Jul 7, 2016

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)]

Advertiser: OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)]
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)] have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 06 Feb 2015 to 23 May 2016
Affected Media: RADIO,BANNER,WALL,MTR,PRINT

Action: 16rad-c0418004,16mob0412730,16wall0415206,16ban0406404,16ban0405635,16rad-c0222014,15rad-c0522003,15news04230034

From
Banking & Investment Services > Personal Loan & Financing
OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)] > Personal Loan (私人貸款) (100%)
To
Banking & Investment Services > Personal Loan & Financing
OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)] > Balance Transfer Personal Loan (結餘轉戶私人貸款) (100%)


Action: 16pmtr0206039

From
Banking & Investment Services > Corporate Image
OCBC Group - OCBC Wing Hang (華僑永亨銀行) [Wing Hang Bank (永亨銀行)] > Corporate Image (100%)
To
Banking & Investment Services > Personal Loan & Financing
OCBC Group - OCBC Wing Hang Credit (華僑永亨信用財務) [Wing Hang Credit (永亨信用財務)] > Balance Transfer Personal Loan (結餘轉戶私人貸款) (100%)

Jul 6, 2016

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B

Advertiser: P&G (寶潔) - Oral-B
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of P&G (寶潔) - Oral-B have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 02 December 2015 to 05 July 2016
Affected Media: BANNER,TVC


Action: 16mob0519726,16ban0318445,15tvc-c1203008,16ban0321942,16mob0107717,16tvc-c0104025,15ban1228439,15ban1215632,15mob1207704,15ban1202930,15tvc-c1202009

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (100%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (0%)
To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (0%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health All-Around Protection Toothpaste (全方位保護牙膏) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Easy One Financial Group (易易壹金融集團) - Easy One Finance (易易壹財務)

Advertiser: Easy One Financial Group (易易壹金融集團) - Easy One Finance (易易壹財務)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Easy One Financial Group (易易壹金融集團) - Easy One Finance (易易壹財務) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: All
Affected Media: All

From
Banking & Investment Services > Mortgage
Easy One Finance (易易壹財務) > Mortgage (物業貸款)
To
Banking & Investment Services > Mortgage
Easy One Financial Group (易易壹金融集團) - Easy One Finance (易易壹財務) > Mortgage (物業貸款)


From
Banking & Investment Services > Personal Loan & Financing
Easy One Finance (易易壹財務) > Personal Loan (私人貸款)
Banking & Investment Services > Personal Loan & Financing
Easy One Financial Group (易易壹金融集團) - Easy One Finance (易易壹財務) > Personal Loan (私人貸款)

Jul 5, 2016

Category / Sub-Category / Brand Updated for Sociedade De Jogos De Macau/ SJM (澳門博彩股份)

Advertiser: Sociedade De Jogos De Macau/ SJM (澳門博彩股份)
Admendment: Category / Sub-Category / Brand of Sociedade De Jogos De Macau/ SJM (澳門博彩股份) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 07 Aug 2007 to 02 April 2008
Affected Media: PRINT

Action: 08news0402213,08news0324815,news031708085,news020508682,news012608663,news120607812

From
Entertainment > Casino
Sociedade De Jogos De Macau/ SJM (澳門博彩股份) > Grand Lisboa Macau Casino (澳門新葡京娛樂場) (100%)
To
Hotels, Resorts & Service Apartments > Macau Food & Beverages / Banquets
Sociedade De Jogos De Macau/ SJM (澳門博彩股份) > Hotel Grand Lisboa Macau Food & Beverages (澳門新葡京酒店食肆) (100%)

Category / Sub-Category / Brand Updated for Sociedade De Jogos De Macau/ SJM (澳門博彩股份)

Advertiser: Sociedade De Jogos De Macau/ SJM (澳門博彩股份)
Admendment: Category / Sub-Category / Brand of Sociedade De Jogos De Macau/ SJM (澳門博彩股份) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 17 Aug 2007 to 04 Feb 2008
Affected Media: PRINT
Action: news020408660,news081707333



From
Entertainment > Casino
Sociedade De Jogos De Macau/ SJM (澳門博彩股份) > Grand Lisboa Macau Casino (澳門新葡京娛樂場) (100%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Sociedade De Jogos De Macau/ SJM (澳門博彩股份) > Hotel Grand Lisboa Macau (澳門新葡京酒店) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Coface Group (科法斯集團)

Advertiser: Coface Group (科法斯集團)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Coface Group (科法斯集團) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: All
Affected Media: All

From
Insurance > Business Insurance
Coface Group (科法斯集團) > Life Insurance (100%)
To
Insurance > Business Insurance
Coface Group (科法斯集團) > Credit Insurance (100%)

Jul 4, 2016

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Unilever - Rexona (蕊娜)

Advertiser: Unilever - Rexona (蕊娜)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Unilever - Rexona (蕊娜) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 20 May 2016 to 03 July 2016
Affected Media: TVC,BANNER


Action: 16tvc-c0520025,16mob0520722,16ban0524004

From
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant (止汗香體噴霧) (100%)
To
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant (止汗香體噴霧) (50%)
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant for Men (男仕止汗香體噴霧) (50%)