Advertiser: Pfizer (美國輝瑞) - Caltrate (佳存)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Pfizer (美國輝瑞) - Caltrate (佳存) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 24 February 2014 to 07 December 2016
Affected Media: BANNER,TVC,PRINT,BUS
Action: 16ban1128509,16mob1025724,16tvc-c1003014,16tvc-c0520011,16road-c1031002,16os09010003,16news08230033,16os06160003,16news06142011,15nexp-c1102003,15bus0929102,15news08250027,15news05260070,15news01066014,14news06130048,14news06160026,14news02240020,14news02240099,15mob0609707,15ban0601005,15ban0430217,15mob0429730,15ban0428123,15news04280056,14news08131081,14news08142042,14news02278040,14os03030002,14east05210013,14news04305017,14ban0429106,14ban0429105,14ban0428929,14news04290046,14news04282019,13news04121027,14road-c1028005
From
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate (佳存鈣片) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate Calcium Supplement with Vitamin D 400IU (佳存 + 維他命D 400IU鈣片) (100%)
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Action: 14news07253031
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Health & Beauty Food > Fiber & Vitamin
Pfizer (美國輝瑞) - Centrum (善存) > Centrum (善存) (50%)
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate (佳存鈣片) (50%)
To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Health & Beauty Food > Fiber & Vitamin
Pfizer (美國輝瑞) - Centrum (善存) > Centrum (善存) (50%)
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate Calcium Supplement with Vitamin D 400IU (佳存 + 維他命D 400IU鈣片) (50%)
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Action: 14news05023077
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Membership Card (屈臣氏會員卡) (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate (佳存鈣片) (100%)
To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Membership Card (屈臣氏會員卡) (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate Calcium Supplement with Vitamin D 400IU (佳存 + 維他命D 400IU鈣片) (100%)
Action: 14tvc-c0521003,14tvc-c0331024
From
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate (佳存鈣片) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Pfizer (美國輝瑞) - Caltrate (佳存) > Caltrate Calcium Supplement with Vitamin D 400IU (佳存 + 維他命D 400IU鈣片) (100%)