Jun 28, 2019

Category / Sub-Category / Brand / Brand Percentage Updated for Marks & Spencer (馬莎),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Lai Sun Group (麗新集團)

Advertiser: Marks & Spencer (馬莎),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Lai Sun Group (麗新集團)

Admendment: Category / Sub-Category / Brand / Brand Percentage of Marks & Spencer (馬莎),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣),Lai Sun Group (麗新集團) have been amended

Result: Adspend of Category / Sub-Category / Brand / Brand Percentage would be affected

Affected Period: 19 February 2019 to 31 May 2019

Affected Media: SOC,BANNER


Action: 19soc05230900,19soc04220703,19soc04220700,19soc04220694,19soc03191470,19soc03131279,19soc03120637

From
Retail > Department Stores
Marks & Spencer (馬莎) > Department Store (100%)

To
Fashion, Accessories & Eyewear > Children Fashion & Accessories
Marks & Spencer (馬莎) > Children Fashion & Accessories (100%)

------------------------

Action: 19soc05311579,19soc05110460,19soc05280434,19soc04220702,19soc04220701,19soc03261423,19soc03051429,19soc03050644,19soc02261291,19soc02260593,19soc02191340,19soc02190602

From
Retail > Department Stores
Marks & Spencer (馬莎) > Department Store (100%)

To
Restaurants > Fast Food
Marks & Spencer (馬莎) > Marks & Spencer Food (100%)

-----------------------

Action: 19soc05022443,19soc05200983,19soc02191723,19soc02191341

From
Retail > Department Stores
Marks & Spencer (馬莎) > Department Store (100%)

To
Fashion, Accessories & Eyewear > Underwear
Marks & Spencer (馬莎) > Underwear (100%)

-----------------------

Action: 19mob0426713

From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfagrow A+ 3 (安兒寶 A+ 3) (100%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Beverages > Milk Powder for Infants & Children
Reckitt Benckiser (利潔時) - Mead Johnson (美贊臣) > Enfagrow A+ Gentle Care (安兒寶A+親舒) (100%)

-----------------------

Action: 19soc05172919,19soc05311183

From
Retail > Shopping Mall
Lai Sun Group (麗新集團) > Lai Sun Shopping Mall (麗新商場) (34%)

Retail > Shopping Mall
Lai Sun Group (麗新集團) > Causeway Bay Plaza (銅鑼灣廣場) (33%)

Retail > Shopping Mall
Lai Sun Group (麗新集團) > Crocodile Center (鱷魚恤中心) (33%)

To
Retail > Shopping Mall
Lai Sun Group (麗新集團) > Lai Sun Shopping Mall (麗新商場) (100%)

-----------------------

Action: 19soc05190932

From
Retail > Shopping Mall
Lai Sun Group (麗新集團) > Lai Sun Shopping Mall (麗新商場) (34%)

Retail > Shopping Mall
Lai Sun Group (麗新集團) > Causeway Bay Plaza (銅鑼灣廣場) (33%)

Retail > Shopping Mall
Lai Sun Group (麗新集團) > Crocodile Center (鱷魚恤中心) (33%)

To
Retail > Shopping Mall
Lai Sun Group (麗新集團) > Cheung Sha Wan Plaza (長沙灣廣場) (100%)