Brand amendment for Plaza Premium Lounge Management (環亞機場服務管理)

Advertiser: LVMH Group - Plaza Premium Lounge Management (環亞機場服務管理)

Amendment: Brands of the following ad has been amended

Result: Adspend of related ad and media would be affected

Affected Period: Oct 2007 - Jan 2009

Affected Media: Airport

Action:

Brand Amendment for Ref.No apt101607504 apt101607404 apt101607002

From Miscellaneous > Miscellaneous Brands (100%)

To Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management] > Plaza Premium Lounge (100%)

Brand amendment for Plaza Premium Lounge Management (環亞機場服務管理)

Advertiser: LVMH Group - Plaza Premium Lounge Management (環亞機場服務管理)

Amendment: Brands of the following ad has been amended

Result: Adspend of related ad and media would be affected

Affected Period: Nov 2010 - Dec 2011

Affected Media: Airport

Action:

Brand Amendment for Ref.No 10apt1123503 10apt1123001

From Miscellaneous > Miscellaneous Brands (100%)

To Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management] > The Travelers' Lounge (環亞機場貴賓室) (100%)

Brand amendment for Richemont - Piaget (伯爵)

Advertiser: Richemont - Piaget (伯爵)

Amendment: Brands of the following ad has been amended

Result: Adspend of related ad and media would be affected

Affected Period: May 2010 - Jul 2010

Affected Media: Airport

Action:

Brand Amendment for Ref.No 10apt0525106

From Richemont - Piaget (伯爵) > Watches (100%)

To Richemont - Piaget (伯爵) > Jewellery (50%)

Richemont - Piaget (伯爵) > Watches (50%)

Brand amendment for Salvatore Ferragamo

Advertiser: Salvatore Ferragamo

Amendment: Brands of the following ad has been amended

Result: Adspend of related ad and media would be affected

Affected Period: Oct 2009

Affected Media: Airport

Action:

Brand Amendment for Ref.No 09apt1027102

From Salvatore Ferragamo > Fashion Store / Flagship Store (100%)

To Salvatore Ferragamo > Watches (100%)

Brand amendment for LVMH Group - De Beers

Advertiser: LVMH Group - De Beers

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Feb 2012

Affected Media: MTR

Action:

12fmtr0228131

De Beers - Forevermark > DTC Forevermark Jewellery (100%) to

LVMH Group - De Beers > Jewellery (100%)

Brand amendment for Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management]

Advertiser: Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management]

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Nov 2010 to Dec 2011

Affected Media: Airport

Action:

10apt1123001, 10apt1123503

Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management] > Plaza Premium Lounge (100%) to

Plaza Premium Lounge Management (環亞機場服務管理) [Plaza Business Centre Management] > The Travelers' Lounge (環亞機場貴賓室) (100%)

Appearence update - Marie Claira

Amendment: Missing appearance added back

Result: Adspend of related media would be affected

Affected Period: Feb & Apr 2012

Affected Media: Marie Claira

Action:

Some missing appearances were added back