Feb 24, 2021

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Sky Century Technology,PressLogic,South China Media / SC Media (南華傳媒),Media Chinese International (世界華文媒體) - One Media Group (萬華媒體集團),Sing Tao News Corporation (星島新聞集團),Conde Nast,Hypebeast,New Media (新傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,MenClub,Miscellaneous,Hashtag Legend,A Day Media

Advertiser: Sky Century Technology,PressLogic,South China Media / SC Media (南華傳媒),Media Chinese International (世界華文媒體) - One Media Group (萬華媒體集團),Sing Tao News Corporation (星島新聞集團),Conde Nast,Hypebeast,New Media (新傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,MenClub,Miscellaneous,Hashtag Legend,A Day Media


Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Sky Century Technology,PressLogic,South China Media / SC Media (南華傳媒),Media Chinese International (世界華文媒體) - One Media Group (萬華媒體集團),Sing Tao News Corporation (星島新聞集團),Conde Nast,Hypebeast,New Media (新傳媒),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,MenClub,Miscellaneous,Hashtag Legend,A Day Media have been amended


Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected


Affected Period: 01 December 2020 to 29 December 2020


Affected Media: SOC



Action: 20soc12282221


From

Retail > Shopping Mall

New World Group / New World Development (新世界集團 / 新世界發展) > K11 Art Mall (50%)


Retail > Shopping Mall

Urban Renewal Authority (市區重建局) > K11 Art Mall (50%)


To

Media > Online Media

Sky Century Technology > Mobile App (點知天下應用程式) (100%)


----------------------------

Action: 20soc12292859,20soc12292858


From

Retail > Shopping Mall

New World Group / New World Development (新世界集團 / 新世界發展) > K11 Art Mall (50%)


Retail > Shopping Mall  

Urban Renewal Authority (市區重建局) > K11 Art Mall (50%)


To

Media > Online Media

PressLogic > Online Media (100%)


---------------------------

Action: 20soc12014377


From

Jewellery, Watches & Luxury Products > Jewellery

LVMH Group - De Beers > Jewellery (100%)


To

Media > Print Media

South China Media / SC Media (南華傳媒) > Marie Claire Magazine (瑪利嘉兒) (100%)


-------------------------------

Action: 20soc12014378


From

Fashion, Accessories & Eyewear > Bags

LVMH Group - Rimowa > Luggage (100%)


To

Media > Print Media

Media Chinese International (世界華文媒體) - One Media Group (萬華媒體集團) > Ming's (100%)


-----------------------------

Action: 20soc12023381


From

Jewellery, Watches & Luxury Products > Jewellery  

LVMH Group - De Beers > Jewellery (100%)


To

Media > Print Media

Sing Tao News Corporation (星島新聞集團) > Jet Magazine (100%)


----------------------------

Action: 20soc12023378


From

Jewellery, Watches & Luxury Products > Jewellery   

Messika > Jewellery (100%)


To

Media > Print Media

Conde Nast > Vogue Hong Kong (100%)


--------------------------

Action: 20soc12033540


From

Jewellery, Watches & Luxury Products > Jewellery  

LVMH Group - De Beers > Jewellery (100%)


To

Media > Online Media

Hypebeast > POPBEE (100%)


----------------------------

Action: 20soc12033542


From

Food > Frozen Food

Wanchai Ferry (灣仔碼頭) > Dumpling (雲吞及水餃) (100%)


To

Media > Print Media

New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)


---------------------------

Action: 20soc12044330,20soc12072347,20soc12072344


From

Jewellery, Watches & Luxury Products > Jewellery  

LVMH Group - Chaumet >Jewellery (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Harper's Bazaar Magazine (時尚芭莎) (100%)



From

Jewellery, Watches & Luxury Products > Jewellery    

Messika >Jewellery (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Harper's Bazaar Magazine (時尚芭莎) (100%)  



From

Fashion, Accessories & Eyewear > Bags

Sidefame Group (西彥) - Furla > Bags (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Harper's Bazaar Magazine (時尚芭莎) (100%)  


---------------------------

Action: 20soc12044334


From

Wine, Beer, Whisky & Liquor > Whisky

Glenfiddich > Whisky (100%)


To

Media > Online Media

MenClub > Websites (100%)


----------------------------

Action: 20soc12044326


From

Camera, Photography & Optical Instruments > Photo Shooting

In Love With... / Inlovewithdotdotdot > Photo Shooting (100%)


To

Miscellaneous > KOL

Miscellaneous > KOL (100%)


----------------------------

Action: 20soc12053432


From

Jewellery, Watches & Luxury Products > Watch & Clock

Breitling (百年靈) > Watches (100%)


To

Media > Print Media

New Media (新傳媒) > Madame Figaro (100%)


---------------------------

Action: 20soc12072341,20soc12083407,20soc12083406


From

Fashion, Accessories & Eyewear > Men's Fashion

Ascot Chang (詩閣) > Gentleman's Shirtmaker (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



From

Jewellery, Watches & Luxury Products > Jewellery  

Messika >Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)



From

Jewellery, Watches & Luxury Products > Jewellery  

Messika >Jewellery (100%)


To

Media > Print Media

Hashtag Legend > Magazines (100%)  


------------------------

Action: 20soc12083409


From

Beauty, Slimming & Fitness > Beauty, Slimming & Fitness Equipment

Philips (飛利浦) > Beauty Equipment (100%)


To

Media > Print Media

A Day Media > A Day Magazine (時尚生活雜誌) (100%)


-------------------------

Action: 20soc12083405


From

Fashion, Accessories & Eyewear > Bags  

Sidefame Group (西彥) - Furla > Bags (100%)


To

Media > Print Media

SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > ellehk.com / elle.com.hk (100%)