Mar 1, 2018

Sub-Category / Brand Updated for Yeo's (楊協成),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),Zwilling J A Henckels (德國孖人牌),Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店),Hong Kong Daily News (新報)

Sub-Category / Brand Updated for Yeo's (楊協成),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),Zwilling J A Henckels (德國孖人牌),Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店),Hong Kong Daily News (新報)

Advertiser: Yeo's (楊協成),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),Zwilling J A Henckels (德國孖人牌),Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店),Hong Kong Daily News (新報)

Admendment: Sub-Category / Brand of Yeo's (楊協成),Dairy Farm Group (牛奶國際集團) - Wellcome (惠康),Zwilling J A Henckels (德國孖人牌),Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店),Hong Kong Daily News (新報) have been amended

Result: Adspend of Sub-Category / Brand would be affected

Affected Period: 11 March 2006 to 04 July 2013

Affected Media: SHELTER,PRINT,BUS,MTR,POP


Action: 13she0618009,news101207020

From
Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (50%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Juice & Cordials (粒粒爽) (50%)

To
Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (50%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Juice & Cordials (粒粒爽) (50%)


Action: 09week0622104,09news0619031,09bus0616003,09fmtr0602012,09week0608107,09news0605029,09pmtr0602403,face120507008,sud113007006,news112907807,mon092107011,news092107990,news092107622,mon091407009,news091307104,tvbw091007011,news090707403,news090707606,news090806683,news072806528,news072306009,pb031106201

From
Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (100%)

To
Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (100%)


Action: 09news0320027,news080307021,news080406024,news072806820
From
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (100%)

To
Retail > Supermarket
Dairy Farm Group (牛奶國際集團) - Wellcome (惠康) > Supermarket (0%)

Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (100%)


Action: 08news0724616,08os0715003,08sud0627009,08face0625004,news121407828,news121407033

From
Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (50%)

Beverages > Milk & Soya Drinks
Yeo's (楊協成) > Soy Dream (有機生活) (50%)

To
Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (50%)

Beverages > Milk & Soya Drinks
Yeo's (楊協成) > Soy Dream (有機生活) (50%)


Action: news091307502

From
Toiletries & Household > Kitchen Products
Zwilling J A Henckels (德國孖人牌) > Kitchen Products (0%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (100%)

To
Toiletries & Household > Kitchen Products
Zwilling J A Henckels (德國孖人牌) > Kitchen Products (0%)

Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (100%)


Action: pop080106106

From
Retail > Convenience Stores
Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店) > Convenience Store (0%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (100%)

To
Retail > Convenience Stores
Convenience Retail Asia (利亞零售) - OK Convenience Store / Circle K (OK便利店) > Convenience Store (0%)

Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (100%)


Action: news041306884,news041206845,news040706886,news040606880
From
Media > Print Media
Hong Kong Daily News (新報) > Newspaper (50%)

Beverages > Juice & Cordials
Yeo's (楊協成) > Healthy Drinks (健康飲品) (50%)

To
Media > Print Media
Hong Kong Daily News (新報) > Newspaper (50%)

Beverages > Herbal Tea & Health Drinks
Yeo's (楊協成) > Herbal Tea & Health Drinks (50%)