Advertiser: Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝),Nestle Group (雀巢集團) - Wyeth Mama (惠氏媽媽),Nestle Group (雀巢集團) - Wyeth Materna (惠氏Materna)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝),Nestle Group (雀巢集團) - Wyeth Mama (惠氏媽媽),Nestle Group (雀巢集團) - Wyeth Materna (惠氏Materna) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 December 2012 to 30 September 2013
Affected Media: TVC
To
Beverages > Milk Powder Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝) > PE Gold (金裝膳兒加) (100%)
To
Beverages > Milk Powder Nestle Group (雀巢集團) - Wyeth Mama (惠氏媽媽) > Wyeth Mama (惠氏媽媽) (50%)
Pharmaceuticals & Healthcare > Pregnancy Nestle Group (雀巢集團) - Wyeth Materna (惠氏Materna) > Wyeth Materna (50%)
To
Beverages > Milk Powder Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝) > Progress Gold 3 (金裝幼兒樂3) (34%)
Beverages > Milk Powder Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝) > Promil Gold 2 (金裝健兒樂2) (33%)
Beverages > Milk Powder Nestle Group (雀巢集團) - Wyeth GOLD (惠氏金裝) > Promise Gold 4 (金裝學兒樂4) (33%)