Mar 10, 2016

Brand Update

Sub-Category / Advertiser Updated for Animax,Cross Media / CrossMedia (跨傳媒),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media (壹傳
媒),S-Team Production,Media Chinese International (世界華文媒體),Modern Media Group (現代傳播),Sony Corporation (新力),Maxim's Caterer (美心集團),Sing Tao News Corporation (星
島新聞集團),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,Giordano (佐丹奴),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW
(電訊盈科),She.com,Emperor Multimedia Group / EMG (英皇電影),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Hong Kong Trade Development
Council / TDC (香港貿易發展局),Sing Pao Newspaper (成報報刊),Panasia Films (泛亞影業),Citigroup (花旗集團) - Citibank (花旗銀行),Goethe Institute Hong Kong (香港歌德學
院),Metro International (都市日報),agnes b.,Ultramarathon Man (超級馬拉松人)
Advertiser: Animax,Cross Media / CrossMedia (跨傳媒),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media (壹傳媒),S-Team
Production,Media Chinese International (世界華文媒體),Modern Media Group (現代傳播),Sony Corporation (新力),Maxim's Caterer (美心集團),Sing Tao News Corporation (星島新聞集
團),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,Giordano (佐丹奴),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈
科),She.com,Emperor Multimedia Group / EMG (英皇電影),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Hong Kong Trade Development Council /
TDC (香港貿易發展局),Sing Pao Newspaper (成報報刊),Panasia Films (泛亞影業),Citigroup (花旗集團) - Citibank (花旗銀行),Goethe Institute Hong Kong (香港歌德學院),Metro
International (都市日報),agnes b.,Ultramarathon Man (超級馬拉松人)
Admendment: Sub-Category / Advertiser of Animax,Cross Media / CrossMedia (跨傳媒),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media (
壹傳媒),S-Team Production,Media Chinese International (世界華文媒體),Modern Media Group (現代傳播),Sony Corporation (新力),Maxim's Caterer (美心集團),Sing Tao News Corporation
(星島新聞集團),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,Giordano (佐丹奴),Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks /
PCCW (電訊盈科),She.com,Emperor Multimedia Group / EMG (英皇電影),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Hong Kong Trade
Development Council / TDC (香港貿易發展局),Sing Pao Newspaper (成報報刊),Panasia Films (泛亞影業),Citigroup (花旗集團) - Citibank (花旗銀行),Goethe Institute Hong Kong (香港歌
德學院),Metro International (都市日報),agnes b.,Ultramarathon Man (超級馬拉松人) have been amended
Result: Adspend of Sub-Category / Advertiser would be affected
Affected Period: 24 February 2005 to 25 March 2010
Affected Media: PRINT,WALL,POP,RADIO,SHELTER,MTR,BUS,BANNER,TVC

Action: game072606002
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Television
Animax > Television Channel (25%)
Media > Newspapers & Magazines
Cross Media / CrossMedia (跨傳媒) > GameWave (50%)
To
Media > Television & OTT Video Services
Animax > Television Channel (25%)
Media > Print Media
Cross Media / CrossMedia (跨傳媒) > GameWave (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: wall072106022,wall072106021,pop072106040
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
Media > Television
Animax > Television Channel (0%)
To
Media > Television & OTT Video Services
Animax > Television Channel (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: news072006930,news072307022
From
Media > Newspapers & Magazines
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Television
Animax > Television Channel (25%)
To
Media > Print Media
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Media > Television & OTT Video Services
Animax > Television Channel (25%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: rad-c071506007,rad-c040806002,rad-c040606003,rad-c033006007,wall032406202,rad-c031606034,fmtr032106108,pmtr031406403,bus030706009,fmtr030706112,ban071905011,pop041505031,fmtr031605002,rad-c032405008,fmtr030805109,fmtr032205103,pmtr031505007,pmtr030105409,milk031005008,rad-c022805004,pmtr031108007,rad-c072807016,rad-c072307027,rad-c072807009,rad-c072307014,ban072707515,ban072707512,rad-c071607068,ban072307110,ban072107808,ban071307107,news062207213,rad-c032007021,rad-c031907053,rad-c031207054,rad-c031207037,rad-c022807009,news081806965,news081806205,rad-c080206006,rad-c072606006,rad-c080106027,rad-c072506009,10ban0313212,10ban0312434,10avm0312004,10vwall0226010,10pres0301014,10ming0227025,10pres0201017,10out0203021,10news0118094,09out0819016,09news0316115,09ban0312110,09ban0311206,09ban0308707

From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: pcw071306002
From
Media > Newspapers & Magazines
S-Team Production > PC Weekly (電腦週刊) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Television
Animax > Television Channel (25%)
To
Media > Print Media
S-Team Production > PC Weekly (電腦週刊) (50%)
Media > Television & OTT Video Services
Animax > Television Channel (25%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: hi071306004
From
Media > Newspapers & Magazines
Media Chinese International (世界華文媒體) > Hi-Tech Weekly (數碼誌尚) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Media > Television
Animax > Television Channel (0%)
To
Media > Print Media
Media Chinese International (世界華文媒體) > Hi-Tech Weekly (數碼誌尚) (50%)
Media > Television & OTT Video Services
Animax > Television Channel (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: city040106014
From
Media > Newspapers & Magazines
Modern Media Group (現代傳播) > City Magazine (號外 / 生活) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Modern Media Group (現代傳播) > City Magazine (號外 / 生活) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: game042006002,gs041206003
From
Games & Hobbies > Video Game Players
Sony Corporation (新力) > PlayStation2 (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Games & Hobbies > Video Game Players
Sony Corporation (新力) > PlayStation2 (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: she040406013
From
Restaurants > Coffee & Tea Shop
Maxim's Caterer (美心集團) > Starbucks (星巴克) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Restaurants > Coffee & Tea Shop
Maxim's Caterer (美心集團) > Starbucks (星巴克) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: ban032205022,she030105004
From
Electrical Appliances > Events, Sponsorship & Compliments
Sony Corporation (新力) > Events, Sponsorship & Compliments (0%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Electrical Appliances > Events, Sponsorship & Compliments
Sony Corporation (新力) > Events, Sponsorship & Compliments (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: news031705152,news031505635,news080207934,news072706966
From
Media > Newspapers & Magazines
Sing Tao News Corporation (星島新聞集團) > Sing Tao Daily (星島日報) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Sing Tao News Corporation (星島新聞集團) > Sing Tao Daily (星島日報) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: next022405101
From
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (100%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
To
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: milk022108201
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Giordano Concepts Women's Fashion (25%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Giordano Concepts Men's Fashion (25%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Giordano Concepts Women's Fashion (25%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Giordano Concepts Men's Fashion (25%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: news080307109,news040307022,news032407914,news032107525,news031607123,news031307520,news031107108,news030407107,news030307918,news072706921
From
Media > Newspapers & Magazines
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: et072407035
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Television
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > Now Broadband TV (Now 寬頻電視) (50%)
Media > Television
Animax > Television Channel (25%)
To
Media > Television & OTT Video Services
Pacific Century Group / PCG (盈科拓展集團) - Pacific Century CyberWorks / PCCW (電訊盈科) > Now Broadband TV (Now 寬頻電視) (50%)
Media > Television & OTT Video Services
Animax > Television Channel (25%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: ban072307415
From
Media > Online Services
She.com > Internet Content Provider / ICP (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Television
Animax > Television Channel (25%)
To
Media > Online Media
She.com > Internet Content Provider / ICP (50%)
Media > Television & OTT Video Services
Animax > Television Channel (25%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: ban042107709
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Entertainment > Movie & Theatre
Emperor Multimedia Group / EMG (英皇電影) > Ming Ming (明明) (50%)
To
Entertainment > Movie & Theatre
Emperor Multimedia Group / EMG (英皇電影) > Ming Ming (明明) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: pop041307030
From
Government > Public Announcements
The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Leisure & Cultural Service Dept/ LCSD (康樂及文化事務署/ 康文署) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Government > Public Announcements
The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Leisure & Cultural Service Dept/ LCSD (康樂及文化事務署/ 康文署) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: ban033107504,ban033007609,ban033007607,09ban0308911
From
Media > Online Services
She.com > Internet Content Provider / ICP (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Online Media
She.com > Internet Content Provider / ICP (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: rad-c030507053
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Entertainment > Movie & Theatre
Hong Kong Trade Development Council / TDC (香港貿易發展局) > Hong Kong International Film & TV Market / FILMART (香港國際影視展) (50%)
To
Entertainment > Movie & Theatre
Hong Kong Trade Development Council / TDC (香港貿易發展局) > Hong Kong International Film & TV Market / FILMART (香港國際影視展) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: news031407102
From
Media > Newspapers & Magazines
Sing Pao Newspaper (成報報刊) > Sing Pao (成報) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Sing Pao Newspaper (成報報刊) > Sing Pao (成報) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: pmtr031307408,she031307008,wall030907207,fmtr030607113,bus022307006
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Events, Sponsorship & Compliments (0%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Events, Sponsorship & Compliments (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: news080206804
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
Entertainment > Movie & Theatre
Panasia Films (泛亞影業) > Death Note (死亡筆記) (0%)
To
Entertainment > Movie & Theatre
Panasia Films (泛亞影業) > Death Note (死亡筆記) (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: 10rad-c0224011,09ban0410217
From
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Credit Cards (信用卡) (100%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
To
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Credit Cards (信用卡) (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 10news0301901
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Entertainment > Movie & Theatre
Goethe Institute Hong Kong (香港歌德學院) > Movie (50%)
To
Entertainment > Movie & Theatre
Goethe Institute Hong Kong (香港歌德學院) > Movie (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: 09metro0521013
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Media > Newspapers & Magazines
Metro International (都市日報) > Club Metro (50%)
Fashion, Accessories & Eyewear > Women's Fashion
agnes b. > Women's Fashion (12%)
Fashion, Accessories & Eyewear > Men's Fashion
agnes b. > Men's Fashion (13%)
To
Media > Print Media
Metro International (都市日報) > Club Metro (50%)
Fashion, Accessories & Eyewear > Women's Fashion
agnes b. > Women's Fashion (12%)
Fashion, Accessories & Eyewear > Men's Fashion
agnes b. > Men's Fashion (13%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Action: 09ban0324918
From
Media > Online Services
She.com > Internet Content Provider / ICP (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Entertainment > Movie & Theatre
Ultramarathon Man (超級馬拉松人) > Movie (0%)
To
Media > Online Media
She.com > Internet Content Provider / ICP (50%)
Entertainment > Movie & Theatre
Ultramarathon Man (超級馬拉松人) > Movie (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: 09ban0309809,09ban0308716
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Visa Cards (50%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Platinum Visa Cards (Citibank 白金威士卡) (50%)
To
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Visa Cards (50%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Platinum Visa Cards (Citibank 白金威士卡) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Sub-Category / Advertiser Updated for Citigroup (花旗集團) - Citibank (花旗銀行),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media (壹
傳媒),Media Chinese International (世界華文媒體),Giordano (佐丹奴),Maxim's Caterer (美心集團),Mission Hills Group (駿豪集團) [Mission Hills Development (觀瀾湖發展)],Hong Kong
Computer Society / HKCS (香港電腦學會)
Advertiser: Citigroup (花旗集團) - Citibank (花旗銀行),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media (壹傳媒),Media Chinese
International (世界華文媒體),Giordano (佐丹奴),Maxim's Caterer (美心集團),Mission Hills Group (駿豪集團) [Mission Hills Development (觀瀾湖發展)],Hong Kong Computer Society /
HKCS (香港電腦學會)
Admendment: Sub-Category / Advertiser of Citigroup (花旗集團) - Citibank (花旗銀行),The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),Next Media
(壹傳媒),Media Chinese International (世界華文媒體),Giordano (佐丹奴),Maxim's Caterer (美心集團),Mission Hills Group (駿豪集團) [Mission Hills Development (觀瀾湖發展)],Hong
Kong Computer Society / HKCS (香港電腦學會) have been amended
Result: Adspend of Sub-Category / Advertiser would be affected
Affected Period: 22 February 2008 to 03 April 2011
Affected Media: RADIO,BANNER,PRINT,MTR,SHELTER,BUS,WALL

Action: 09rad-c0227014,09rad-c0224028
From
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Credit Cards (信用卡) (100%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
To
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Credit Cards (信用卡) (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 09ban0303509,09ban0228502,09news0226107,09ban0227228
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Visa Cards (50%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Platinum Visa Cards (Citibank 白金威士卡) (50%)
To
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Visa Cards (50%)
Banking & Investment Services > Credit Card & Charge Card
Citigroup (花旗集團) - Citibank (花旗銀行) > Citibank Platinum Visa Cards (Citibank 白金威士卡) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 08ban0823104,08milk0807038,08news0804207,08news0804973,08um0718005,08she0408006,08bus0328010,08wall0328001,08rad-c0320020,08rad-c0317024,jet030108501,08rad-c0310029,08rad-c0310026,08rad-c0313004,news031708212,wall031408202,09um0306201,09pres0301019,09ban0311807,10ban0323710,10ban0327901,10ban0731109,10ban0731122,11ban0221606,11ban0308205,11ban0228728,11ban0228730
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: 08news0815820
From
Media > Newspapers & Magazines
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Next Media (壹傳媒) > Apple Daily (蘋果日報) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: 08ming0809030
From
Media > Newspapers & Magazines
Media Chinese International (世界華文媒體) > Ming Pao Weekly (明報周刊) (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
To
Media > Print Media
Media Chinese International (世界華文媒體) > Ming Pao Weekly (明報周刊) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Action: 08tmtr-c0325030
From
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Women's Fashion (50%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Men's Fashion (50%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Women's Fashion (50%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Men's Fashion (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: she031808005
From
Restaurants > Coffee & Tea Shop
Maxim's Caterer (美心集團) > Starbucks (星巴克) (0%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Restaurants > Coffee & Tea Shop
Maxim's Caterer (美心集團) > Starbucks (星巴克) (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: wall031408016
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Giordano Concepts Women's Fashion (0%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Giordano Concepts Men's Fashion (0%)
To
Fashion, Accessories & Eyewear > Women's Fashion
Giordano (佐丹奴) > Giordano Concepts Women's Fashion (0%)
Fashion, Accessories & Eyewear > Men's Fashion
Giordano (佐丹奴) > Giordano Concepts Men's Fashion (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: wall031408004
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
Property & Real Estate > China & Macau Property
Mission Hills Group (駿豪集團) [Mission Hills Development (觀瀾湖發展)] > Mission Hills (觀瀾湖高爾夫别墅) (0%)
To
Property & Real Estate > China & Macau Property
Mission Hills Group (駿豪集團) [Mission Hills Development (觀瀾湖發展)] > Mission Hills (觀瀾湖高爾夫别墅) (0%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: rad-c030608023
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)
Computers & Internet Services > Events, Sponsorship & Compliments
Hong Kong Computer Society / HKCS (香港電腦學會) > Hong Kong International Computer Conference / HKICC (香港國際電腦會議) (50%)
To
Computers & Internet Services > Events, Sponsorship & Compliments
Hong Kong Computer Society / HKCS (香港電腦學會) > Hong Kong International Computer Conference / HKICC (香港國際電腦會議) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (50%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),The Hong Kong
Academy for Performing Arts / HKAPA (香港演藝學院),Hong Kong - Asia Film Financing Forum / HAF (香港亞洲電影投資會),黃氏辦公室,五行生化科技國際,Amusing Travel (意樂旅遊策
劃),Kanne Bread Drink (卡納麵包汁),JDB Holdings - 88DB.com,British Council (英國文化協會) [The British Council],Wharf Holdings (九龍倉),New Media (新傳媒)
Advertiser: The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),The Hong Kong Academy for Performing Arts / HKAPA (香港演藝學院),Hong Kong - Asia
Film Financing Forum / HAF (香港亞洲電影投資會),黃氏辦公室,五行生化科技國際,Amusing Travel (意樂旅遊策劃),Kanne Bread Drink (卡納麵包汁),JDB Holdings - 88DB.com,British
Council (英國文化協會) [The British Council],Wharf Holdings (九龍倉),New Media (新傳媒)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會),The Hong Kong
Academy for Performing Arts / HKAPA (香港演藝學院),Hong Kong - Asia Film Financing Forum / HAF (香港亞洲電影投資會),黃氏辦公室,五行生化科技國際,Amusing Travel (意樂旅遊策
劃),Kanne Bread Drink (卡納麵包汁),JDB Holdings - 88DB.com,British Council (英國文化協會) [The British Council],Wharf Holdings (九龍倉),New Media (新傳媒) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 22 March 2010 to 11 March 2016
Affected Media: TRAM,PRINT,BANNER,TVC,SHELTER,MTR,BUS,RADIO

Action: 16tram0229001,16city03010005,16milk03031012,16news03022002
From
ntertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action:
12tram0306002,15news03097060,15mon02270009,15news02262026,14ming03080020,14pres03010020,15ban0914326,15vwall0301012,15she0320007,15ban0306427,14fmtr0304115,14hkm03140013,14ban0313733,14bus0311005,14mob0228716,14news02282102,12road-c0330004,12ban0331504,12bus0316003,11rad-c0329026,11bac0301006,11ban0318832,11ban0228609,11ban0226926,10milk0812039,10cup0801012,10ban0720209,10city0401007,10ban0324626,14jet03010005,14news03070175,14mon02280010,13hkm03290007,13hkm03220010,13news03140127,13news03114055,13news03052073,13news03043044,13mob0311725,13ban0315419,13pres03010009,13jet03010006,12news0321276,12pres0301012,12news0308687,12news0312285,12hkm0309020,12city0301004,11news0413475,11pres0301026,11rad-c0325009,11rad-c0329018,11rad-c0325008
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)
To
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (100%)

Action: 14news03277075
From
Entertainment > Live Performance & Concerts
The Hong Kong Academy for Performing Arts / HKAPA (香港演藝學院) > Live Performance (100%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
To
Entertainment > Live Performance & Concerts
The Hong Kong Academy for Performing Arts / HKAPA (香港演藝學院) > Live Performance (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 12ban0316123
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (34%)
Non-profit Organization > Business & Professional Associations
Hong Kong - Asia Film Financing Forum / HAF (香港亞洲電影投資會) > Professional Guilds (33%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Asian Film Awards (亞洲電影大獎) (33%)
To
Non-profit Organization > Business & Professional Associations
Hong Kong - Asia Film Financing Forum / HAF (香港亞洲電影投資會) > Professional Guilds (33%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Asian Film Awards (亞洲電影大獎) (33%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (34%)

Action: 11now-c0330003
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Business Services > Cleaning Services
黃氏辦公室 > Cleaning Services (100%)
To
Business Services > Cleaning Services
黃氏辦公室 > Cleaning Services (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 11now-c0330002
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Beauty, Slimming & Fitness > Health Food Supplements
五行生化科技國際 > Vegetable Soup (五行青菜湯) (100%)
To
Health & Beauty Food > Health Supplements
五行生化科技國際 > Vegetable Soup (五行青菜湯) (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 11now-c0327003
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Travel & Tourism Services > Travel Agents
Amusing Travel (意樂旅遊策劃) > Travel Agent (100%)
To
Travel & Tourism Services > Travel Agents
Amusing Travel (意樂旅遊策劃) > Travel Agent (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 11now-c0325002
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Beauty, Slimming & Fitness > Health Food Supplements
Kanne Bread Drink (卡納麵包汁) > Health Food Supplements (100%)
To
Health & Beauty Food > Health Supplements
Kanne Bread Drink (卡納麵包汁) > Health Food Supplements (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 11now-c0323001
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
Media > Online Services
JDB Holdings - 88DB.com > Websites (100%)
To
Media > Online Media
JDB Holdings - 88DB.com > Websites (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 10news0324319
From
Education & Training > Tertiary & Executive Education
British Council (英國文化協會) [The British Council] > Events, Sponsorship & Compliments (100%)
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)
To
Education & Training > Tertiary & Executive Education
British Council (英國文化協會) [The British Council] > Events, Sponsorship & Compliments (100%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (0%)

Action: 10fb0322011
From
Entertainment > Movie & Theatre
Hong Kong Arts Development Council / HKADC (香港藝術發展局) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)
Retail > Shopping Mall
Wharf Holdings (九龍倉) > Lifestyle Concept X / LCX (25%)
Media > Newspapers & Magazines
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)
To
Retail > Shopping Mall
Wharf Holdings (九龍倉) > Lifestyle Concept X / LCX (25%)
Media > Print Media
New Media (新傳媒) > Fashion & Beauty (流行新姿) (50%)
Entertainment > Movie & Theatre
The Hong Kong International Film Festival Society / HKIFFS (香港國際電影節協會) > Hong Kong International Film Festival / HKIFF (香港國際電影節) (25%)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Dr. Zenith
Advertiser: Dr. Zenith
Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Dr. Zenith have been amended
Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 October 2015 to 01 December 2015
Affected Media: PRINT

Action: 15sisbea12010074,15sisbea10010047
From
Cosmetics & Skincare > Retail & Distributors
Wing Fung International Holdings (永豐國際控股) > Cosmetics & Skincare Distributor (100%)
To
Cosmetics & Skincare > Sheet Masks
Dr. Zenith > Sheet Masks (醫學離子奇蹟眼膜) (33%)
Cosmetics & Skincare > Eye Moisturizers
Dr. Zenith > Eye Moisturizers (凍齡冰鑽精華眼霜) (34%)
Cosmetics & Skincare > Eye Moisturizers
Dr. Zenith > Eye Moisturizers (複合亮肌昇級精華) (33%)