Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Mask House,Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC

Advertiser: Mask House,Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Mask House,Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 24 January 2019 to 20 February 2019

Affected Media: SOC


Action: 19soc01240207

From
Cosmetics & Skincare > Facial Moisturizers
Mask House > Diamond Plus Hydra Intensive Essence (鑽齡神液) (100%)

To
Cosmetics & Skincare > Facial Moisturizers
Mask House > Diamond Plus Hydra Intensive Essence (鑽齡神液) (50%)

Cosmetics & Skincare > Facial Moisturizers
Mask House > Diamond Plus Golden Renewal Cream (極高效潤澤鑽量面霜) (50%)


Action: 19soc02200356
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC -> Drug Store (專門店) (100%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC > GNC Triflex (100%)


Action: 19soc02010667

From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC -> Drug Store (專門店) (100%)

To
Health & Beauty Food > Fish Oil & Pills
Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC > Fish Body Oils 1000 (魚油丸1000) (50%)

Pharmaceuticals & Healthcare > Heart & Internal Circulation
Dairy Farm Group (牛奶公司集團) - General Nutrition Centers / GNC > Triple Lecithin 1200 (卵磷脂特強配方) (50%)

Category / Sub-Category / Advertiser / Brand Updated for Hong Kong Deposit Protection Board (香港存款保障委員會)

Advertiser: Hong Kong Deposit Protection Board (香港存款保障委員會)

Admendment: Category / Sub-Category / Advertiser / Brand of Hong Kong Deposit Protection Board (香港存款保障委員會) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand would be affected

Affected Period: 28 January 2019 to 20 February 2019

Affected Media: BANNER


Action: 19mob0128722

From
Banking & Investment Services > Personal Loan & Financing
The Dah Sing Group (大新集團) - Dah Sing Bank (大新銀行) > Personal Loan (私人貸款計劃) (100%)

To
Non-profit Organization > Business & Professional Associations
Hong Kong Deposit Protection Board (香港存款保障委員會) > Hong Kong Deposit Protection Scheme (香港存款保障計劃) (100%)

Desktop Update

Amendment: Rate Card Amended

Result: Adspend of related ad and media would be affected

Affected Period: Feb 2019 adspend may incease

Affected Media: Desktop



Action:

HKej.com

Hkej.com - HKEJ Monthly




Feb 2019 adspend may incease.

Desktop Update

Appearance update:The Hong Kong Polytechnic University (香港理工大學) -> Tertiary & Executive Education
Advertiser: The Hong Kong Polytechnic University (香港理工大學) -> Tertiary & Executive Education
Amendment: New Ad
Result: Adspend of related ad and media would be affected
Affected Period: Jan 2019 adspend may incease
Affected Media: Desktop

Action:

19ban0128234

Jan 2019 adspend may incease.

Category / Sub-Category Updated for Cloud Connect Technology (雲通科技)

Advertiser: Cloud Connect Technology (雲通科技)

Admendment: Category / Sub-Category of Cloud Connect Technology (雲通科技) have been amended

Result: Adspend of Category / Sub-Category would be affected

Affected Period: 24 November 2015 to 19 February 2019

Affected Media: BANNER, SOC

Action: All

From
Business Services > Advertising, PR & Marketing
Cloud Connect Technology (雲通科技) > Youso.hk (Youso積分獎賞計劃)

To
Media > Online Media
Cloud Connect Technology (雲通科技) > Youso.hk (Youso積分獎賞計劃)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Rose De Amor

Advertiser: Rose De Amor

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Rose De Amor have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 17 Jan 2019 to 26 February 2019

Affected Media: SOC

Action: All

From
Retail > Speciality Shops
Rose De Amor > Speciality Shops

To
Games & Hobbies > Gifts & Collectibles
Rose De Amor > Gifts & Collectibles

Print Update

Appearance added for Men’s Machines Feb 2019 data

Admendment: Appearance added for Men’s Machines Feb 2019 data
Result: Adspend would be increased
Affected Period: Feb 2019
Affected Media: PRINT


Action: Appearance added for Men’s Machines Feb 2019 data due to late arrival of magazine