Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for P&G (寶潔) - Pantene (潘婷),Tai Hing Catering Group (太興飲食集團),Chibi Maruko Chan (櫻桃小丸子),Hong Kong Market (香港街市),Reckitt Benckiser (利潔時) - Dettol (滴露),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶公司集團) - Wellcome (惠康),Keebler (奇寶),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),The Coca-Cola (可口可樂) - Coke (可口可樂),SCA - Tempo

Advertiser: P&G (寶潔) - Pantene (潘婷),Tai Hing Catering Group (太興飲食集團),Chibi Maruko Chan (櫻桃小丸子),Hong Kong Market (香港街市),Reckitt Benckiser (利潔時) - Dettol (滴露),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶公司集團) - Wellcome (惠康),Keebler (奇寶),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),The Coca-Cola (可口可樂) - Coke (可口可樂),SCA - Tempo

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of P&G (寶潔) - Pantene (潘婷),Tai Hing Catering Group (太興飲食集團),Chibi Maruko Chan (櫻桃小丸子),Hong Kong Market (香港街市),Reckitt Benckiser (利潔時) - Dettol (滴露),Unilever - Dove (多芬),A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行),Dairy Farm Group (牛奶公司集團) - Wellcome (惠康),Keebler (奇寶),A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳),The Coca-Cola (可口可樂) - Coke (可口可樂),SCA - Tempo have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 06 April 2018 to 28 January 2019

Affected Media: SOC,KCRC,KCRCWR,BANNER,PRINT,TVC


Action: 19soc01180618

From
Toiletries & Household > Shampoo & Conditioner
P&G (寶潔) - Pantene (潘婷) > Shampoo & Conditioner (100%)

To
Toiletries & Household > Hair Treatment Products
P&G (寶潔) - Pantene (潘婷) > Pro-V Miracles Vito-Fusion Dual-Active Oil Serum (髮之雙鑽精華) (100%)

-----------------------------

Action: 19soc01210025,19soc01210012

From
Toiletries & Household > Shampoo & Conditioner
P&G (寶潔) - Pantene (潘婷) > Shampoo & Conditioner (100%)

To
Toiletries & Household > Shampoo & Conditioner
P&G (寶潔) - Pantene (潘婷) > Miracles Rich Moisture Shampoo & Treatment (髮之神仙水洗護系列) (50%)

Toiletries & Household > Hair Treatment Products
P&G (寶潔) - Pantene (潘婷) > Pro-V Miracles Vito-Fusion Dual-Active Oil Serum (髮之雙鑽精華) (50%)

-----------------------

Action: 19soc01241621

From
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (50%)

Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood - Recruitment (茶木招聘) (50%)

To
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (100%)

-------------------------

Action: 19soc01170623,19soc01150551,19soc01071547

From
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (50%)

Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood - Recruitment (茶木招聘) (50%)

To
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (100%)

--------------------------

Action: 19soc01241622

From
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (50%)

Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood - Recruitment (茶木招聘) (50%)

To
Restaurants > Coffee & Tea Shop
Tai Hing Catering Group (太興飲食集團) > Teawood (茶木) (100%)

Games & Hobbies > Gifts & Collectibles
Chibi Maruko Chan (櫻桃小丸子) > Bundled Gifts & Collectibles (0%)

--------------------------

Action: 19soc01250556

From
Retail > Supermarket
Hong Kong Market (香港街市) > Supermarket (100%)

To
Retail > Other
Hong Kong Market (香港街市) > Market (街市) (100%)

-------------------------

Action: 18fear0901002,18fwr0801102,18fear0801307

From
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Shower Foam (滴露沐浴露) (100%)

To
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Shower Foam (滴露沐浴露) (50%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Profresh Body Wash (50%)

-----------------------------

Action: 19soc01281731

From
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Shower Foam (滴露沐浴露) (100%)

To
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Original Shower Gel / Bodywash (滴露經典松木沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Classic Clean (滴露金裝溫和修護沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Daily Clean (滴露金裝清爽保護沐浴露) (34%)


Action: 18mob1120740

From
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Shower Foam (滴露沐浴露) (100%)

To
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Original Shower Gel / Bodywash (滴露經典松木沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Classic Clean (滴露金裝溫和修護沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Daily Clean (滴露金裝清爽保護沐浴露) (34%)

----------------------------------------

Action: 18ban0510730

From
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) >Dettol Natural Bath & Shower (滴露Natural沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Classic Clean (滴露金裝溫和修護沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Daily Clean (滴露金裝清爽保護沐浴露) (34%)

To
Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Original Shower Gel / Bodywash (滴露經典松木沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Classic Clean (滴露金裝溫和修護沐浴露) (33%)

Toiletries & Household > Bath & Shower
Reckitt Benckiser (利潔時) - Dettol (滴露) > Dettol Gold Anti-Bacterial Body Wash Daily Clean (滴露金裝清爽保護沐浴露) (34%)

------------------------------

Action: 18news09142108,18ban0703703,18ban0521843,18ban0521830,18ban0520725,18ban0520714,18ban0520713,18ban0520712,18ban0520802,18news05116035,18mob0628012,18ban0420408,18mob0410113,18tvc-c0409030

From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

---------------------------------

Action: 18mob0519122

From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

------------------------------------

Action: 18mob0604744

From
Cosmetics & Skincare > Body Care Products
Unilever - Dove (多芬) > Events, Sponsorship & Compliments (50%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (50%)

To
Cosmetics & Skincare > Body Care Products
Unilever - Dove (多芬) > Events, Sponsorship & Compliments (50%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (50%)

----------------------------------

Action: 18news04066109

From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

-----------------------------------------------

Action: 18news04066108

From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Platinum Visa Card (0%)

Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Mann Card (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Platinum Visa Card (0%)

Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Mann Card (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

---------------------------------

Action: 18news04060007

From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)

Food > Biscuit & Cookies
Keebler (奇寶) > Pacific Cracker (太平梳打餅) (0%)

Food > Rice
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Yu Pin King Rice (御品皇牌米) (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)

Food > Biscuit & Cookies
Keebler (奇寶) > Pacific Cracker (太平梳打餅) (0%)

Food > Rice
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Yu Pin King Rice (御品皇牌米) (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

-----------------------------------

Action: 18news04060005

From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Beverages > Carbonated Drinks
The Coca-Cola (可口可樂) - Coke (可口可樂) > Coke (可口可樂) (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > International by PARKnSHOP (0%)

Toiletries & Household > Tissue & Napkins
SCA - Tempo > Tempo Clean's (濕紙巾) (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (0%)

Beverages > Carbonated Drinks
The Coca-Cola (可口可樂) - Coke (可口可樂) > Coke (可口可樂) (0%)

Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > International by PARKnSHOP (0%)

Toiletries & Household > Tissue & Napkins
SCA - Tempo > Tempo Clean's (濕紙巾) (0%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)

-------------------------------------

Action: 18ban0607908

From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (清潤沐浴乳) (100%)