Advertiser: Brand's (白蘭氏)
Admendment: Sub-Category / Brand / Brand Percentage of Brand's (白蘭氏) have been amended
Result: Adspend of Sub-Category / Brand / Brand Percentage would be affected
Affected Period: 17 January 2014 to 24 January 2014
Affected Media: PRINT
Action: 14news01173005
From
Food > Essence of Chicken
Brand's (白蘭氏) > Range Products (產品系列) (100%)
To
Food > Essence of Chicken
Brand's (白蘭氏) > Essence of Chicken (白蘭氏雞精) (33%)
Food > Bird's Nest & Aloe
Brand's (白蘭氏) > Instant Bird's Nest with Rock Sugar (即食冰糖燕窩) (33%)
Food > Essence of Chicken
Brand's (白蘭氏) > Essence of Chicken with Cordyceps (蟲草雞精) (34%)