Advertiser: Melco Crown Entertainment (新濠博亞娛樂),MGM Hospitality (美高梅集團) - Macau MGM Grand (澳門美高梅金殿),Sands China (金沙中國),Wynn Resorts (Macau) (永利澳門酒店),Public Finance (大眾財務),Smith+Nephew / Smith & Nephew (施樂輝),Travel Expert (專業旅運)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Melco Crown Entertainment (新濠博亞娛樂),MGM Hospitality (美高梅集團) - Macau MGM Grand (澳門美高梅金殿),Sands China (金沙中國),Wynn Resorts (Macau) (永利澳門酒店),Public Finance (大眾財務),Smith+Nephew / Smith & Nephew (施樂輝),Travel Expert (專業旅運) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 20 December 2014 to 28 December 2016
Affected Media: PRINT,BANNER
Action: 16soda07010004
From
Entertainment > Casino
Melco Crown Entertainment (新濠博亞娛樂) > Mocha (摩卡) (33%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Altira (新濠鋒) (34%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Studio City Macau (新濠影滙) [Macao Studio City (星麗門)] (33%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Events, Sponsorship & Compliments (100%)
Action: 16news04014016,15macau12010012
From
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) - City of Dreams (新濠天地) > City Of Dreams (新濠天地) (25%)
Entertainment > Casino
Melco Crown Entertainment (新濠博亞娛樂) > Mocha (摩卡) (25%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Altira (新濠鋒) (25%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Studio City Macau (新濠影滙) [Macao Studio City (星麗門)] (25%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Melco Crown Entertainment (新濠博亞娛樂) > Events, Sponsorship & Compliments (100%)
Action: 16news11074001,16news10044027,16news09054003,16news08014001,16news06064002
From
Hotels, Resorts & Service Apartments > Macau Food & Beverages / Banquets
MGM Hospitality (美高梅集團) - Macau MGM Grand (澳門美高梅金殿) > Food & Beverages (100%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
MGM Hospitality (美高梅集團) - Macau MGM Grand (澳門美高梅金殿) > Hotels & Resorts (100%)
Action: 16news10100029,16news10015077,14news12200131
From
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Sands China - Sands Macao (金沙澳門) > Events, Sponsorship & Compliments (Hotels) (100%)
To
Entertainment > Casino
Sands China (金沙中國) > Events, Sponsorship & Compliments (100%)
Action: 16news09305075,16news10100023,16news10015075,16news10015074
From
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Palace (永利皇宮) (100%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Macau Hotel (50%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Palace (永利皇宮) (50%)
Action: 16news11205002
From
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Palace (永利皇宮) (100%)
To
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Macau Hotel (50%)
Hotels, Resorts & Service Apartments > Macau Hotels & Resorts
Wynn Resorts (Macau) (永利澳門酒店) > Wynn Palace (永利皇宮) (50%)
Action: 16ban1125508
From
Banking & Investment Services > Personal Loan & Financing
Public Finance (大眾財務) > Personal Loan (私人貸款) (100%)
To
Banking & Investment Services > Personal Loan & Financing
Public Finance (大眾財務) > Express Personal Loan (大眾財務特快低息私人貸款) [JCG特快低息私人貸款] (100%)
Action: 16ban1011101
From
Pharmaceuticals & Healthcare > Medical & Healthcare Equipment
Smith+Nephew / Smith & Nephew (施樂輝) > Medical Equipment (專業傷口護理系列) (50%)
Pharmaceuticals & Healthcare > Dermatology
Smith+Nephew / Smith & Nephew (施樂輝) > Cica-Care (疤痕敵) (50%)
To
Pharmaceuticals & Healthcare > Dermatology
Smith+Nephew / Smith & Nephew (施樂輝) > Cica-Care (疤痕敵) (100%)
Action: 16um08120019
From
Travel & Tourism Services > Travel Agents
Travel Expert (專業旅運) > Travel Agent (50%)
Transportation & Logistics > Public Transportation
JR-East / East Japan Railway (東日本旅客鐵路) > Public Transportation (50%)
To
Travel & Tourism Services > Travel Agents
Travel Expert (專業旅運) > Travel Agent (100%)
