Brand updates for South China Media / SC Media (南華傳媒) / Burberry

Advertiser: South China Media / SC Media (南華傳媒) / Burberry

Amendment: Brands of the following ad has been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Dec 2011 - Apr 2012

Affected Media: print

Action:

1.12lisa0201006, 12lisa0101001, 12jc0101027, 11lisa1201014, 11cap1201020,

11marie1201032

South China Media / SC Media (南華傳媒)> Marie Claire Magazine (瑪利嘉兒) (100%) to South China Media / SC Media (南華傳媒)> Marie Claire Mobile App (瑪利嘉兒應用程式) (100%)

2.12next0419201

Burberry> Burberry Brit Fashion Accessories (50%)Burberry> Burberry Brit Men's

Fashion (25%)Burberry> Burberry Brit Women's Fashion (25%) to

Burberry> Burberry Brit Fashion Accessories (33%)Burberry> Burberry Brit Watches(33%)Burberry> Burberry Brit Men's Fashion (17%)Burberry> Burberry Brit Women's Fashion (17%)