
Botani > Soothing Facial Mist (花卉舒緩噴霧) (17%)

Cosmetics & Skincare > Facial Moisturizers
Botani > Boots Balancing Moisturiser (強效保濕乳液) (17%)

Cosmetics & Skincare > Cleansers & Toners
Botani > Purify Facial Cleanser (淨化潔面啫喱) (16%)


Action: 13elle08011035

From
Cosmetics & Skincare > Facial Moisturizers
Botani > Soothing Facial Mist (25%)

Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (50%)

Cosmetics & Skincare > Masks
Botani > Moisture Active Brightening Mask (活性保濕亮白面膜) (25%)

To
Cosmetics & Skincare > Cleansers & Toners
Botani > Soothing Facial Mist (花卉舒緩噴霧) (25%)

Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (50%)

Cosmetics & Skincare > Masks
Botani > Moisture Active Brightening Mask (活性保濕亮白面膜) (25%)


Action: 13fb08191007

From
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)

Cosmetics & Skincare > Facial Moisturizers
Botani > Soothing Facial Mist (50%)

To
Mass Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)

Cosmetics & Skincare > Cleansers & Toners
Botani > Soothing Facial Mist (花卉舒緩噴霧) (50%)

Advertiser / Brand Updated for Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路)

Advertiser / Brand Updated for Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路)

Advertiser: Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路)
Admendment: Advertiser / Brand of Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路) have been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: 13 July 2015 to 30 July 2015
Affected Media: KCRC,BANNER,TVC

Action: 15pear0724003,15mob0713754
From
Toys & Hobbies > Computer / Online Games
Efun > Mobile App – Games (100%)
To
Toys & Hobbies > Computer / Online Games
Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路) > Mobile App – Games (100%)

Action: 15tvc-c0714002
From
Toys & Hobbies > Computer / Online Games
Hasbro (孩之寶) > Monopoly Zapped Mobile Apps (大富翁應用程式) (100%)
To
Toys & Hobbies > Computer / Online Games
Egame (台灣易遊網路科技) / Game Dreamer (晶綺科技股份) / Efun (易幻網路) > Mobile App – Games (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王),Lion (獅王) - Systema (適齒美),Lion (獅王) - 獅王潔白,South China Media / SC Media (南華傳媒)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王),Lion (獅王) - Systema (適齒美),Lion (獅王) - 獅王潔白,South China Media / SC Media (南華傳媒)

Advertiser: Lion (獅王),Lion (獅王) - Systema (適齒美),Lion (獅王) - 獅王潔白,South China Media / SC Media (南華傳媒)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Lion (獅王),Lion (獅王) - Systema (適齒美),Lion (獅王) - 獅王潔白,South China Media / SC Media (南華傳媒) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 01 April 2007 to 15 April 2011

Affected Media: FOCUS,PRINT


Action: 10focus0723105

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: 10focus0716105

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (34%)

Toiletries & Household > Hair Treatment Products
Lion (獅王) - Free & Free > Free & Free Damage Aid (Free & Free 染色髮絲修復精華) (33%)

To
Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: 10news0618030

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (100%)


Action: 09focus0904002

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Interdental Brush (長柄牙縫刷) (50%)


Action: news042007609

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Salz Fresh (獅王鹹味牙膏) > Salz Fresh Toothpaste (獅王鹹味牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (100%)


Action: marie040107038

From
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Marie Claire Magazine (瑪利嘉兒) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Marie Claire Magazine (瑪利嘉兒) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Floss (牙線棒) (25%)

Brand Percentage Updated for Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Dialogue Experience (對話體驗)

Brand Percentage Updated for Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Dialogue Experience (對話體驗)

Advertiser: Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Dialogue Experience (對話體驗)

Admendment: Brand Percentage of Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Dialogue Experience (對話體驗) have been amended

Result: Adspend of Brand Percentage would be affected

Affected Period: 01 March 2015 to 01 July 2015

Affected Media: WALL,PRINT


Action: 15wall0313107,15wall0313106

From
Entertainment > Live Performance & Concerts
Dialogue In The Dark / DID HK (黑暗中對話) > 1010 Concert In The Dark (1010暗中作樂聲演會) (20%)

Entertainment > Live Performance & Concerts
Social Ventures Hong Kong / SVHK (香港社會創投基金) > 1010 Concert In The Dark (1010暗中作樂聲演會) (20%)

Entertainment > Live Performance & Concerts
People Mountain People Sea (人山人海) > 1010 Concert In The Dark (1010暗中作樂聲演會) (20%)

Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (20%)

Entertainment > Live Performance & Concerts
Dialogue Experience (對話體驗) > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (20%)

To
Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (0%)

Entertainment > Live Performance & Concerts
Dialogue Experience (對話體驗) > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (100%)


Action: 15out07010011

From
Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (0%)

Entertainment > Live Performance & Concerts
Dialogue Experience (對話體驗) > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (100%)

To
Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (100%)

Entertainment > Live Performance & Concerts
Dialogue Experience (對話體驗) > 1010 Presents Concert in the Dark (1010呈獻暗中作樂) (0%)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone],Samsung (三星)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone],Samsung (三星)

Advertiser: Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone],Samsung (三星)

Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone],Samsung (三星) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 03 July 2015 to 19 July 2015

Affected Media: PRINT,BANNER


Action: 15news07031004

From
Telecommunication, Mobile Phones & Services > Mobile Services
Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone] > Smartone Mobile Services (流動電話服務) (100%)

To
Telecommunication, Mobile Phones & Services > Mobile Services
Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone] > Smartone Mobile Services (流動電話服務) (50%)

Telecommunication, Mobile Phones & Services > Mobile Phones
Samsung (三星) > Galaxy S 6 Edge Mobile Phone (50%)


Action: 15ban0707928

From
Telecommunication, Mobile Phones & Services > Mobile Services
Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone] > Smartone Mobile Services (流動電話服務) (100%)

To
Telecommunication, Mobile Phones & Services > Events, Sponsorship & Compliments
Smartone Group (數碼通電訊集團) - Smartone Mobile Communications (數碼通電訊) [Smartone-Vodafone] > Events, Sponsorship & Compliments (100%)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語)

Advertiser: Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語)

Admendment: Brand / Brand Percentage of Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 09 June 2011 to 17 June 2013

Affected Media: TVC


Action: 11cable-c0617006,11now-c0610006

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (33%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (34%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (33%)


Action: 11tvc-c0617011,11tvc-c0620002

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (100%)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Leed (麗的)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Leed (麗的)

Advertiser: Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Leed (麗的)

Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Lion (獅王) - Systema (適齒美),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Leed (麗的) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 05 December 2011 to 30 November 2014

Affected Media: TVC,MTR


Action: 14cable-c0307016

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (34%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (33%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (33%)


Action: 12cable-c1007005,12now-c1006003,13tmtr-c0611008

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)


Action: 13tmtr-c1029018

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Interdental Brush (Systema 適齒美長柄牙縫刷) (50%)

To
Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 13tmtr-c0604006

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (50%)

Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (50%)


Action: 13tvc-c0618008

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (100%)


Action: 13cable-c0601016

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (100%)


Action: 11cable-c1205026

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (34%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (33%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (33%)


Action: 12cable-c0608007

From
Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)


Action: 12now-c0427005

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

To
Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)


Action: 12cable-c0427018

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Electrical Toothbrush (適齒美電動牙刷) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美)

Advertiser: Lion (獅王) - Systema (適齒美)

Admendment: Brand / Brand Percentage of Lion (獅王) - Systema (適齒美) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 20 June 2013 to 28 September 2014

Affected Media: TVC


Action: 14cable-c0713025,14cable-c0521019,14now-c0331001,13now-c0621002

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)

Brand Updated for Lion (獅王) - Systema (適齒美)

Brand Updated for Lion (獅王) - Systema (適齒美)

Advertiser: Lion (獅王) - Systema (適齒美)

Admendment: Brand of Lion (獅王) - Systema (適齒美) have been amended

Result: Adspend of Brand would be affected

Affected Period: December 2006 to July 2015

Affected Media: PRINT


Action: news012607031

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美), Leed (麗的),Lion (獅王),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Lion (獅王) - Top (潔白物語),Next Media (壹傳媒),Lion (獅王) - 獅王潔白

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Lion (獅王),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Lion (獅王) - Top (潔白物語),Next Media (壹傳媒),Lion (獅王) - 獅王潔白

Advertiser: Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Lion (獅王),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Lion (獅王) - Top (潔白物語),Next Media (壹傳媒),Lion (獅王) - 獅王潔白

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Lion (獅王),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Lion (獅王) - Top (潔白物語),Next Media (壹傳媒),Lion (獅王) - 獅王潔白 have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 16 November 2012 to 01 August 2015

Affected Media: MTR,TVC,PRINT


Action: 15tmtr-c0725004,15tmtr-c0228021

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Tooth & Oral Products (100%)


Action: 15tmtr-c0321008

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

To
Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Tooth & Oral Products (50%)


Action: 14cable-c0905010

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (50%)

To
Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: 14nexp-c0601003

From
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (25%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (25%)

To
Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: 15news04241001

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (100%)


Action: 14news10240198

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (100%)


Action: 13tmtr-c1001018

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (50%)


Action: 12sud1116008

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Mass Media > Online Services
Next Media (壹傳媒) > suddenclub.com (50%)

To
Mass Media > Online Services
Next Media (壹傳媒) > suddenclub.com (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (50%)


Action: 14nexp-c0620003

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (33%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (34%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (33%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (34%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Tooth & Oral Products (33%)


Action: 14tmtr-c0114010

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Sing Tao News Corporation (星島新聞集團),Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王),Top (潔白物語),Drain Cleaner (通渠佬)Leed (麗的),獅王潔白,Mannings (萬寧),Hang Seng Bank (恒生銀行),Wellcome (惠康),Watson's Store (屈臣氏), Parknshop or Park'n Shop (百佳)

Brand / Brand Percentage Updated for Lion (獅王) - Systema (適齒美),Sing Tao News Corporation (星島新聞集團),Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Leed (麗的),Lion (獅王) - 獅王潔白,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳)

Advertiser: Lion (獅王) - Systema (適齒美),Sing Tao News Corporation (星島新聞集團),Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Leed (麗的),Lion (獅王) - 獅王潔白,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳)

Admendment: Brand / Brand Percentage of Lion (獅王) - Systema (適齒美),Sing Tao News Corporation (星島新聞集團),Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王),Lion (獅王) - Top (潔白物語),Lion (獅王) - Drain Cleaner (通渠佬),Lion (獅王) - Leed (麗的),Lion (獅王) - 獅王潔白,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 28 May 2010 to 24 August 2015

Affected Media: PRINT,TVC,MTR,FOCUS


Action: 12news0106248,11news0916627,11news0916686,11news0630301,11news0630046,11news0422904,11news0114473,10news0528647,10news0528474,10news0528222,12news0110424,15news04040007

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (100%)


Action: 15news05229010,14news03073107,14news02280125,14news02286029

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Interdental Brush (Systema 適齒美長柄牙縫刷) (0%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 15news05221035,14news09129008,14news09121040,13news10258113,13news09131042,15tvc-c0103003,14cable-c0713024,14tmtr-c0930008,13news10251050,13tvc-c1018014

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 13news10260013

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 14news07182057,14news07180071

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

Toys & Hobbies > Bundled Gifts & Collectibles
Panda-a-Panda (聾貓) > Collectibles & Sounvenirs (0%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 11sma0317004

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Mass Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > Smart Parents (親子王) (50%)

To
Mass Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > Smart Parents (親子王) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Tooth & Oral Products (50%)


Action: 14cable-c0222018

From
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 15tvc-c0510015

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (50%)

To
Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 15tvc-c0323004

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語洗衣液) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 15tmtr-c0203008,13tvc-c1024001,14tvc-c0107001

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (50%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 15tvc-c0128016

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (0%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Super Soft Concentrate Powder (潔白物語倍柔洗衣粉) (100%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Super Soft Concentrate Powder (潔白物語倍柔洗衣粉) (100%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (0%)


Action: 15tvc-c0104012,15tvc-c0208014

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (50%)

To
Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 14nexp-c0601003

From
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (25%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (25%)

To
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (25%)

Toiletries & Household > Detergent & Cleaning Products
Lion (獅王) - Drain Cleaner (通渠佬) > Drain Cleaner (通渠佬) (25%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (25%)


Action: 13now-c1214003

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

To
Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 13focus1018002

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - 獅王潔白 > Toothpaste (獅王潔白牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 13news10260010,13news10258098,13news10251046

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 13news10258091,13news10251018

From
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 13news10250086

From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 13news10252039

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (100%)


Action: 14cable-c1110076,14now-c1101009,14cable-c1003012

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Kids Toothbrush (兒童牙肉護理牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)


Action: 15tmtr-c0627018

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (33%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (33%)

Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (34%)

To
Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Liquid Detergent (潔白物語納米樂洗衣液) (33%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (33%)

Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (34%)


Action: 15tmtr-c0627014

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷) (50%)

Cosmetics & Skincare > Foot Care Products
Lion (獅王) > Foot Care Products (休足時間) (50%)

Brand Updated for Lion (獅王) - Systema (適齒美)

Brand Updated for Lion (獅王) - Systema (適齒美)

Advertiser: Lion (獅王) - Systema (適齒美)

Admendment: Brand of Lion (獅王) - Systema (適齒美) have been amended

Result: Adspend of Brand would be affected

Affected Period: June 2012 to July 2015

Affected Media: All Media

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Electrical Toothbrush (適齒美電動牙刷)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Electrical Toothbrush (聲波震動牙刷 / 聲波電動牙刷)

Brand Updated for Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王) - Systema (適齒美)

Brand Updated for Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王) - Systema (適齒美)

Advertiser: Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王) - Systema (適齒美)

Admendment: Brand of Lion (獅王) - Mizutori Zosan (吸濕大笨象),Lion (獅王) - Systema (適齒美) have been amended

Result: Adspend of Brand would be affected

Affected Period: 01 July 2015 to 23 August 2015

Affected Media: TVC


Action: 15tvc-c0702014

From
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Toiletries & Household > Humidifier & Dehumidifier
Lion (獅王) - Mizutori Zosan (吸濕大笨象) > Mizutori Zosan Dehumidifier (吸濕大笨象) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Spiral Toothbrush (螺旋潔淨牙肉護理牙刷) (50%)

Appearance of Estee Lauder Companies - Estee Lauder (雅詩蘭黛) ad have been deleted

Appearance of Estee Lauder Companies - Estee Lauder (雅詩蘭黛)  ad have been deleted

Advertiser: Estee Lauder Companies - Estee Lauder (雅詩蘭黛)
Amendment: Appearance of the following ads have been amended
Result: Adspend of Estee Lauder Companies - Estee Lauder (雅詩蘭黛)   would be affected
Affected Period: 18 Jul 2015 to 24 July 2015
Affected Media: Airport

Action:
Ref.no 15apt0228203
1. The appearance of 15apt0228203   was deleted due to the unmap of data from log provider.

--------------------------------------------------------------------------


Appearance of Coty - Marc Jacobs   ad have been added

Advertiser: Coty - Marc Jacobs
Amendment: Appearance of the following ads have been amended
Result: Adspend of Coty - Marc Jacobs  would be affected
Affected Period: 4 July 2015 to 10 July 2015
Affected Media: Airport

Action:
Ref.no 15apt0606208
1. The appearance of 15apt0606208   was added due to the unmap of data from log provider.

--------------------------------------------------------------------------


Appearance of China Life Insurance (Overseas) (中國人壽保險(海外)股份) [中國人壽保險]   ad have been added

Advertiser: China Life Insurance (Overseas) (中國人壽保險(海外)股份) [中國人壽保險]
Amendment: Appearance of the following ads have been amended
Result: Adspend of China Life Insurance (Overseas) (中國人壽保險(海外)股份) [中國人壽保險]  would be affected
Affected Period: July 2015 to Dec 2015
Affected Media: BUS

Action:
Ref.no 15bus0721101
1. The appearance of 15bus0721101   was added due to the unmap of data from log provider.

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王),Hutchison Whampoa (和記黃埔),Systema (適齒美),China Resources Vanguard (Hong Kong) , Parknshop (百佳),Shokubutsu (植物物語),Wellcome (惠康)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王),Cheung Kong Group (長江集團) - Hutchison Whampoa (和記黃埔),Lion (獅王) - Systema (適齒美),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),Lion (獅王) - Shokubutsu (植物物語),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康)

Advertiser: Lion (獅王),Cheung Kong Group (長江集團) - Hutchison Whampoa (和記黃埔),Lion (獅王) - Systema (適齒美),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),Lion (獅王) - Shokubutsu (植物物語),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Lion (獅王),Cheung Kong Group (長江集團) - Hutchison Whampoa (和記黃埔),Lion (獅王) - Systema (適齒美),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),Lion (獅王) - Shokubutsu (植物物語),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 13 September 2002 to 06 June 2003

Affected Media: PRINT


Action: news052203131

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Salz Fresh (獅王鹹味牙膏) > Salz Fresh Toothpaste (獅王鹹味牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Kodomo > Kodomo Lion Toothpaste (獅王兒童果味牙膏) (25%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) > Tooth & Oral Products (100%)


Action: tvbw051303021

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Salz Fresh (獅王鹹味牙膏) > Salz Fresh Toothpaste (獅王鹹味牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Kodomo > Kodomo Lion Toothpaste (獅王兒童果味牙膏) (25%)

To
Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: milk121902012

From
Retail > Shopping Mall
Cheung Kong Group (長江集團) - Hutchison Whampoa (和記黃埔) > Home World (和富家居庭) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Retail > Shopping Mall
Cheung Kong Group (長江集團) - Hutchison Whampoa (和記黃埔) > Home World (和富家居庭) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Tooth & Oral Products (50%)


Action: news091502414

From
Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Shop (華潤萬家便利超市) [CRC Shop (華潤超級市場)] (0%)

Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (17%)

Toiletries & Household > Laundry Services / Products
Lion (獅王) - Top (潔白物語) > Lion Top Laundry Products(潔白物語) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (17%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Kodomo > Kodomo Lion Toothpaste (獅王兒童果味牙膏) (16%)

To
Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Shop (華潤萬家便利超市) [CRC Shop (華潤超級市場)] (0%)

Industry > Conglomerates
Lion (獅王) > Range Products (產品系列) (100%)


Action: news091302144

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Salz Fresh (獅王鹹味牙膏) > Salz Fresh Toothpaste (獅王鹹味牙膏) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Kodomo > Kodomo Lion Toothpaste (獅王兒童果味牙膏) (20%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) > Tooth & Oral Products (50%)


Action: news091302143

From
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Zact > Zact Stain Fighter & Smokers' Toothpaste (獅王漬脫牙膏) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Salz Fresh (獅王鹹味牙膏) > Salz Fresh Toothpaste (獅王鹹味牙膏) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (20%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Kodomo > Kodomo Lion Toothpaste (獅王兒童果味牙膏) (20%)

To
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) > Tooth & Oral Products (50%)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的), Mannings (萬寧),Lion (獅王) - Clinica,South China Media / SC Media (南華傳媒),New Media (新傳媒),Television Broadcasts / TVB

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Lion (獅王) - Clinica,South China Media / SC Media (南華傳媒),New Media (新傳媒),Television Broadcasts / TVB (電視廣播)

Advertiser: Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Lion (獅王) - Clinica,South China Media / SC Media (南華傳媒),New Media (新傳媒),Television Broadcasts / TVB (電視廣播)

Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Lion (獅王) - Shokubutsu (植物物語),Lion (獅王) - Systema (適齒美),Lion (獅王) - Leed (麗的),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),Lion (獅王) - Clinica,South China Media / SC Media (南華傳媒),New Media (新傳媒),Television Broadcasts / TVB (電視廣播) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 27 March 2007 to 28 September 2014

Affected Media: MTR,PRINT


Action: 14tmtr-c0930009

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Interdental Brush (Systema 適齒美長柄牙縫刷) (100%)

To
Toiletries & Household > Bath & Shower
Lion (獅王) - Shokubutsu (植物物語) > Shokubutsu (植物物語沐浴露) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Interdental Brush (長柄牙縫刷) (50%)


Action: 13tmtr-c0226015

From
Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Interdental Brush (Systema 適齒美長柄牙縫刷) (50%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (50%)

Cosmetics & Skincare > Cleansers & Toners
Lion (獅王) - Leed (麗的) > Beauty Puff (化粧棉) (50%)


Action: 08news0729920

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Interdental Brush (Systema 適齒美長柄牙縫刷) (100%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Interdental Brush (長柄牙縫刷) (100%)


Action: news051007129

From
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Floss (牙線棒) (100%)

To
Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Clinica > Clinica Floss (3弦牙線棒) (100%)


Action: marie040107038

From
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Marie Claire Magazine (瑪利嘉兒) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (50%)

To
Mass Media > Newspapers & Magazines
South China Media / SC Media (南華傳媒) > Marie Claire Magazine (瑪利嘉兒) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Clinica > Clinica Floss (3弦牙線棒) (25%)


Action: os032707233

From
Mass Media > Newspapers & Magazines
New Media (新傳媒) > More Club (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Floss (牙線棒) (25%)

To
Mass Media > Newspapers & Magazines
New Media (新傳媒) > More Club (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Clinica > Clinica Floss (3弦牙線棒) (25%)


Action: tvbw032707005

From
Mass Media > Newspapers & Magazines
Television Broadcasts / TVB (電視廣播) > TVB Weekly (TVB 周刊) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Toothbrush (適齒美牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Systema Floss (牙線棒) (25%)

To
Mass Media > Newspapers & Magazines
Television Broadcasts / TVB (電視廣播) > TVB Weekly (TVB 周刊) (50%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Systema (適齒美) > Toothbrush (牙肉護理牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
Lion (獅王) - Clinica > Clinica Floss (3弦牙線棒) (25%)