Advertiser: Hashtag Legend,Hkfoodprint (食玩訓資訊站),Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),Wemedia01 (HK) (香港零一媒體 / 香港01),Moto-one.com.hk,Music Live Valley (谷Live),Conde Nast,Hypebeast,Poortravellers (窮遊),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Sing Tao News Corporation (星島新聞集團),Twin Fame,New Media (新傳媒),Running Biji HK (運動筆記HK),Good Malling / GdMalling.com (購物資訊網),Estetica China (艾絲),FlyAsia,Burda Singapore,Xfastest,Supermami.com.hk,Sky Century Technology,Flyday.hk (低成本旅遊情報網),she communications - she.com
Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Hashtag Legend,Hkfoodprint (食玩訓資訊站),Miscellaneous,Hong Kong Economic Times Group (香港經濟日報集團),Wemedia01 (HK) (香港零一媒體 / 香港01),Moto-one.com.hk,Music Live Valley (谷Live),Conde Nast,Hypebeast,Poortravellers (窮遊),SCMP Group (南華早報集團) - SCMP Hearst Hong Kong,Sing Tao News Corporation (星島新聞集團),Twin Fame,New Media (新傳媒),Running Biji HK (運動筆記HK),Good Malling / GdMalling.com (購物資訊網),Estetica China (艾絲),FlyAsia,Burda Singapore,Xfastest,Supermami.com.hk,Sky Century Technology,Flyday.hk (低成本旅遊情報網),she communications - she.com have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 25 March 2020 to 31 May 2020
Affected Media: SOC
Action: 20soc03241853
From
Food > Desserts
Sift Desserts > Desserts (100%)
To
Media > Print Media
Conde Nast > Vogue Hong Kong (100%)
-------------------------------------------------
Action: 20soc03252112,20soc03252110,20soc03252111
From
Fashion, Accessories & Eyewear > Women's Fashion
Antonia > Online Fashion Retailer (100%)
To
Media > Print Media
Hashtag Legend > Magazines (100%)
------------------------------------------------
Action: 20soc03252109
From
Beverages > Milk & Soya Drinks
Nestle Group (雀巢集團) - Nestle (雀巢) > Eagle Brand (鷹嘜煉奶) (100%)
To
Media > Online Media
Hkfoodprint (食玩訓資訊站) > Online Media (100%)
-------------------------------------------------
Action: 20soc03272516
From
Retail > Department Stores
Lane Crawford (連卡佛) > Department Store (100%)
TO
Miscellaneous > KOL
Miscellaneous > KOL (100%)
------------------------------------------------
Action: 20soc04021943
From
Restaurants > Coffee & Tea Shop
Pacific Coffee > Coffee Shop (100%)
To
Media > Recruitment
Hong Kong Economic Times Group (香港經濟日報集團) > CareerTimes.com.hk - CTgoodjobs.hk (100%)
--------------------------------------------------
Action: 20soc04032718
From
Restaurants > Other
Paul Lafayet > Dessert House (甜品店) (100%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)
---------------------------------------------------
Action: 20soc04162494
From
Automobile & Petroleum > Retail & Distributors
GPX Racing > Retail & Distributors (100%)
To
Media > Online Media
Moto-one.com.hk > Websites (100%)
-------------------------------------------------
Action: 20soc04162495
From
Wine, Beer, Whisky & Liquor > Cognac
Pernod Ricard - Martell (馬爹利) > Martell (馬爹利) (100%)
To
Media > Online Media
Music Live Valley (谷Live) > Online Media (100%)
--------------------------------------------------
Action: 20soc04232342,20soc04282133
From
Non-profit Organization > Charity & Fund Raising Organizations
Orbis (奧比斯) > Charity & Fund Raising Organization (100%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)
-------------------------------------------------
Action: 20soc04282134,20soc05042604
From
Entertainment > Video Rental & Sales
Dr-Max > VCD & DVD (100%)
To
Media > Print Media
Hong Kong Economic Times Group (香港經濟日報集團) > topick.hket.com (Topick新聞) (100%)
---------------------------------------------------
Action: 20soc04282132,20soc04271375,20soc05023951,20soc05023952
From
Cosmetics & Skincare > Perfume & Fragrance
Frederic Malle > Dries Van Noten (100%)
To
Media > Print Media
Conde Nast > Vogue Hong Kong (100%)
----------------------------------------------------
Action: 20soc04032720
From
Entertainment > Music Records & Retailers
CD Warehouse (音樂坊) > Music Records Retailer (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
-----------------------------------------------------
Action: 20soc04061726
From
Fashion, Accessories & Eyewear > Women's Fashion
GU > Women's Fashion (100%)
To
Media > Print Media
Hypebeast > Magazine (100%)
--------------------------------------------------
Action: 20soc04092781
From
Fashion, Accessories & Eyewear > Shoes & Shoes Accessories
LVMH Group - Celine > Shoes (50%)
Fashion, Accessories & Eyewear > Shoes & Shoes Accessories
Salvatore Ferragamo > Shoes (50%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
------------------------------------------
Action: 20soc04102889
From
Electrical Appliances > Hair Drying / Styling Equipment
ghd > Hair Drying / Styling Equipment (100%)
To
Media > Print Media
Hashtag Legend > Magazines (100%)
------------------------------------------
Action: 20soc04102890
From
Restaurants > Food Delivery & Catering Services
Deliveroo (戶戶送) > Catering Services (100%)
To
Media > Online Media
Hkfoodprint (食玩訓資訊站) > Online Media (100%)
--------------------------------------------
Action: 20soc04130984
From
Jewellery, Watches & Luxury Products > Jewellery
Kering (開雲) - Qeelin > Jewellery (100%)
To
Media > Print Media
Hashtag Legend > Magazines (100%)
--------------------------------------------
Action: 20soc04152209
From
Food > Biscuit & Cookies
Mondelez International > Oreo (奧利奧) (33%)
Food > Ice-Cream
Nestle Group (雀巢集團) - Nestle (雀巢) >Oreo Ice-Cream (奧利奧脆皮雪糕批) (33%)
Food > Ice-Cream
Nestle Group (雀巢集團) - Nestle (雀巢) > Oreo Ice-Cream (奧利奧雪糕杯) (34%)
To
Media > Online Media
Poortravellers (窮遊) > Websites (100%)
----------------------------------------------
Action: 20soc04172559,20soc04292559
From
Fashion, Accessories & Eyewear > Shoes & Shoes Accessories
LVMH Group - Christian Dior > Shoes (鞋) (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (100%)
--------------------------------------------
Action: 20soc04172557
From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > AMG (100%)
To
Media > Print Media
Hashtag Legend > Magazines (100%)
------------------------------------------
Action: 20soc04172558
From
Jewellery, Watches & Luxury Products > Watch & Clock
Audemars Piguet (愛彼) > Watches (100%)
To
Media > Print Media
Sing Tao News Corporation (星島新聞集團) > Spiral (游絲雜誌) (100%)
----------------------------------------------
Action: 20soc04182156
From
Wine, Beer, Whisky & Liquor > Cognac
LVMH Group - Moet Hennessy Asia Pacific (酩悅軒尼詩) > Hennessy Cognac (軒尼詩) (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
---------------------------------------------------
Action: 20soc04191267
From
Cosmetics & Skincare > Facial & Eye Care Products
Drunk Elephant > Facial & Eye Care Products (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
----------------------------------------------
Action: 20soc04201558
From
Bridal > Bridal Wear & Photography
KanaLili > Bridal Wear & Photography (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
-------------------------------------------
Action: 20soc04222060
From
Jewellery, Watches & Luxury Products > Jewellery
Tiffany & Co. (蒂芙尼) > Jewellery (100%)
To
Media > Print Media
Twin Fame > Zip Magazine (100%)
------------------------------------------
Action: 20soc04232345
From
Cosmetics & Skincare > Facial & Eye Care Products
Beiersdorf / BDF - La Prairie > Facial & Eye Care Products (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Elle Magazine (100%)
---------------------------------------------
Action: 20soc04232343
From
Beauty, Slimming & Fitness > Fitness Centres
Mei Yin Muay Thai (美言拳擊) > Fitness Centre (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
---------------------------------------------
Action: 20soc04242585
From
Jewellery, Watches & Luxury Products > Jewellery
Pandora > Jewellery (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)
----------------------------------------------
Action: 20soc04251980,20soc05016307,20soc05292502
From
Education & Training > Playgroup & Interest Group
YogaUP > Yoga Classes (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
---------------------------------------------
Action: 20soc04261198
From
Fashion, Accessories & Eyewear > Bags
Moynat > Bags (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
----------------------------------------------
Action: 20soc04271377
From
Cosmetics & Skincare > Facial Moisturizers
L'Oreal (歐萊雅) - Kiehl's > Vital Skin-Strengthening Super Serum (全效再生超級精華) (100%)
To
Media > Print Media
New Media (新傳媒) > iTrial.hk (100%)
------------------------------------------------
Action: 20soc04282135
From
Travel & Tourism Services > Tourism Boards
Lonely Planet > Travel Services (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
----------------------------------------------
Action: 20soc04292560
From
Jewellery, Watches & Luxury Products > Jewellery
Tiffany & Co. (蒂芙尼) > Jewellery (100%)
To
Media > Print Media
Conde Nast > Vogue Hong Kong (100%)
-----------------------------------------------
Action: 20soc05031701
From
Health & Beauty Food > Essence of Chicken
Yusaika (御世家) > Essence of Chicken (滴雞精) (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
---------------------------------------------
Action: 20soc05031699,20soc05031700
From
Cosmetics & Skincare > Retail & Distributors
Vivien Yeo's Beauty Store (楊秀惠美妝店) > Cosmetics & Skincare Retailer (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
--------------------------------------------
Action: 20soc05052472
FRom
Electrical Appliances > Massage Chair & Relaxation Machines
Theragun > Relaxation Machines (100%)
To
Sports > Events
Running Biji HK (運動筆記HK) > Events & Sponsorship (100%)
------------------------------------------------
Action: 20soc05062502
From
Fashion, Accessories & Eyewear > Bags
Tapestry - Kate Spade > Bags (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)
---------------------------------------------------
Action: 20soc05072506
From
Retail > Discount Stores
Don Don Donki > Discount Stores (100%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)
----------------------------------------------------
Action: 20soc05092217
From
Toiletries & Household > Air Freshener
Hannahmama > HOCI (天然抗菌噴霧) (100%)
To
Retail > Online Stores & Group Buying Services
Good Malling / GdMalling.com (購物資訊網) > Good Malling Mobile App (100%)
--------------------------------------------------
Action: 20soc05092212,20soc05122206,20soc05272004,20soc05301878
From
Business Services > Advertising, PR & Marketing
Hong Kong Institute of Marketing / HKIM (香港市務學會) > Professional Guilds (100%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)
---------------------------------------------------
Action: 20soc05101312
From
Toiletries & Household > Hair Treatment Products
Shiseido Group - Shiseido Professional > Professional Hair Treatment Products (100%)
To
Media > Print Media
Estetica China (艾絲) > Magazine (100%)
-----------------------------------------------------
Action: 20soc05132298
From
Jewellery, Watches & Luxury Products > Jewellery
Graff > ewellery (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)
-------------------------------------------------------
Action: 20soc05132305,20soc05192026,20soc05192023,20soc05202500,20soc05212615,20soc05272006,20soc05272009
From
Insurance > Travel Insurance
American Express (美國運通) > Travel Insurance (旅遊保) (100%)
To
Media > Travel Guide
FlyAsia > Travel Guide (100%)
------------------------------------------------------
Action: 20soc05132299,20soc05132303,20soc05132304
From
Retail > Department Stores
Lifestyle International Holdings (利福國際集團) > Sogo (崇光百貨) (100%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > hk01.com (100%)
------------------------------------------------
Action: 20soc05142284
From
Banking & Investment Services > Credit Card & Charge Card
DBS Bank (星展銀行) > Credit Cards (信用卡) (100%)
To
Media > Travel Guide
FlyAsia > Travel Guide (100%)
----------------------------------------------
Action: 20soc05142283
From
Jewellery, Watches & Luxury Products > Jewellery
Graff > ewellery (100%)
To
Media > Print Media
Burda Singapore > Prestige (100%)
------------------------------------------
Action: 220soc05152666
From
Pharmaceuticals & Healthcare > Sleeping Pills
Santecare (尚護健) > Aroma Sleeping Patch (速效香薰安睡貼) (100%)
TO
Media > Print Media
Hong Kong Economic Times Group (香港經濟日報集團) > topick.hket.com (Topick新聞) (100%)
--------------------------------------------
Action: 20soc05162236,20soc05192025,20soc05232092,20soc05272008,20soc05301881
From
Banking & Investment Services > Credit Card & Charge Card
PrimeCredit (安信信貸) > WeWa UnionPay Card (100%)
To
Media > Travel Guide
FlyAsia > Travel Guide (100%)
-----------------------------------------------
Action: 20soc05171146,20soc05171147,20soc051711488
From
Entertainment > Video Rental & Sales
Walt Disney (華特迪士尼) > Pixar Bundled Gifts & Collectibles (50%)
Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Pixar DVD & VCD (50%)
To
Media > Online Media
Wemedia01 (HK) (香港零一媒體 / 香港01) > Object a (一物) (100%)
--------------------------------------------------
Action: 20soc05192024
From
Computers & Internet Services > Notebooks
Micro-Star International / MSI (微星) > Notebooks (100%)
To
Computers & Internet Services > Parts & Accessories
Xfastest > Computers Parts & Accessories (100%)
-------------------------------------------------
Action: 20soc05241108
From
Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts
InterContinental Hotels Group/ IHG - Holiday Inn (假日酒店) > Holiday Inn Golden Mile Hong Kong (香港金域假日酒店) (100%)
To
Media > Online Media
Supermami.com.hk > Websites (100%)
--------------------------------------------------
Action: 20soc05261956
From
Computers & Internet Services > Internet Service Providers (ISP) & IP Networks
NordVPN > Internet Service Providers (ISP) & IP Networks (100%)
To
Media > Travel Guide
FlyAsia > Travel Guide (100%)
----------------------------------------------------
Action: 20soc05261951
From
Beauty, Slimming & Fitness > Beauty & Slimming Salons
Pureplus (原生美學) > Beauty Salon (100%)
To
Media > Print Media
New Media (新傳媒) > Sundaymore.com (100%)
-------------------------------------------------------
Action: 20soc05261955
From
Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts
Hotel Icon (唯港薈) > Hotel (100%)
To
Media > Online Media
Sky Century Technology > Mobile App (點知天下應用程式) (100%)
-----------------------------------------------------
Action: 20soc05301882
From
Food > Ice-Cream
Nestle Group (雀巢集團) - Dreyer's > Ice-Cream (100%)
To
Media > Online Media
Sky Century Technology > Mobile App (點知天下應用程式) (100%)
---------------------------------------------
Action: 20soc05310959
From
Education & Training > Beauty Schools / Institutes
iMakeup Workshop > Beauty School (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
----------------------------------------
Action: 20soc05016306
From
Games & Hobbies > Stationery
E-Star Products (東昇出品) > Stationery (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
----------------------------------------
Action: 20soc05042605
From
Beauty, Slimming & Fitness > Beauty & Slimming Salons
BrowBrow Beauty Place > Beauty Salon (50%)
Beauty, Slimming & Fitness > Hair Salon
AdmiX Hair Styling > Hair Salon (50%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
-----------------------------------------
Action: 20soc05072507
From
Cosmetics & Skincare > Perfume & Fragrance
Estee Lauder Companies - Jo Malone > Perfume (100%)
To
Miscellaneous > KOL
Miscellaneous > KOL (100%)
-------------------------------------------
Action: 20soc05122207
From
Fashion, Accessories & Eyewear > Women's Fashion
farfetch.com > Online Fashion Retailer (100%)
To
Media > Print Media
Conde Nast > Vogue Hong Kong (100%)
---------------------------------------------
Action: 20soc05152667
From
Fashion, Accessories & Eyewear > Underwear
Regina Miracle International > Her Own Words (100%)
To
Media > Print Media
SCMP Group (南華早報集團) - SCMP Hearst Hong Kong > Cosmopolitan (100%)
---------------------------------------------
Action: 20soc05171143
From
Hotels, Resorts & Serviced Apartments > Hong Kong Hotels & Resorts
Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產) > The Royal Garden (帝苑酒店) (100%)
To
Media > Travel Guide
Flyday.hk (低成本旅遊情報網) > Travel Information (旅遊情報網) (100%)
--------------------------------------------
Action: 20soc05212611
From
Education & Training > Playgroup & Interest Group
Madera Yoga > Yoga Classes (100%)
To
Media > Online Media
she communications - she.com > Internet Content Provider / ICP (100%)
------------------------------------------------
Action: 20soc05281927
From
Retail > Supermarket
A.S. Watson Group (屈臣氏集團) - Parknshop or Park'n Shop (百佳) > Supermarket (100%)
To
Media > Print Media
New Media (新傳媒) > Weekend Weekly (新假期周刊) (100%)
----------------------------------------------------
Action: 20soc05292500,20soc05292499,20soc05292501
From
Jewellery, Watches & Luxury Products > Watch & Clock
Audemars Piguet (愛彼) > Watches (100%)
To
Media > Online Media
she communications - she.com > Internet Content Provider / ICP (100%)