Jul 4, 2012

Adspend Updated for L'Oreal (歐萊雅) - Giorgio Armani


Advertiser: L'Oreal (歐萊雅) - Giorgio Armani
Amendment: Adspend of L'Oreal (歐萊雅) - Giorgio Armani have been amended
Result: Adspend of brand would be affected
Affected Period: June, 2011
Affected Media: Print

Action:
11dm0626006  
From
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > UV Master Prime (呵護肌膚隔離霜) (25%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Lasting Silk UV Compact Foundation (防曬控油兩用粉盒) (25%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Fluid Sheer (彩妝液) (25%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Lasting Silk UV Foundation (25%)
To
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > UV Master Prime (呵護肌膚隔離霜) (27%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Lasting Silk UV Compact Foundation (防曬控油兩用粉盒) (28%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Fluid Sheer (彩妝液) (17%)
Cosmetics & Skincare > Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > Lasting Silk UV Foundation (28%)

Brand Name Updated for L'Oreal (歐萊雅) - Giorgio Armani


Advertiser: L'Oreal (歐萊雅) - Giorgio Armani
Amendment: Brand Name of L'Oreal (歐萊雅) - Giorgio Armani have been amended
Result: Adspend of brand of "UV Master Primer (呵護肌膚隔離霜) " would be affected in same adspend
Affected Period: From August, 2008 to Jan, 2012
Affected Media: Print

Action:
Some ads have been updated
From
Cosmetics & Skincare -> Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > UV Master Prime (呵護肌膚隔離霜)
To
Cosmetics & Skincare -> Foundation & Base
L'Oreal (歐萊雅) - Giorgio Armani > UV Master Primer (呵護肌膚隔離霜)

Sub-Category / Brand Updated for Canon (佳能)


Advertiser: Canon (佳能)
Amendment: Brand of Canon (佳能) have been amended
Result: Adspend of Sub-Category / Brand would be affected for all transferred brand in same adspend
Affected Period: Feb, 2012 to May, 2012
Affected Media: Interactive / TVC / Print / Outdoor

Action:
From
Camera, Photography & Optical Instruments > Point & Shoot Camera
Canon (佳能) > PowerShot G1 X Digital Point & Shoot Camera (PowerShot G1 X數碼輕便相機)
To
Camera, Photography & Optical Instruments > Digital Camera
Canon (佳能) > PowerShot G1 X Digital Camera (PowerShot G1 X 數碼相機)

Advertiser Updated for Danone (達能) - Milupa (美樂寶)


Advertiser: Danone (達能) - Milupa (美樂寶)
Amendment: Advertiser of Danone (達能) - Milupa (美樂寶) have been amended
Result: Adspend of Advertiser would be affected
Affected Period: March, 2001 to Feb, 2011
Affected Media: Print

From
Danone (達能) - Aptamil
To
Danone (達能) - Milupa (美樂寶)

Jul 3, 2012

Brand Updated for The Hong Kong Institute of Education (香港教育學院) / The Hong Kong Institute of Family Education (香港家庭教育學院)


Advertiser: The Hong Kong Institute of Education (香港教育學院)  / The Hong Kong Institute of Family Education (香港家庭教育學院)
Amendment: brand of The Hong Kong Institute of Education (香港教育學院)  / The Hong Kong Institute of Family Education (香港家庭教育學院)
Result: Adspend of brand would be affected
Affected Period: November, 2010
Affected Media: Print

Action:
10news1116290
From
Education & Training > Tertiary & Executive Education The Hong Kong Institute of Education (香港教育學院) > Tertiary & Executive Education (34%)
Education & Training > Tertiary & Executive Education The Hong Kong Institute of Family Education (香港家庭教育學院) > Tertiary & Executive Education (33%)
Education & Training > Tertiary & Executive Education Facuilty of Arts and Sciences (文理學院) > Tertiary & Executive Education (33%)
To
Education & Training > Tertiary & Executive Education The Hong Kong Institute of Education (香港教育學院) > Tertiary & Executive Education (50%)
Education & Training > Tertiary & Executive Education The Hong Kong Institute of Family Education (香港家庭教育學院) > Tertiary & Executive Education (50%)

Sub-Category Updated for Estee Lauder Companies - Clinique (倩碧)


Advertiser: Estee Lauder Companies - Clinique (倩碧)
Amendment: Sub-Category of Estee Lauder Companies - Clinique (倩碧)
Result: Adspend of Sub-Category would be affected
Affected Period: From June, 2007 to April, 2011
Affected Media: Print / Interactive

Action:
Some ads have been updated From
Cosmetics & Skincare > Cleansers & Toners Estee Lauder Companies - Clinique (倩碧) > Anti-Blemish Solutions Cleansing Foam (舒緩暗瘡潔膚泡沫霜) (34%)
Cosmetics & Skincare > Acne Spot TreatmentEstee Lauder Companies - Clinique (倩碧) > Anti Blemish Solutions Clearing Moisturizer (舒緩間瘡清爽控油補濕乳) (33%)
Cosmetics & Skincare > Facial Moisturizers Estee Lauder Companies - Clinique (倩碧) > Anti-Blemish Solutions Clarifying Lotion (舒緩暗瘡潔膚水) (33%)
To
Cosmetics & Skincare > Cleansers & Toners Estee Lauder Companies - Clinique (倩碧) > Anti-Blemish Solutions Cleansing Foam (舒緩暗瘡潔膚泡沫霜) (34%)
Cosmetics & Skincare > Acne Spot Treatment Estee Lauder Companies - Clinique (倩碧) > Anti Blemish Solutions Clearing Moisturizer (舒緩間瘡清爽控油補濕乳) (33%)
Cosmetics & Skincare > Cleansers & Toners Estee Lauder Companies - Clinique (倩碧) > Anti-Blemish Solutions Clarifying Lotion (舒緩暗瘡潔膚水) (33%)

Advertiser / Brand Updated for Fulbright Financial Group (富昌金融集團)


Advertiser: Fulbright Financial Group (富昌金融集團)
Amendment: Advertiser / Brand of Fulbright Financial Group (富昌金融集團) have been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: April, 2007 to July, 2007
Affected Media: Print

Action:
cable-c041807011
news092407010
08bus0718006
From
Banking & Investment Services > Securities Brokerages & Investment Services
Fulbright Securities (富昌證券) > Corporate Image (100%)
To
Banking & Investment Services > Securities Brokerages & Investment Services
Fulbright Financial Group (富昌金融集團) > Investment Services (100%)