Advertiser: Lane Crawford (連卡佛) & Repetto / Gucci Group - Alexander McQueen / Richemont - Chloe / Haute Hippie / Diane von Furstenberg / DVF / Alexander Wang / Theory / Proenza Schouler / Eddie Borgo / Markus Lupfer
Amendment: Brands of the following ad has been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Dec 2011 - Apr 2012
Affected Media: Interactive
Action:
1. 12ban0224510
Brands updated from Lane Crawford (連卡佛) > Shoes (100%) to
Repetto > Shoes & Shoes Accessories (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
2. 12ban0217222
Brands updated from Lane Crawford (連卡佛) > Lanecrawford.com (100%)
To Gucci Group - Alexander McQueen > Bags (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
3. 12ban0210223
Brands updated from Lane Crawford (連卡佛) > Lanecrawford.com (100%)
To Richemont - Chloe > Shoes (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
4. 11ban1230424
Brands updated from Lane Crawford (連卡佛) > Lanecrawford.com (100%)
to Haute Hippie > Women's Fashion (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
5. 12ban0224236
Brands updated from Lane Crawford (連卡佛) > Fashion (100%)
to Diane von Furstenberg / DVF > Women's Fashion (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
6. 12ban0224235
Brands updated from Lane Crawford (連卡佛) > Fashion (100%)
to Lane Crawford (連卡佛) > Lanecrawford.com (100%)
7. 12ban0217514
Brands updated from Lane Crawford (連卡佛) > Fashion (100%)
to Alexander Wang > Fashion (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
8. 12ban0309321
Brands updated from Lane Crawford (連卡佛) > Lanecrawford.com (100%)
Gucci Group - Balenciaga > Perfume & Fragrance (0%)
To Proenza Schouler > Bags (100%)
Gucci Group - Balenciaga > Perfume & Fragrance (0%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
Brands updated from Eddie Borgo > Fashion Accessories (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
to Lane Crawford (連卡佛) > Lanecrawford.com (100%)
10. 12ban0420626
Brands updated from Lane Crawford (連卡佛) > Fashion (100%)
to Lane Crawford (連卡佛) > Lanecrawford.com (100%)
11. 12ban0108905
Brands updated from Lane Crawford (連卡佛) > Lanecrawford.com (100%)
to Markus Lupfer > Women's Fashion (100%)
Lane Crawford (連卡佛) > Lanecrawford.com (0%)
12. 12ban0105469
Brands updated from Lane Crawford (連卡佛) > Department Store (100%)
to Lane Crawford (連卡佛) > Department Store (0%)
Theory > Women's Fashion (100%)
