Advertiser: Dairy Farm Group (牛奶公司集團) - Wellcome (惠康),Alfredo (艾菲度),Nong Shim (農心),Golden Phoenix (金鳳),Golden Thai (金暹),Vitasoy International Holdings (維他奶集團) - Vita (維他),San-x,Hawley & Hazel - Darlie,Vitasoy International Holdings (維他奶集團) - Vitasoy (維他奶),Colavita (樂家),Paul Frank,Pure Thai Premium Golden Phoenix Fragrant Rice (泰國挽賜正明火罄),Asia Pulp & Pape / APP - Virjoy (唯潔雅),Animation International (國際影業)
Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Dairy Farm Group (牛奶公司集團) - Wellcome (惠康),Alfredo (艾菲度),Nong Shim (農心),Golden Phoenix (金鳳),Golden Thai (金暹),Vitasoy International Holdings (維他奶集團) - Vita (維他),San-x,Hawley & Hazel - Darlie,Vitasoy International Holdings (維他奶集團) - Vitasoy (維他奶),Colavita (樂家),Paul Frank,Pure Thai Premium Golden Phoenix Fragrant Rice (泰國挽賜正明火罄),Asia Pulp & Pape / APP - Virjoy (唯潔雅),Animation International (國際影業) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 24 July 2015 to 29 October 2020
Affected Media: BANNER,PRINT,TVC
Action: 20mob1019212,20mob1017153
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Cooking Oil
Papa Alfredo > Cooking Oil (100%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Cooking Oil
Alfredo (艾菲度) > Cooking Oil (100%)
Action: 18news12212081
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (33%)
Food > Cooking Oil
Papa Alfredo > Cooking Oil (33%)
Food > Sauce, Dressing & Ingredients
Papa Alfredo > Sauce, Dressing & Ingredients (34%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (33%)
Food > Cooking Oil
Alfredo (艾菲度) > Cooking Oil (33%)
Food > Sauce, Dressing & Ingredients
Alfredo (艾菲度) > Sauce, Dressing & Ingredients (34%)
Action: 18news08172105
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Cooking Oil
Papa Alfredo > Cooking Oil (50%)
Food > Sauce, Dressing & Ingredients
Papa Alfredo > Sauce, Dressing & Ingredients (50%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Cooking Oil
Alfredo (艾菲度) > Cooking Oil (50%)
Food > Sauce, Dressing & Ingredients
Alfredo (艾菲度) > Sauce, Dressing & Ingredients (50%)
Action: 18news03166108
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Noodles, Instant Congee & Rice Boxes
Nong Shim (農心) > Noodles (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (33%)
Food > Cooking Oil
Papa Alfredo > Cooking Oil (34%)
Food > Sauce, Dressing & Ingredients
Papa Alfredo > Sauce, Dressing & Ingredients (33%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Noodles, Instant Congee & Rice Boxes
Nong Shim (農心) > Noodles (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (33%)
Food > Cooking Oil
Alfredo (艾菲度) > Cooking Oil (34%)
Food > Sauce, Dressing & Ingredients
Alfredo (艾菲度) > Sauce, Dressing & Ingredients (33%)
Action: 18tvc-c0831003
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Rice
Golden Phoenix (金鳳) > Rice (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Rice
Golden Phoenix (金鳳) > Rice (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (0%)
Action: 17tvc-c0512027
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Rice
Golden Thai (金暹) > Rice (米) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Lemon Tea (維他檸檬茶) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Chrysanthemum Tea (維他菊花茶) (0%)
Games & Hobbies > Gifts & Collectibles
San-x > Rilakkuma系列 (0%)
Toiletries & Household > Tooth & Oral Products
Hawley & Hazel - Darlie > Darlie Double Action (黑人雙重薄荷牙膏) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Chrysanthemum Tea (維他無糖菊花茶) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (0%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vitasoy (維他奶) > Vita Black Soybean Drink (黑豆維他奶) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Tea (無糖茶綠茶) (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Rice
Golden Thai (金暹) > Rice (米) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Lemon Tea (維他檸檬茶) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Chrysanthemum Tea (維他菊花茶) (0%)
Games & Hobbies > Gifts & Collectibles
San-x > Rilakkuma系列 (0%)
Toiletries & Household > Tooth & Oral Products
Hawley & Hazel - Darlie > Darlie Double Action (黑人雙重薄荷牙膏) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Vita Chrysanthemum Tea (維他無糖菊花茶) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (0%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vitasoy (維他奶) > Vita Black Soybean Drink (黑豆維他奶) (0%)
Beverages > Tea
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Tea (無糖茶綠茶) (0%)
Action: 16tvc-c0930011
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (0%)
Action: 16news01210056
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Range Products (維他飲品系列) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Colavita (樂家) > Noodles (0%)
Games & Hobbies > Gifts & Collectibles
Paul Frank > Gifts (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (100%)
Beverages > Milk & Soya Drinks
Vitasoy International Holdings (維他奶集團) - Vita (維他) > Range Products (維他飲品系列) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Colavita (樂家) > Noodles (0%)
Games & Hobbies > Gifts & Collectibles
Paul Frank > Gifts (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (0%)
Action: 15tvc-c0726018
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (50%)
Food > Rice
Pure Thai Premium Golden Phoenix Fragrant Rice (泰國挽賜正明火罄) > Golden Phoenix Thai Fragrant Rice (金鳳香米) (0%)
Toiletries & Household > Tissue & Napkins
Asia Pulp & Pape / APP - Virjoy (唯潔雅) > Toilet Paper (衛生紙) (0%)
Games & Hobbies > Gifts & Collectibles
Animation International (國際影業) > Doraemon Collectibles (多啦A夢精品) (0%)
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Premium Promotion (50%)
Toiletries & Household > Tissue & Napkins
Asia Pulp & Pape / APP - Virjoy (唯潔雅) > Hand Towel (抹手紙) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Papa Alfredo > Noodles (0%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (50%)
Food > Rice
Pure Thai Premium Golden Phoenix Fragrant Rice (泰國挽賜正明火罄) > Golden Phoenix Thai Fragrant Rice (金鳳香米) (0%)
Toiletries & Household > Tissue & Napkins
Asia Pulp & Pape / APP - Virjoy (唯潔雅) > Toilet Paper (衛生紙) (0%)
Games & Hobbies > Gifts & Collectibles
Animation International (國際影業) > Doraemon Collectibles (多啦A夢精品) (0%)
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Premium Promotion (50%)
Toiletries & Household > Tissue & Napkins
Asia Pulp & Pape / APP - Virjoy (唯潔雅) > Hand Towel (抹手紙) (0%)
Food > Noodles, Instant Congee & Rice Boxes
Alfredo (艾菲度) > Noodles (0%)
Action: 20mob1029360,20ban1029414,20mob1024108,20mob1019211,20mob1019210,20mob1019209,20mob1018217,20mob1018356,20mob1017155,20mob1017154,20mob1017150
From
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Sauce, Dressing & Ingredients
Alfredo (艾菲度) > Sauce, Dressing & Ingredients (100%)
Action: 18news10050082
From
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Sauce, Dressing & Ingredients
Papa Alfredo > Sauce, Dressing & Ingredients (100%)
To
Retail > Supermarket
Dairy Farm Group (牛奶公司集團) - Wellcome (惠康) > Supermarket (0%)
Food > Sauce, Dressing & Ingredients
Alfredo (艾菲度) > Sauce, Dressing & Ingredients (100%)
