Category / Sub-Category / Brand Updated for Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Advertiser: Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Amendment: Category / Sub-Category / Brand of Mentholatum (曼秀雷敦) - 50 Megumi (50惠) have been amended

Result: Adspend of Category / Sub-Category / Brand would be affected

Affected Period: 31 May 2018 to 02 July 2021

Affected Media: PRINT,BANNER,SOC,TVC,MTR,BUS BODY

Action:  All

From

Pharmaceuticals & Healthcare > Hair

Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Hair Treatment Products For Men (50惠男士育髮激活精華) 

To

Toiletries & Household > Hair Treatment Products

Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Hair Treatment Products For Men (50惠男士育髮激活精華) 

Updated for Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Advertiser:  Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Admendment:  Mentholatum (曼秀雷敦) - 50 Megumi (50惠) have been amended

Result: Adspend of would be affected

Affected Period:April 2021

Affected Media: MTR

 

Action:21pmtr0226205,21pmtr0403206

 

Some appearances of 21pmtr0226205 have been moved to 21pmtr0403206

 

From

Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

>      50 Megumi Hair (50惠養潤育髮精華素)     (100%)

move to

Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

>      50 Megumi Black Hair Active Essence (50惠黑髮激活精華)        (100%)

Brand Percentage Updated for Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Advertiser: Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Admendment: Brand Percentage of Mentholatum (曼秀雷敦) - 50 Megumi (50惠) have been amended

Result: Adspend of Brand Percentage would be affected

Affected Period: 31 May 2018 to 01 February 2020

Affected Media: TVC


Action: 19tvc-c0624013,18tvc-c0531016,18tvc-c0622021

From
Pharmaceuticals & Healthcare > Hair
Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Hair Treatment Products For Men (50惠男士育髮激活精華) (100%)

Toiletries & Household > Shampoo & Conditioner
Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Shampoo & Conditioner For Men (50惠男士防脫洗髮露) (0%)

To
Pharmaceuticals & Healthcare > Hair
Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Hair Treatment Products For Men (50惠男士育髮激活精華) (50%)

Toiletries & Household > Shampoo & Conditioner
Mentholatum (曼秀雷敦) - 50 Megumi (50惠) > 50 Megumi Shampoo & Conditioner For Men (50惠男士防脫洗髮露) (50%)