Advertiser: Samsung (三星),Tao Heung Group (稻香集團),Pacific Century Group / PCG (盈科拓展集團) - FWD (富衛),Sino Land / Sino Group (信和集團),Public Finance (大眾財務),Expedia, Inc - Expedia Asia Pacific,Pacific Century Group / PCG (盈科拓展集團) - HKT Financial Services,Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Hong Kong Finance (香港信貸財務),Habbitzz,Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊),i-Choice,Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Hoe Hin Pak Fah Yeow Manufactory (和興白花油藥廠),Adidas (愛迪達),Ogawa,Guangdong Finance (廣東信貸),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Vit-Gute (維奇),Paleozoic (古生代)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Samsung (三星),Tao Heung Group (稻香集團),Pacific Century Group / PCG (盈科拓展集團) - FWD (富衛),Sino Land / Sino Group (信和集團),Public Finance (大眾財務),Expedia, Inc - Expedia Asia Pacific,Pacific Century Group / PCG (盈科拓展集團) - HKT Financial Services,Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科),Hong Kong Finance (香港信貸財務),Habbitzz,Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊),i-Choice,Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile,Hoe Hin Pak Fah Yeow Manufactory (和興白花油藥廠),Adidas (愛迪達),Ogawa,Guangdong Finance (廣東信貸),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Vit-Gute (維奇),Paleozoic (古生代) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 09 May 2018 to 31 December 2019
Affected Media: TVC,WALL,BANNER,PRINT
Action:
19tvc-c0425003,
19news05274001,
19ban0505901,
18jmenq08010003,
18mob0806226,
18ban0615603,
18tvc-e0604015,
18tvc-e0517003,
18tvc-e0510001,
18tvc-c0525009
From
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (100%)
To
Electrical Appliances > Television
Samsung (三星) > QLED TV (100%)
--------------------------------------
Action:
19wall0523215
From
Electrical Appliances > Television
Samsung (三星) > LCD Television / LCD TV (液晶顯示屏電視) (100%)
To
Electrical Appliances > Television
Samsung (三星) > QLED TV (100%)
----------------------------------------------
Action:
19mob1101142
From
To
Electrical Appliances > Television
Samsung (三星) > QLED TV (100%)
----------------------------------------------
Action:
19news04102003
From
Electrical Appliances > Retail & Distributors
A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器) > Fortress World (豐澤電器世界) (0%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (100%)
To
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (50%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (50%)
----------------------------------------------
Action:
18news12216133,
18news08176056
From
Electrical Appliances > Retail & Distributors
AV Life PlasmaTV Station (生活影音) > Plasma TV Professional Shop (Plasma TV 專門店) (0%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (100%)
To
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (50%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (50%)
------------------------------------------------
Action:
18now-c0712005
From
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Chinese Restaurants (34%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (33%)
Insurance > Events, Sponsorship & Compliments
Pacific Century Group / PCG (盈科拓展集團) - FWD (富衛) > Events, Sponsorship & Compliments (33%)
To
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Chinese Restaurants (34%)
Insurance > Events, Sponsorship & Compliments
Pacific Century Group / PCG (盈科拓展集團) - FWD (富衛) > Events, Sponsorship & Compliments (33%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (33%)
------------------------------------------------
Action:
18now-c0703003,
18now-c0701013
From
Retail > Shopping Mall
Sino Land / Sino Group (信和集團) > Shopping Malls (20%)
Banking & Investment Services > Personal Loan & Financing
Public Finance (大眾財務) > Events, Sponsorship & Compliments (20%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊) > Tap & Go Mobile App (拍住賞應用程式) (20%)
To
Retail > Shopping Mall
Sino Land / Sino Group (信和集團) > Shopping Malls (20%)
Banking & Investment Services > Personal Loan & Financing
Public Finance (大眾財務) > Events, Sponsorship & Compliments (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT Financial Services > Tap & Go Mobile App (拍住賞應用程式) (20%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
--------------------------------------------
Action:
18tvc-c0622005,
18tvc-c0625051
From
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Chinese Restaurants (20%)
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (20%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Banking & Investment Services > Personal Loan & Financing
Hong Kong Finance (香港信貸財務) > Easylend.hk (易貸網) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
To
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Chinese Restaurants (20%)
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (20%)
Banking & Investment Services > Personal Loan & Financing
Hong Kong Finance (香港信貸財務) > Easylend.hk (易貸網) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
---------------------------------------
Action:
18now-c0623004
From
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Events, Sponsorship & Compliments (25%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (25%)
Telecommunication, Mobile Phones & Services > Events, Sponsorship & Compliments
Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊) > The Club Mobile App (25%)
Banking & Investment Services > Personal Loan & Financing
i-Choice > Personal Loan (私人貸款) (25%)
To
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Events, Sponsorship & Compliments (25%)
Telecommunication, Mobile Phones & Services > Events, Sponsorship & Compliments
Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊) > The Club Mobile App (25%)
Banking & Investment Services > Personal Loan & Financing
i-Choice > Personal Loan (私人貸款) (25%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (25%)
-----------------------------------------
Action:
18now-c0615008
From
Retail > Shopping Mall
Sino Land / Sino Group (信和集團) > Shopping Malls (33%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (33%)
Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > csl. Mobile Services (34%)
To
Retail > Shopping Mall
Sino Land / Sino Group (信和集團) > Shopping Malls (33%)
Telecommunication, Mobile Phones & Services > Mobile Services
Pacific Century Group / PCG (盈科拓展集團) - CSL Mobile > csl. Mobile Services (34%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (33%)
------------------------------------------
Action:
18now-c0615005
From
Pharmaceuticals & Healthcare > Pharmaceutical Products
Hoe Hin Pak Fah Yeow Manufactory (和興白花油藥廠) > Range Products (產品系列) (20%)
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (Football) (20%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
To
Pharmaceuticals & Healthcare > Pharmaceutical Products
Hoe Hin Pak Fah Yeow Manufactory (和興白花油藥廠) > Range Products (產品系列) (20%)
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (Football) (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
---------------------------------------------
Action:
18now-c0614006
From
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Events, Sponsorship & Compliments (20%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Electrical Appliances > Massage Chair & Relaxation Machines
Ogawa > MasterDrive (大師椅) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
To
Restaurants > Chinese Restaurants
Tao Heung Group (稻香集團) > Events, Sponsorship & Compliments (20%)
Travel & Tourism Services > Travel Agents & Services
Expedia, Inc - Expedia Asia Pacific > Expedia.com.hk (智遊天下網) (20%)
Electrical Appliances > Massage Chair & Relaxation Machines
Ogawa > MasterDrive (大師椅) (20%)
Retail > Online Stores & Group Buying Services
Habbitzz > Online Store (20%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
-------------------------------------------
Action:
18tvc-c0705010
From
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (34%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (33%)
Banking & Investment Services > Mortgage
Guangdong Finance (廣東信貸) > Mortgage (33%)
To
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (34%)
Banking & Investment Services > Mortgage
Guangdong Finance (廣東信貸) > Mortgage (33%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (33%)
----------------------------------------------
Action:
18tvc-c0703041
From
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (Football) (20%)
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (20%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊) > Tap & Go Mobile App (拍住賞應用程式) (20%)
Banking & Investment Services > Personal Loan & Financing
Hong Kong Finance (香港信貸財務) > Easylend.hk (易貸網) (20%)
To
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (Football) (20%)
Computers & Internet Services > Software & IT Solutions
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > PCCW Solutions (電訊盈科企業方案) (20%)
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT Financial Services > Tap & Go Mobile App (拍住賞應用程式) (20%)
Banking & Investment Services > Personal Loan & Financing
Hong Kong Finance (香港信貸財務) > Easylend.hk (易貸網) (20%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
---------------------------------------------
Action:
18news06292088
From
Electrical Appliances > Retail & Distributors
A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器) > Fortress World (豐澤電器世界) (0%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (100%)
To
Electrical Appliances > Retail & Distributors
A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器) > Fortress World (豐澤電器世界) (0%)
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (50%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (50%)
--------------------------------------------------
Action:
18tvc-e0626004
From
Electrical Appliances > Television
Samsung (三星) > Full HD TV / iDTV (全高清電視) (20%)
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT (香港電訊) > Tap & Go Mobile App (拍住賞應用程式) (20%)
Beverages > Milk Powder for Adults
Vit-Gute (維奇) > Vegetarian Glucosamine Plus Nutritional Supplement (維奇全素葡萄糖胺高鈣升級配方) (10%)
Electrical Appliances > Massage Chair & Relaxation Machines
Ogawa > MasterDrive (大師椅) (20%)
Food > Fruits & Vegetables
Paleozoic (古生代) > Vegetables Retailer (20%)
Beverages > Milk Powder for Adults
Vit-Gute (維奇) > Chromium Balancing Nutritional Supplement (鉻活力高鈣營養飲品 ) (10%)
To
Banking & Investment Services > Electronic Payment Services
Pacific Century Group / PCG (盈科拓展集團) - HKT Financial Services > Tap & Go Mobile App (拍住賞應用程式) (20%)
Beverages > Milk Powder for Adults
Vit-Gute (維奇) > Vegetarian Glucosamine Plus Nutritional Supplement (維奇全素葡萄糖胺高鈣升級配方) (10%)
Electrical Appliances > Massage Chair & Relaxation Machines
Ogawa > MasterDrive (大師椅) (20%)
Food > Fruits & Vegetables
Paleozoic (古生代) > Vegetables Retailer (20%)
Beverages > Milk Powder for Adults
Vit-Gute (維奇) > Chromium Balancing Nutritional Supplement (鉻活力高鈣營養飲品 ) (10%)
Electrical Appliances > Television
Samsung (三星) > QLED TV (20%)
