Advertiser: Hasbro (孩之寶),McDonald's (麥當勞)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hasbro (孩之寶),McDonald's (麥當勞) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 05 December 2011 to 11 January 2013
Affected Media: PRINT
Action: 11news1209301,11news1212105,11news1216401,11news1219103,11news1231611,12news1128125,13news01117061
From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)
Restaurants > Fast Food
McDonald's (麥當勞) > Extra-Value Meal (超值套餐) (100%)
To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)
Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)
Action: 11news1205211,11news1230101
From
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)
Restaurants > Fast Food
McDonald's (麥當勞) > Premium Promotion (100%)
To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)
Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)
Action: 12news0110161
From
Restaurants > Fast Food
McDonald's (麥當勞) > Fast Food Restaurant (快餐店) (100%)
To
Toys & Hobbies > Board Games
Hasbro (孩之寶) > Monopoly Board Games (大富翁) (0%)
Restaurants > Fast Food
McDonald's (麥當勞) > Events, Sponsorship & Compliments (100%)
