Brand / Brand Percentage Updated for Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露),EDKO Film (安樂影片),Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露),Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼),Evergloss Tours / Egl Tours (東瀛遊),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Asahi (朝日),Novartis (諾華) - Lamisil (樂膚舒),Nike,Mitsubishi Electric (三菱電機),Etc Finance (易提款財務),Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist,Media Asia Films (寰亞電影),Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影),Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧),Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治)

Brand / Brand Percentage Updated for Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露),EDKO Film (安樂影片),Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露),Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼),Evergloss Tours / Egl Tours (東瀛遊),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Asahi (朝日),Novartis (諾華) - Lamisil (樂膚舒),Nike,Mitsubishi Electric (三菱電機),Etc Finance (易提款財務),Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist,Media Asia Films (寰亞電影),Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影),Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧),Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治)

Advertiser: Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露),EDKO Film (安樂影片),Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露),Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼),Evergloss Tours / Egl Tours (東瀛遊),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Asahi (朝日),Novartis (諾華) - Lamisil (樂膚舒),Nike,Mitsubishi Electric (三菱電機),Etc Finance (易提款財務),Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist,Media Asia Films (寰亞電影),Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影),Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧),Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治)

Admendment: Brand / Brand Percentage of Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露),EDKO Film (安樂影片),Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露),Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼),Evergloss Tours / Egl Tours (東瀛遊),A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器),Asahi (朝日),Novartis (諾華) - Lamisil (樂膚舒),Nike,Mitsubishi Electric (三菱電機),Etc Finance (易提款財務),Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist,Media Asia Films (寰亞電影),Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影),Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧),Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 27 March 2003 to 21 March 2018

Affected Media: BUS,KCRC,TVC,BANNER,PRINT,MTR


Action: 18bus0227102,17fear0830301,17tvc-c0213004,16ban0806205,16tvbw07252032,15bus0915105,15tvc-c0503024,14tvc-c0520012,14tvbw06302021,13fmtr0924010,12news0928442,10bus1130016,09fmtr1117008,09fmtr0818003

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (100%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (100%)

-----------------------------------------------------------------

Action: 16tvc-e0813001,16tvc-c0807044,14cable-c0517039,14tvc-e0613023,13tvc-c0708015

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Yoko Yoko (清新安美露) (100%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (0%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (100%)

--------------------------------------------------------------

Action: 14ban0609750,14socfb0422073,news122205810,news012705319,news032703102,14mob0610716

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Yoko Yoko (清新安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (50%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (100%)

---------------------------------------------------------------

Action: 12news0309526,12news0308023,12cab0301008

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Yoko Yoko (清新安美露) (34%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (33%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (33%)

Entertainment > Movie & Theatre
EDKO Film (安樂影片) > Nightfall (大追捕) (0%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (50%)

Entertainment > Movie & Theatre
EDKO Film (安樂影片) > Nightfall (大追捕) (0%)

-----------------------------------------------------------------------

Action: 12pear0720203

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Yoko Yoko (清新安美露) (33%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (34%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (33%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (50%)

----------------------------------------------------------------------------

Action: 12pmtr0717212,12fmtr0731112

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Yoko Yoko (清新安美露) (34%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (33%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (33%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (50%)

----------------------------------------------------------------------

Action: 17pmtr1210225

From
Pharmaceuticals & Healthcare > Cough & Throat
Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露) > Nodonool Sore Throat Spray (喉痛露噴劑) (34%)

Pharmaceuticals & Healthcare > Cold & Flu Medicine
Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼) > Koolfever Cooling Pad (小林退熱貼) (33%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (33%)

To
Pharmaceuticals & Healthcare > Cough & Throat
Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露) > Nodonool Sore Throat Spray (喉痛露噴劑) (34%)

Pharmaceuticals & Healthcare > Cold & Flu Medicine
Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼) > Koolfever Cooling Pad (小林退熱貼) (33%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (33%)

---------------------------------------------------------------------------

Action: 14tvc-e0403001

From
Travel & Tourism Services > Travel Agents
Evergloss Tours / Egl Tours (東瀛遊) > Travel Agent (13%)

Electrical Appliances > Retail & Distributors
A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器) > Fortress World (豐澤電器世界) (12%)

Wine, Beer, Whisky & Liquor > Beer
Asahi (朝日) > Asahi Super Dry Beer (13%)

Pharmaceuticals & Healthcare > Dermatology
Novartis (諾華) - Lamisil (樂膚舒) > Lamisil (樂膚舒) (13%)

Sports > Events, Sponsorship & Compliments
Nike > Events, Sponsorship & Compliments (12%)

Industry > Electronic Manufacturer
Mitsubishi Electric (三菱電機) > Events, Sponsorship & Compliments (12%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (12%)

Banking & Investment Services > Events, Sponsorship & Compliments
Etc Finance (易提款財務) > Events, Sponsorship & Compliments (13%)

To
Travel & Tourism Services > Travel Agents
Evergloss Tours / Egl Tours (東瀛遊) > Travel Agent (13%)

Electrical Appliances > Retail & Distributors
A.S. Watson Group (屈臣氏集團) - Fortress (豐澤電器) > Fortress World (豐澤電器世界) (12%)

Wine, Beer, Whisky & Liquor > Beer
Asahi (朝日) > Asahi Super Dry Beer (13%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (12%)

Pharmaceuticals & Healthcare > Dermatology
Novartis (諾華) - Lamisil (樂膚舒) > Lamisil (樂膚舒) (13%)

Sports > Events, Sponsorship & Compliments
Nike > Events, Sponsorship & Compliments (12%)

Industry > Electronic Manufacturer
Mitsubishi Electric (三菱電機) > Events, Sponsorship & Compliments (12%)

Banking & Investment Services > Events, Sponsorship & Compliments
Etc Finance (易提款財務) > Events, Sponsorship & Compliments (13%)

----------------------------------------------------------------------------

Action: 15pmtr0926402

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (50%)

Cosmetics & Skincare > Cleansers & Toners
Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist > Cleansers & Toners (透明質酸持久保濕化妝水) (50%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (50%)

Cosmetics & Skincare > Cleansers & Toners
Kobayashi Pharmaceutical (小林製藥) - JuJu Aquamoist > Cleansers & Toners (透明質酸持久保濕化妝水) (50%)

-----------------------------------------------------------------------

Action: 15news05086008

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (100%)

Entertainment > Movie & Theatre
Media Asia Films (寰亞電影) > Helios (赤道) (0%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (100%)

Entertainment > Movie & Theatre
Media Asia Films (寰亞電影) > Helios (赤道) (0%)

--------------------------------------------------------------------------

Action: 14news04048041

From
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (50%)

Entertainment > Movie & Theatre
Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影) > That Demon Within (魔警) (0%)

To
Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (50%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz Felbina-Ace (強力安美露) (50%)

Entertainment > Movie & Theatre
Emperor Entertainment Group / EEG (英皇娛樂集團) - Emperor Multimedia Group / EMG (英皇電影) > That Demon Within (魔警) (0%)

------------------------------------------------------------------------------

Action: 17pear0726210

From
Pharmaceuticals & Healthcare > Cough & Throat
Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露) > Nodonool Sore Throat Spray (喉痛露噴劑) (20%)

Pharmaceuticals & Healthcare > Cold & Flu Medicine
Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼) > Koolfever Cooling Pad (小林退熱貼) (20%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz (安美露) (20%)

Pharmaceuticals & Healthcare > Medical & Healthcare Equipment
Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧) > Plasters (膠布) (20%)

Pharmaceuticals & Healthcare > Dermatology
Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治) > Be Cura (臂粒消無瑕膏) (20%)

To
Pharmaceuticals & Healthcare > Cough & Throat
Kobayashi Pharmaceutical (小林製藥) - Nodonool (喉痛露) > Nodonool Sore Throat Spray (喉痛露噴劑) (20%)

Pharmaceuticals & Healthcare > Cold & Flu Medicine
Kobayashi Pharmaceutical (小林製藥) - Netsusama (小林退熱貼) > Koolfever Cooling Pad (小林退熱貼) (20%)

Pharmaceuticals & Healthcare > Muscle & Bone
Kobayashi Pharmaceutical (小林製藥) - Ammeltz (安美露) > Ammeltz / Ammeltz Yoko Yoko (安美露 / 清新安美露) (20%)

Pharmaceuticals & Healthcare > Medical & Healthcare Equipment
Kobayashi Pharmaceutical (小林製藥) - Sakamukea (創護寧) > Plasters (膠布) (20%)

Pharmaceuticals & Healthcare > Dermatology
Kobayashi Pharmaceutical (小林製藥) - Be Cura (麗治) > Be Cura (臂粒消無瑕膏) (20%)