Advertiser: Adidas (愛迪達)
Admendment: Sub-Category / Brand of Adidas (愛迪達) have been amended
Result: Adspend of Sub-Category / Brand would be affected for all transferred brand in same original adspend
Affected Period: From April 2002 to June 2012
Affected Media: All Media
From
Sports > Sports Shoes
Adidas (愛迪達) > Adidas Climacool Sports Shoes
To
Sports > Sports Shoes (Running)
Adidas (愛迪達) > Adidas Climacool Running Shoes