Advertiser: OK Convenience Store / Circle K (OK便利店),Pokka,Uni-President (統一),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),Dairy Farm Group (牛奶國際集團) - 7-Eleven (7-11便利店),Kellogg's (家樂氏) - Pringles (品客)
Admendment: Sub-Category of OK Convenience Store / Circle K (OK便利店),Pokka,Uni-President (統一),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),Dairy Farm Group (牛奶國際集團) - 7-Eleven (7-11便利店),Kellogg's (家樂氏) - Pringles (品客) have been amended
Result: Adspend of Sub-Category would be affected
Affected Period: 20 December 2012 to 20 August 2014
Affected Media: PRINT,TVC
Action: 12news1220126
From
Retail > Convenience Stores
OK Convenience Store / Circle K (OK便利店) > Premium Promotion (0%)
Beverages > Milk Powder
Pokka > Premium Milk Tea (優質奶茶) (50%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (50%)
To
Retail > Convenience Stores
OK Convenience Store / Circle K (OK便利店) > Premium Promotion (0%)
Beverages > Tea
Pokka > Premium Milk Tea (優質奶茶) (50%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (50%)
Action: 13now-c0831007
From
Food > Noodles, Instant Congee & Rice Boxes
Uni-President (統一) > Imperial Big (滿漢大餐) (0%)
Retail > Convenience Stores
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vango (Vango 便利店) (100%)
Beverages > Milk Powder
Pokka > Premium Milk Tea (優質奶茶) (0%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (0%)
To
Food > Noodles, Instant Congee & Rice Boxes
Uni-President (統一) > Imperial Big (滿漢大餐) (0%)
Retail > Convenience Stores
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vango (Vango 便利店) (100%)
Beverages > Tea
Pokka > Premium Milk Tea (優質奶茶) (0%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (0%)
Action: 13news10173113
From
Retail > Convenience Stores
OK Convenience Store / Circle K (OK便利店) > Convenience Store (0%)
Beverages > Milk Powder
Pokka > Premium Milk Tea (優質奶茶) (50%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (50%)
To
Retail > Convenience Stores
OK Convenience Store / Circle K (OK便利店) > Convenience Store (0%)
Beverages > Tea
Pokka > Premium Milk Tea (優質奶茶) (50%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (50%)
Action: 14news08201059
From
Retail > Convenience Stores
Dairy Farm Group (牛奶國際集團) - 7-Eleven (7-11便利店) > Convenience Store (100%)
Food > Crispy Chips
Kellogg's (家樂氏) - Pringles (品客) > Crispy Chips (0%)
Beverages > Milk Powder
Pokka > Premium Milk Tea (優質奶茶) (0%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (0%)
To
Retail > Convenience Stores
Dairy Farm Group (牛奶國際集團) - 7-Eleven (7-11便利店) > Convenience Store (100%)
Food > Crispy Chips
Kellogg's (家樂氏) - Pringles (品客) > Crispy Chips (0%)
Beverages > Tea
Pokka > Premium Milk Tea (優質奶茶) (0%)
Beverages > Coffee
Pokka > Premium Milk Coffee (優質奶咖啡) (0%)
Action: 14news07231059
From
Beverages > Milk Powder
Pokka > Premium Milk Tea (優質奶茶) (100%)
To
Beverages > Tea
Pokka > Premium Milk Tea (優質奶茶) (100%)