Advertiser: Vera Wang
Amendment: Category amended and brand renamed
Result: Adspend of related categories would be affected
Affected Period: Nov 2006 - Feb 2012
Affected Media: Newspaper & Magazine
Action:
Vera Wang > Papyrus Stationery Collections
1. Category updated from "Books, Gifts & Stationery -> Stationery" to "Books, Gifts & Stationery -> Gifts"
2. The name of the brand has been revised to "Vera Wang > Personalized Wedding & boxed Stationery Collection"
