Advertiser: Master Wine,Dairy Farm Group (牛奶公司集團) - Jasons Food & Living,Cloudy Bay,A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水),My Wine Guy,Flaviar,Apothic Wines,Carlo Rossi (加州佳樂事),Lamarca,Metro International (都市日報),A.S. Watson Group (屈臣氏集團),WSM Entertainment (環星娛樂),Palinda Wines (百利達酒莊),Daisekkei (大雪溪),EH Shuzo (EH酒造),Fukugen Brewery (福源酒造),Lindemans,Home Sweet Home Ukulele,The Dah Sing Group (大新集團) - Dah Sing Bank (大新銀行),LVMH Group - Moet Hennessy (酩悅軒尼詩),Grace Vineyard (怡園酒莊),HK Wine Market (香港酒市場)
Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Master Wine,Dairy Farm Group (牛奶公司集團) - Jasons Food & Living,Cloudy Bay,A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水),My Wine Guy,Flaviar,Apothic Wines,Carlo Rossi (加州佳樂事),Lamarca,Metro International (都市日報),A.S. Watson Group (屈臣氏集團),WSM Entertainment (環星娛樂),Palinda Wines (百利達酒莊),Daisekkei (大雪溪),EH Shuzo (EH酒造),Fukugen Brewery (福源酒造),Lindemans,Home Sweet Home Ukulele,The Dah Sing Group (大新集團) - Dah Sing Bank (大新銀行),LVMH Group - Moet Hennessy (酩悅軒尼詩),Grace Vineyard (怡園酒莊),HK Wine Market (香港酒市場) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 05 November 2010 to 21 April 2021
Affected Media: SOC,PRINT,BANNER,SHELTER,RADIO,MTR
Action: 21soc02123475,21soc02113920
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Master Wine > Red & White Wine (100%)
To
Wine, Beer, Whisky & Liquor > Retail & Distributors
Master Wine > Online Wine Retailer (100%)
----------------------
Action: 13news10255028
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Jasons Food & Living > Supermarket (100%)
Wine, Beer, Whisky & Liquor > Champagne
Cloudy Bay > Champagne (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Jasons Food & Living > Supermarket (100%)
Wine, Beer, Whisky & Liquor > Red & White Wine
Cloudy Bay > White Wine (0%)
------------------------------
Action: 12out1024135,12ban0930417
From
Wine, Beer, Whisky & Liquor > Champagne
Cloudy Bay > Champagne (100%)
To
Wine, Beer, Whisky & Liquor > Red & White Wine
Cloudy Bay > White Wine (100%)
------------------------------
Action: 20mob0919713
From
Beverages > Water
A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水) > Watsons Pure Distilled Water (屈臣氏蒸餾水) (33%)
Beverages > Carbonated Drinks
A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水) > Soda Water (梳打水) (33%)
Wine, Beer, Whisky & Liquor > Red & White Wine
A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水) > The Shy Pig (34%)
To
Retail > Online Stores & Group Buying Services
A.S. Watson Group (屈臣氏集團) - Watsons Water (屈臣氏蒸餾水) > Watsons Water Online Store (100%)
--------------------------------
Action: 21ban0419180
From
Wine, Beer, Whisky & Liquor > Red & White Wine
My Wine Guy > Red & White Wine (100%)
To
Wine, Beer, Whisky & Liquor > Retail & Distributors
My Wine Guy > Online Wine Retailer (100%)
-------------------------------
Action: 20ban0322939
From
Wine, Beer, Whisky & Liquor > Whisky
Flaviar > Wine Retailer (100%)
To
Wine, Beer, Whisky & Liquor > Retail & Distributors
Flaviar > Online Wine Retailer (100%)
------------------------------
Action: 20mob1228142
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Apothic Wines > Red & White Wine (100%)
To
Wine, Beer, Whisky & Liquor > Red & White Wine
Apothic Wines > Apothic Red (100%)
------------------------------
Action: 15she0821008
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Apothic Wines > Apothic Red (100%)
To
Wine, Beer, Whisky & Liquor > Red & White Wine
Apothic Wines > Red & White Wine (100%)
--------------------------------
Action: 20mob1116109
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Carlo Rossi (加州佳樂事) > Red & White Wine (100%)
To
Wine, Beer, Whisky & Liquor > Cider & Liquor
Carlo Rossi (加州佳樂事) > Ice (100%)
-------------------------------
Action: 20mob1228103
From
Wine, Beer, Whisky & Liquor > Champagne
Lamarca > Champagne (100%)
To
Wine, Beer, Whisky & Liquor > Cider & Liquor
Lamarca > Sparkling Wine (100%)
--------------------------------
Action: 15news12306006
From
Media > Print Media
Metro International (都市日報) > Newspaper (50%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (50%)
Wine, Beer, Whisky & Liquor > Champagne
Lamarca > Champagne (0%)
To
Media > Print Media
Metro International (都市日報) > Newspaper (50%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (50%)
Wine, Beer, Whisky & Liquor > Cider & Liquor
Lamarca > Sparkling Wine (0%)
--------------------------
Action: 14rad-c0414032,14rad-c0414028,14rad-c0414024,14news04156021,14news03252016,14pmtr0408012
From
Entertainment > Live Performance & Concerts
WSM Entertainment (環星娛樂) > Concerts (呂珊2014情兩牽演唱會) (100%)
Wine, Beer, Whisky & Liquor > Retail & Distributors
Palinda Wines (百利達莊園 / 澳洲不利達酒莊) > Concerts (呂珊2014情兩牽演唱會) (0%)
To
Entertainment > Live Performance & Concerts
WSM Entertainment (環星娛樂) > Concerts (呂珊2014情兩牽演唱會) (100%)
Wine, Beer, Whisky & Liquor > Red & White Wine
Palinda Wines (百利達酒莊) > Concerts (呂珊2014情兩牽演唱會) (0%)
---------------------------
Action: 21wine02010002
From
Wine, Beer, Whisky & Liquor > Cider & Liquor
Azuminoshu / Grace of Azumino > Cider & Liquor (100%)
To
Wine, Beer, Whisky & Liquor > Cider & Liquor
Daisekkei (大雪溪) > Sake (清酒) (34%)
Wine, Beer, Whisky & Liquor > Cider & Liquor
EH Shuzo (EH酒造) > Suien Junmai Daiginjoshu (醉園純米大吟釀成) (33%)
Wine, Beer, Whisky & Liquor > Cider & Liquor
Fukugen Brewery (福源酒造) > Northern Alps Junmai Daiginjoshu (純米大吟醸) (33%)
-----------------------------
Action: 16marie12010017
From
Wine, Beer, Whisky & Liquor > Cider & Liquor
Lindemans > Cider & Liquor (水果啤酒) (100%)
To
Wine, Beer, Whisky & Liquor > Beer
Lindemans > Cider & Liquor (水果啤酒) (100%)
------------------------------
Action: 20mob1211182,20mob1207180
From
Education & Training > Playgroup & Interest Group
Home Sweet Home > Interest Group (興趣班) (100%)
To
Games & Hobbies > Music Instruments
Home Sweet Home Ukulele > Music Instrument Retailer (100%)
----------------------------
Action: 21soc04210952
From
Banking & Investment Services > Commercial Banking
The Dah Sing Group (大新集團) - Dah Sing Bank (大新銀行) > Commercial Banking (商業銀行) (100%)
To
Banking & Investment Services > Consumer Banking & Integrated Accounts
The Dah Sing Group (大新集團) - Dah Sing Bank (大新銀行) > Dah Sing Bank Mobile App (大新銀行應用程式) (100%)
------------------------------
Action: 10ban1105708,10ban1105514,10ban1105717,11ban0126148,12mob0207703
From
Telecommunication, Mobile Phones & Services > Mobile Services
LVMH Group - Moet Hennessy Asia Pacific (酩悅軒尼詩) > Hennessy Mix Mobile App (100%)
To
Wine, Beer, Whisky & Liquor > Cognac
LVMH Group - Moet Hennessy (酩悅軒尼詩) > Hennessy Mix Mobile App (100%)
-----------------------------
Action: 19wine08010004,19wine05010003,17wine06010003,16wine07010001,15wine11010003
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Grace Vineyard (怡園酒莊) > Angelina (德寧起泡酒) (100%)
To
Wine, Beer, Whisky & Liquor > Cider & Liquor
Grace Vineyard (怡園酒莊) > Angelina (德寧起泡酒) (100%)
------------------------------
Action: 18wine09010004
From
Wine, Beer, Whisky & Liquor > Red & White Wine
Grace Vineyard (怡園酒莊) > Red & White Wine (100%)
To
Wine, Beer, Whisky & Liquor > Cider & Liquor
Grace Vineyard (怡園酒莊) > Angelina (德寧起泡酒) (100%)
------------------------------
Action: 20news06303044
From
Wine, Beer, Whisky & Liquor > Red & White Wine
HK Wine Market > Wine Retailer (100%)
To
Wine, Beer, Whisky & Liquor > Retail & Distributors
HK Wine Market (香港酒市場) > Online Wine Retailer (100%)
