Oct 9, 2012
Category / Sub-Category / Brand / Brand Percentage Updated for Apple Inc,Pixel Media HK,J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)],Asus (華碩),AXA (安盛) [AXA (國衛)],BEA Group - Bank of East Asia / BEA (東亞銀行)
Advertiser: Apple Inc,Pixel Media HK,J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)],Asus (華碩),AXA (安盛) [AXA (國衛)],BEA Group - Bank of East Asia / BEA (東亞銀行)
Admendment: Category / Sub-Category / Brand / Brand Percentage of Apple Inc,Pixel Media HK,J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)],Asus (華碩),AXA (安盛) [AXA (國衛)],BEA Group - Bank of East Asia / BEA (東亞銀行) have been amended
Result: Adspend of Category / Sub-Category / Brand / Brand Percentage would be affected
Affected Period: 03 January 2011 to 15 January 2012
Affected Media: BANNER
Action:
11ban1014336
11ban1002911
11ban0909267
From
Business Services > Advertising, PR & Marketing
Pixel Media HK > Online Advertising (100%)
Computers & Internet Services > Software & IT Solutions
Apple Inc > App Store (0%)
To
Computers & Internet Services > Software & IT Solutions
Apple Inc > App Store (0%)
Business Services > Advertising, PR & Marketing
Pixel Media HK > Luxury Hong Kong Mobile App (100%)
Action:
11ban0418153
11ban0416510
From
Banking & Investment Services > Asset Management, Mutual Funds & ETF
J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)] > JF Asset Management (100%)
Computers & Internet Services > Tablets
Apple Inc > iPad (0%)
To
Computers & Internet Services > Tablets
Apple Inc > iPad (0%)
Banking & Investment Services > Asset Management, Mutual Funds & ETF
J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)] > Jpmorgan Fundwatch Mobile App (100%)
Action:
11ban0818010
11ban0818017
From
Computers & Internet Services > Notebooks
Asus (華碩) > N Series Notebooks (100%)
To
Computers & Internet Services > Websites & Mobile Apps
Asus (華碩) > Mobile App (100%)
Action:
11ban0103205
11ban0103132
11ban0103311
11ban0103142
11ban0103818
11ban0103204
From
Insurance > Online Services
AXA (安盛) [AXA (國衛)] > www.axa.com.hk (100%)
To
Insurance > Online Services
AXA (安盛) [AXA (國衛)] > www.axa.com.hk (50%)
Banking & Investment Services > Securities Brokerages & Investment Services
AXA (安盛) [AXA (國衛)] > Empower Me Mobile App (50%)
Action:
11ban1221903
12mob0102703
From
Banking & Investment Services > Events, Sponsorship & Compliments
BEA Group - Bank of East Asia / BEA (東亞銀行) > Events, Sponsorship & Compliments (100%)
To
Banking & Investment Services > Consumer Banking & Integrated Accounts
BEA Group - Bank of East Asia / BEA (東亞銀行) > Mobile Application (100%)