Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Pharmacia Corporation (法瑪西亞),P&G (寶潔) - Oral-B,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,A.S. Watson Group (屈臣氏集團),Walt Disney (華特迪士尼),Visa (威士卡),Corum (崑崙錶),Prince Jewellery & Watch (太子珠寶鐘錶),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生),Arnott's (雅樂思),Vitasoy International Holdings (維他奶集團) - Vita (維他),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),The Coca-Cola (可口可樂) - Coke (可口可樂),BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀),Segals (新髮現)
Advertiser: Pharmacia Corporation (法瑪西亞),P&G (寶潔) - Oral-B,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,A.S. Watson Group (屈臣氏集團),Walt Disney (華特迪士尼),Visa (威士卡),Corum (崑崙錶),Prince Jewellery & Watch (太子珠寶鐘錶),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生),Arnott's (雅樂思),Vitasoy International Holdings (維他奶集團) - Vita (維他),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),The Coca-Cola (可口可樂) - Coke (可口可樂),BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀),Segals (新髮現)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Pharmacia Corporation (法瑪西亞),P&G (寶潔) - Oral-B,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,A.S. Watson Group (屈臣氏集團),Walt Disney (華特迪士尼),Visa (威士卡),Corum (崑崙錶),Prince Jewellery & Watch (太子珠寶鐘錶),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生),Arnott's (雅樂思),Vitasoy International Holdings (維他奶集團) - Vita (維他),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),The Coca-Cola (可口可樂) - Coke (可口可樂),BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀),Segals (新髮現) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 30 July 2010 to 24 June 2017
Affected Media: PRINT,FOCUS,TVC,BANNER
Action: 12week0514006,10focus0730104,10um0730020
From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Crest (佳齒) > SpinBrush Battery Electrical Toothbrush (電池電動牙刷 / 電芯牙刷) (100%)
To
Toiletries & Household > Tooth & Oral Products
Pharmacia Corporation (法瑪西亞) > Spinbrush (倍潔齒) (100%)
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Action: 15next10292007
From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothpaste (鑽亮拋光美白牙膏) (50%)
To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (50%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > 3D White Brilliance White Luxe Toothpaste (鑽亮拋光美白牙膏) (50%)
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Action: 17news03313044
From
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Membership Card (屈臣氏會員卡) (0%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothbrush (兒童牙刷) (100%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)
To
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (0%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Membership Card (屈臣氏會員卡) (0%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)
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Action: 17news04073009
From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothbrush (兒童牙刷) (50%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Battery Electrical Toothbrush (百靈Oral-B電池電動牙刷) (50%)
To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)
Action: 17tvbw05080004
From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Battery Electrical Toothbrush (電池電動牙刷) (100%)
To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)
-------------------------------------------------------------------------------------------------------------------------------------------------
Action: 17news06160018,17news06093114
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Visa (威士卡) > Visa (0%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothbrush (兒童牙刷) (100%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)
To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Visa (威士卡) > Visa (0%)
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Money Back (易賞錢) (0%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)
--------------------------------------------------------------------------------------------------------------------------------------------------
Action: 17ban0623376,17ban0624339,17mob0614117,17ban0614343
From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)
To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (0%)
----------------------------------------------------------------------------------------------------------------------------------------------------
Action: 16news06244039
From
Beverages > Juice & Cordials
A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生) > Mr. Juicy (菓汁先生) (0%)
Food > Biscuit & Cookies
Arnott's (雅樂思) > Tim Tam (朱古力夾心餅) (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)
To
Beverages > Juice & Cordials
A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生) > Mr. Juicy (菓汁先生) (0%)
Food > Biscuit & Cookies
Arnott's (雅樂思) > Tim Tam (朱古力夾心餅) (0%)
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) > Supermarket Group (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (橙漾水嫩沐浴乳) (100%)
-----------------------------------------------------------------------------------------------------------------------------------------------------
Action: 16news06247058
From
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Chocolate Milk Beverage [UHT Milk] (維他朱古力牛奶飲品) (0%)
To
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company > Manhattan Credit Cards (Manhattan信用卡) (0%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Chocolate Milk Beverage [UHT Milk] (維他朱古力牛奶飲品) (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (橙漾水嫩沐浴乳) (100%)
-----------------------------------------------------------------------------------------------------------------------------------------------------------------
Action: 16news06247057
From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Carbonated Drinks
The Coca-Cola (可口可樂) - Coke (可口可樂) > Coke (可口可樂) (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > BOC CUP Dual Currency Platinum UnionPay Card (中銀銀聯雙幣白金信用卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > Bank of China Visa Platinum Card (中銀威士白金卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > Bank of China Enrich World Master Card (中銀智盈理財World萬事達卡) (0%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Carbonated Drinks
The Coca-Cola (可口可樂) - Coke (可口可樂) > Coke (可口可樂) (0%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > BOC CUP Dual Currency Platinum UnionPay Card (中銀銀聯雙幣白金信用卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > Bank of China Visa Platinum Card (中銀威士白金卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀) > Bank of China Enrich World Master Card (中銀智盈理財World萬事達卡) (0%)
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (橙漾水嫩沐浴乳) (100%)
-------------------------------------------------------------------------------------------------------------------------------------------------------
Action: 17news03243053
From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Toiletries & Household > Shampoo & Conditioner
Segals (新髮現) > Hair Root Formula Shampoo & Conditioner (新髮現洗髮水 / 護髮素) (100%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Toiletries & Household > Shampoo & Conditioner
Segals (新髮現) > Hair Root Formula Shampoo & Conditioner (新髮現洗髮水 / 護髮素) (50%)
Toiletries & Household > Hair Treatment Products
Segals (新髮現) > Hair Root Serum (新髮現特效活髮精華) (50%)
Aug 8, 2017
Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Pharmacia Corporation (法瑪西亞),P&G (寶潔) - Oral-B,Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Standard Chartered Group / SCB (渣打集團) - Manhattan Card Company,A.S. Watson Group (屈臣氏集團),Walt Disney (華特迪士尼),Visa (威士卡),Corum (崑崙錶),Prince Jewellery & Watch (太子珠寶鐘錶),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - mr. juicy (菓汁先生),Arnott's (雅樂思),Vitasoy International Holdings (維他奶集團) - Vita (維他),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),The Coca-Cola (可口可樂) - Coke (可口可樂),BOC Hong Kong (Group) (中銀香港(集團) / 中銀集團) - Bank of China / BOC (中國銀行 / 中銀),Segals (新髮現)
