May 23, 2012

Brand updates for L'Oreal (歐萊雅) - L'Oreal Professionnel & L'Oreal (歐萊雅) - L'Oreal Paris


Advertiser: L'Oreal (歐萊雅) - L'Oreal Professionnel & L'Oreal (歐萊雅) - L'Oreal Paris
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Dec 2008 - Jan 2009
Affected Media: Print

Action:
1.    09esq0101023
Brands updated from South China Media / SC Media (南華傳媒) > Esquire (君子雜誌) (50%)
L'Oreal (歐萊雅) - L'Oreal Professionnel > Play Ball Density Material (25%)
L'Oreal (歐萊雅) - L'Oreal Professionnel > L'Oreal Professionnel (25%) to
South China Media / SC Media (南華傳媒) > Esquire (君子雜誌) (50%)
L'Oreal (歐萊雅) - L'Oreal Professionnel > Play Ball Density Material (25%)
L'Oreal (歐萊雅) - L'Oreal Paris > Professional Texture Spray Firm (25%)
2.    08him1201040
Brands updated from
L'Oreal (歐萊雅) - L'Oreal Professionnel > L'Oreal Professionnel (50%)
South China Media / SC Media (南華傳媒) > Him Club (50%) to
South China Media / SC Media (南華傳媒) > Him Club (50%)
L'Oreal (歐萊雅) - L'Oreal Professionnel > Play Ball Density Material (25%)
L'Oreal (歐萊雅) - L'Oreal Paris > Professional Texture Spray Firm (25%)

Brand updates for LC / Lovecosmetic


Advertiser: LC / Lovecosmetic
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Apr 2012
Affected Media: Interactive

Action:
Brand updated from LC / Lovecosmetic > Nule Nule Lip Balm (100%) to
LC Lovecosmetic > Online Cosmetics Retailer (100%)

Brand updates for Ankang (安康) & Angel Face (唐安麒)


 Advertiser: Ankang (安康) & Angel Face (唐安麒)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Feb&Dec 2011
Affected Media: Print

Action:
1.    11fb1212103 & 11os1206140
Brands updated from Ankang (安康) > Beauty Food Supplements (50%)
Ankang (安康) > Beauty Food Supplement (一天淨腸套組) (50%) to
Angel Face (唐安麒) > Ankang Beauty Food Supplements (50%)
Angel Face (唐安麒) > Ankang Detox Enzyme (安康排毒酵精) (25%)
Angel Face (唐安麒) > Five Elements Enzyme (食無忌酵精) (25%)
2.    11east0209108
Brands updated from Angel Face (唐安麒) > Regimen Congee (養生纖體粥) (50%)
Angel Face (唐安麒) > Ankang Beauty Nourishing Enzyme (補身酵精) (50%) to
Angel Face (唐安麒) > Beauty Salon (美顏瘦身專門店 / 美胸瘦身專門店) (100%)
Angel Face (唐安麒) > Regimen Congee (養生纖體粥) (0%)
Angel Face (唐安麒) > Ankang Beauty Nourishing Enzyme (補身酵精) (0%)

Brand updates for PappaGallo / PPG (伯伯加奴雪糕)


Advertiser: PappaGallo / PPG (伯伯加奴雪糕)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Apr 2012
Affected Media: Print

Action:
1.    12um0427206
Brand updated from PappaGallo / PPG (伯伯加奴雪糕) > Cake (蛋糕) (100%) to
PappaGallo / PPG (伯伯加奴雪糕) > Ice-Cream Cake (雪糕蛋糕) (100%)

Brands & Sub-category of English Medium School & English Medium (英訊教育) has been amended


Advertiser: English Medium (英訊教育)
Amendment: Sub-category amended & brand moved
Result: Adspend of related categories would be affected

Action:
English Medium School > Recruitment moved to English Medium (英訊教育)
Sub-category updated from Education & Training -> Secondary School to
Education & Training -> Tutoring & Interest Group

Brand updates for English Medium (英訊教育)


Advertiser: English Medium (英訊教育)
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Sep 2011, Jan-Feb 2012
Affected Media: Bus, MTR

Action:
Brand for Ref.no 12pmtr0127214, 11pmtr0906219 12bus0228045 12bus0228044 changed from Diligence Education > Tutoring & Interest Group (100%) to
English Medium (英訊教育) > Tutoring (100%)

Diligence Education and Tutoring & Interest Group deleted.

Brand updates for UNY (生活創庫)


Advertiser: UNY (生活創庫) 
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Jun 2007, Apr-Nov 2009, Jan-Mar 2012
Affected Media: MTR

Action:
1.    Brand for Ref.no 12pmtr0131205 changed from
UNY (生活創庫) > Apita (100%)
Dah Sing Bank (大新銀行) > Dah Sing Bank APITA UNY Visa Card (大新APITA UNY 威士卡) (0%) to 
UNY (生活創庫) > Department Store (100%)
Dah Sing Bank (大新銀行) > Dah Sing Bank APITA UNY Visa Card (大新APITA UNY 威士卡) (0%)
2.    Brand % for Ref.no pmtr060507212 & pmtr060507013 changed from
Dah Sing Bank (大新銀行) > Dah Sing Bank APITA UNY Visa Card (大新APITA UNY 威士卡) (50%)
UNY (生活創庫) > Apita (50%) to
UNY (生活創庫) > Apita (100%)
Dah Sing Bank (大新銀行) > Dah Sing Bank APITA UNY Visa Card (大新APITA UNY 威士卡) (0%)