Sep 23, 2013

Brand Percentage Updated for Home 21 (家居‧21),Imperial Bird's Nest (官燕棧),Kuka Home

Advertiser: Home 21 (家居‧21),Imperial Bird's Nest (官燕棧),Kuka Home
Admendment: Brand Percentage of Home 21 (家居‧21),Imperial Bird's Nest (官燕棧),Kuka Home have been amended
Result: Adspend of Brand Percentage would be affected
Affected Period: 16 May 2013 to 15 September 2013
Affected Media: PRINT,WALL

Action: 13news05170021

From
Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (67%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (33%)

To
Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (100%)

Action: 13wall0524208

From
Food > Bird's Nest & Aloe
Imperial Bird's Nest (官燕棧) > Bird's Nest (燕窩) (50%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (25%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (25%)

To
Food > Bird's Nest & Aloe
Imperial Bird's Nest (官燕棧) > Bird's Nest (燕窩) (50%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (50%)

Action: 13wall0628210,13news07130008

From
Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (50%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (50%)

To
Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (100%)

Action: 13news07132037

From
Retail > Furniture & Home Accessories
Kuka Home > Sofa (梳化) (33%)

Retail > Furniture & Home Accessories
Kuka Home > HOM.ME / HOM ME (33%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (17%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (17%)

To
Retail > Furniture & Home Accessories
Kuka Home > Sofa (梳化) (33%)

Retail > Furniture & Home Accessories
Kuka Home > HOM.ME / HOM ME (34%)

Retail > Discount Stores
Home 21 (家居‧21) > Discount Store (33%)