Mar 5, 2013
Category / Sub-Category / Brand / Brand Percentage Updated for Mandom,GSK (葛蘭素史克) - Lucozade (葡萄適),Direct Sale Centre / DSC (德爾斯直銷中心),Adidas (愛迪達),Sing Tao News Corporation (星島新聞集團),New Media (新傳媒),Image Factory
Advertiser: Mandom,GSK (葛蘭素史克) - Lucozade (葡萄適),Direct Sale Centre / DSC (德爾斯直銷中心),Adidas (愛迪達),Sing Tao News Corporation (星島新聞集團),New Media (新傳媒),Image Factory
Admendment: Category / Sub-Category / Brand / Brand Percentage of Mandom,GSK (葛蘭素史克) - Lucozade (葡萄適),Direct Sale Centre / DSC (德爾斯直銷中心),Adidas (愛迪達),Sing Tao News Corporation (星島新聞集團),New Media (新傳媒),Image Factory have been amended
Result: Adspend of Category / Sub-Category / Brand / Brand Percentage would be affected
Affected Period: 03 June 2010 to 04 August 2011
Affected Media: FOCUS,PRINT,BANNER,TVC,POP
Action:
11focus0527001
From
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (100%)
To
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Cleansers (清爽理油系列) (0%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Wash Triple Scrub (三重磨砂潔面膏) (100%)
Action:
11milk0428017
From
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Cleansers (清爽理油系列) (33%)
Toiletries & Household > Hair Styling Products
Mandom > Gatsby Hair Styling Products (33%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (34%)
To
Toiletries & Household > Deodorant
Mandom > Gatsby Deodorant (止汗香體產品) (50%)
Toiletries & Household > Hair Styling Products
Mandom > Gatsby Hair Styling Products (25%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Wash Moisture Foam (水潤保濕潔面泡沫) (25%)
Action:
10ban0710908
From
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (100%)
To
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Cleansers (清爽理油系列) (100%)
Action:
10tvc-c0701029
From
Beverages > Vitaminized & Energy Drinks
GSK (葛蘭素史克) - Lucozade (葡萄適) > Lucozade Energy (葡萄適葡萄糖能量飲品) (25%)
Retail > Discount Stores
Direct Sale Centre / DSC (德爾斯直銷中心) > Discount Store (25%)
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (25%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (25%)
To
Beverages > Vitaminized & Energy Drinks
GSK (葛蘭素史克) - Lucozade (葡萄適) > Lucozade Energy (葡萄適葡萄糖能量飲品) (25%)
Retail > Discount Stores
Direct Sale Centre / DSC (德爾斯直銷中心) > Discount Store (25%)
Sports > Events, Sponsorship & Compliments
Adidas (愛迪達) > Events, Sponsorship & Compliments (25%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Cleansers (清爽理油系列) (25%)
Action:
10et0629103
From
Mass Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > East Touch (東Touch) (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (50%)
To
Toiletries & Household > Deodorant
Mandom > Gatsby Deodorant (止汗香體產品) (25%)
Mass Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > East Touch (東Touch) (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (25%)
Action:
10mon0618008
From
Mass Media > Newspapers & Magazines
New Media (新傳媒) > New Monday Magazine (新Monday 雜誌) (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (50%)
To
Toiletries & Household > Deodorant
Mandom > Gatsby Deodorant (止汗香體產品) (25%)
Mass Media > Newspapers & Magazines
New Media (新傳媒) > New Monday Magazine (新Monday 雜誌) (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (25%)
Action:
10pop0618004
From
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (50%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Wash Triple Scrub (三重磨砂潔面膏) (50%)
To
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (100%)
Action:
10milk0610017
From
Mass Media > Newspapers & Magazines
Image Factory > Milk Club (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (50%)
To
Toiletries & Household > Deodorant
Mandom > Gatsby Deodorant (止汗香體產品) (25%)
Mass Media > Newspapers & Magazines
Image Factory > Milk Club (50%)
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (25%)
Action:
10ban0612416
10ban0605238
10ban0603450
From
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (100%)
To
Cosmetics & Skincare for Men > Facial Products for Men
Mandom > Gatsby Men's Skin Care Products (100%)
Cosmetics & Skincare for Men > Cleansers & Toners for Men
Mandom > Gatsby Facial Wash Triple Scrub (三重磨砂潔面膏) (0%)