Dec 10, 2013

Brand Updated for American Express (美國運通),Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],AsiaCity Publishing Group,SCMP Group (南華早報集團)

Advertiser: American Express (美國運通),Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],AsiaCity Publishing Group,SCMP Group (南華早報集團)
Admendment: Brand of American Express (美國運通),Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association],AsiaCity Publishing Group,SCMP Group (南華早報集團) have been amended
Result: Adspend of Brand would be affected
Affected Period: 25 October 2012 to 03 November 2013
Affected Media: RADIO,BANNER,PRINT,TVC

Action: 13rad-c1030035,13ban1028732,13ban1025328,13hkm10250001,13news10250104,13tvc-c1024010,13tvc-c1024009,13tvc-e1024005,13tvc-e1024004,13eat10250004,13news10242007,13next10241018,13out10230017,13hkm10180005,13news10180121,13ban1011106,12ban1101641,12rad-c1102029,12rad-c1101047,12rad-c1029072,12rad-c1031016,12rad-c1030016,12ban1031742,12ban1025731

From
Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (100%)

Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (0%)

To
Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (0%)

Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (100%)

Action: 13hkm10180019

From
Mass Media > Newspapers & Magazines
AsiaCity Publishing Group > HK Magazine (50%)

Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (50%)

Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (0%)

To
Mass Media > Newspapers & Magazines
AsiaCity Publishing Group > HK Magazine (50%)

Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (0%)

Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (50%)

Action: 13hours10170009

From
Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (50%)

Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (0%)

Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) > 48 Hours Magazine (50%)

To
Banking & Investment Services > Events, Sponsorship & Compliments
American Express (美國運通) > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (0%)

Mass Media > Newspapers & Magazines
SCMP Group (南華早報集團) > 48 Hours Magazine (50%)

Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (50%)

Action: 13news06104013

From
Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > Hong Kong Wine & Dine Festival (香港美酒佳餚巡禮) (100%)

To
Wine, Beer, Whisky & Liquor > Exhibitions
Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association] > American Express Hong Kong Wine & Dine Festival (美國運通香港美酒佳餚巡禮) (100%)