Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Eugene Group (荷花集團),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧)
Advertiser: Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Eugene Group (荷花集團),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Eugene Group (荷花集團),Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 30 June 2017 to 03 November 2017
Affected Media: BANNER,PRINT,POP,TVC
Action: 17socfb0906132,17mob0921712,17mob0921711
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfa Platinum (100%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfa Platinum (100%)
-----------------------------------------------------
Action: 17mob0630718,17mob0630723,17ban0705115
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)
Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)
Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)
To
Toiletries & Household > Baby Products
Eugene Group (荷花集團) > Int'l Baby / Children Products Expo (國際嬰兒、兒童用品博覽) (0%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)
Pharmaceuticals & Healthcare > Pregnancy
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (0%)
-------------------------------------------------
Action: 17ming10211003,17socfb0703006
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (100%)
--------------------------------------------------
Action: 17ban1017338,17ban1016404,17mob1017712,17ban1012001
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfinitas 3 (33%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfinitas 2 (34%)
Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (33%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfinitas 3 (33%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfinitas 2 (34%)
Pharmaceuticals & Healthcare > Pregnancy
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (33%)
-------------------------------------------------------
Action: 17pop0804116
From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfagrow Platinum 3 (100%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfagrow Platinum 3 (100%)
-----------------------------------------------------
Action: 17socfb0919031,17socfb0919027,17socfb0912002,17socfb0905025,17socfb0902037,17socfb0902034,17socfb0901108
From
Pharmaceuticals & Healthcare > Pregnancy
Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (100%)
To
Pharmaceuticals & Healthcare > Pregnancy
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfinitas Mama Algae Oil DHA (媽媽藻油DHA) (100%)
----------------------------------------------------
Action: 17preg10010004
From
Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (100%)
To
Beverages > Milk Powder for Adults
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (100%)
---------------------------------------------------
Action: 17socfb0912074
From
Toiletries & Household > Baby Products
Mead Johnson (美贊臣) > Baby Products (100%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfakid Platinum 4 (安兒健Platinum 4) (100%)
-----------------------------------------------
Action: 17tvc-c0929040,17tvc-e0930004,17tvc-c0930005,17tvc-e0911003,17tvc-c0911013
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid Platinum 4 (安兒健Platinum 4) (0%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfakid Platinum 4 (安兒健Platinum 4) (0%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
--------------------------------------------------------
Action: 17tvc-c0701005
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
---------------------------------------------------------
Action: 17tvc-c0630029,17tvc-e0701001
From
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfakid A+ (安兒健 A+) (100%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaSchool A+ (安學健 A+) (0%)
Beverages > Milk Powder for Adults
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > EnfaMama (安嬰媽媽A+) (0%)
----------------------------------------------------
Action: 17socfb0919073,17socfb0905090
From
Toiletries & Household > Baby Products
Mead Johnson (美贊臣) > Baby Products (100%)
To
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Platinum Milk Powder (Platinum奶粉系列) (50%)
Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > A+ Milk Powder (A+奶粉系列) (50%)
