Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for
Disposable Soft Goods (瑞德衛生紙品), Dah Sing Bank (大新銀行), Hong Kong and China Gas
(Towngas) / TGC (香港中華煤氣), Kentucky Fried Chicken / KFC (肯德基), Nu Pharm
(卡士蘭), Suning (蘇寧電器), Organic Pharm, Malaysia Airlines (馬來西亞航空), Hongkong Lee Man
Shan Medicine Manf. (香港李萬山葯廠),Taipan (大班)
Advertiser: Disposable Soft Goods (瑞德衛生紙品), Dah Sing Bank (大新銀行), Hong Kong
and China Gas (Towngas) / TGC (香港中華煤氣), Kentucky Fried Chicken / KFC (肯德基), Nu
Pharm (卡士蘭), Suning (蘇寧電器), Organic Pharm,Malaysia Airlines (馬來西亞航空), Hongkong Lee
Man Shan Medicine Manf. (香港李萬山葯廠), Taipan (大班)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage
of Disposable Soft Goods (瑞德衛生紙品), Dah Sing Bank (大新銀行), Hong Kong and China Gas
(Towngas) / TGC (香港中華煤氣), Kentucky Fried Chicken / KFC (肯德基), Nu Pharm
(卡士蘭), Suning (蘇寧電器), Organic Pharm, Malaysia Airlines (馬來西亞航空), Hongkong Lee Man
Shan Medicine Manf. (香港李萬山葯廠), Taipan (大班) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand
Percentage would be affected
Affected Period: 01 July 2013 to 06 August 2013Affected Media: TVC
Action: 13tvc-c0701030
From
Mass Media > Television Television Broadcasts / TVB (電視廣播) > Events, Sponsorship &
Compliments (100%)
To
Toiletries & Household > Baby Products, Disposable Soft Goods (瑞德衛生紙品) > Fitti Diaper Pants (菲比紙尿褲) (11%)Banking & Investment Services > Events, Sponsorship & Compliments, Dah Sing Bank (大新銀行) > Events, Sponsorship & Compliments (11%)
Industry > Oil, Gas & Chemical, Hong Kong and China Gas (Towngas) / TGC (香港中華煤氣) > Events, Sponsorship & Compliments (11%)
Restaurants > Catering Services, Kentucky Fried Chicken / KFC (肯德基) > Catering & Delivery (外賣美食) (11%)
Pharmaceuticals & Healthcare > Hepatic, Nu Pharm (卡士蘭) > Liver Clear (肝美健) (12%)
Electrical Appliances > Rice Cooker, Stove & Microwave, Hong Kong and China Gas (Towngas) / TGC (香港中華煤氣) > TGC Cookers (TGC 煮食爐系列) (11%)
Electrical Appliances > Events, Sponsorship & Compliments, Suning (蘇寧電器) > Events, Sponsorship & Compliments (11%)
Beauty, Slimming & Fitness > Slimming Food Supplements, Organic Pharm > Slimming Food Supplements (五青汁) (11%)
Pharmaceuticals & Healthcare > Heart & Internal Circulation, Nu Pharm (卡士蘭) > Q10+SOD (心健美) (11%)
Action: 13tvc-c0702008
From
Mass Media > Television, Television Broadcasts / TVB (電視廣播) > Events, Sponsorship &
Compliments (100%)
To
Transportation & Logistics > Airline & Support Services, Malaysia Airlines (馬來西亞航空) > Airline (11%)Pharmaceuticals & Healthcare > Gastroenterology, Hongkong Lee Man Shan Medicine Manf. (香港李萬山葯廠) > Lee Man Shan Pill Stomach Ache (肚痛健胃整腸丸 / 整腸丸) (11%)
Food > Mooncake, Taipan (大班) > Taipan Snowy Mooncake (大班冰皮月餅) (11%)
Banking & Investment Services > Events, Sponsorship & Compliments, Dah Sing Bank (大新銀行) > Events, Sponsorship & Compliments (12%)
Industry > Oil, Gas & Chemical, Hong Kong and China Gas (Towngas) / TGC (香港中華煤氣) > Events, Sponsorship & Compliments (11%)
Pharmaceuticals & Healthcare > Hepatic, Nu Pharm (卡士蘭) > Liver Clear (肝美健) (11%)
Electrical Appliances > Rice Cooker, Stove & Microwave, Hong Kong and China Gas (Towngas) / TGC (香港中華煤氣) > TGC Cookers (TGC 煮食爐系列) (11%)
Electrical Appliances > Events, Sponsorship & Compliments, Suning (蘇寧電器) > Events, Sponsorship & Compliments (11%)
Pharmaceuticals & Healthcare > Heart & Internal Circulation, Nu Pharm (卡士蘭) > Q10+SOD (心健美) (11%)
