May 7, 2013

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for HSBC Group (匯豐集團) - HSBC (匯豐銀行),HSBC Group (匯豐集團) - HSBC Insurance (匯豐保險)


Advertiser: HSBC Group (匯豐集團) - HSBC (匯豐銀行),HSBC Group (匯豐集團) - HSBC Insurance (匯豐保險)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of HSBC Group (匯豐集團) - HSBC (匯豐銀行),HSBC Group (匯豐集團) - HSBC Insurance (匯豐保險) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 February 2012 to 15 March 2013
Affected Media: WALL

Action:
From
Banking & Investment Services > Wealth Management
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Wealth Management (財富管理) (100%)
To
Banking & Investment Services > Consumer Banking & Integrated Accounts
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > HSBC Premier (匯豐卓越理財) (100%)

Action:
12wall0210230
From
Banking & Investment Services > Wealth Management
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Wealth Management (財富管理) (100%)
To
Insurance > Corporate Image
HSBC Group (匯豐集團) - HSBC Insurance (匯豐保險) > Corporate Image (50%)
Banking & Investment Services > Asset Management, Mutual Funds & ETF
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Investment Fund Services (基金投資服務) (50%)

Action:
12wall0824311
From
Banking & Investment Services > Wealth Management
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Wealth Management (財富管理) (100%)
To
Banking & Investment Services > Securities Brokerages & Investment Services
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Investment Services (外匯投資) (100%)