Advertiser: Vitamalt
Amendment: Category / Sub-Category / Brand of Vitamalt have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 10 August 2004 to 11 September 2004
Affected Media: TVC
Action: tvc-e090504010,tvc-e090504007
From
Wine, Beer, Whisky & Liquor > Beer
Vitamalt > Beer (100%)
To
Beverages > Vitaminized & Energy Drinks
Vitamalt > Vitaminized & Energy Drinks (100%)
--------------------
Action: tvc-e090504006
From
Wine, Beer, Whisky & Liquor > Beer
Tsingtao Brewery Group (青島啤酒廠) > Tsingtao Beer (青島啤酒) (8%)
Fashion, Accessories & Eyewear > Bags
LeSportsac > Bags (9%)
Wine, Beer, Whisky & Liquor > Beer
Jebsen Group - Blue Girl Beer (藍妹啤酒) > Blue Girl Beer (藍妹啤酒) (9%)
Health & Beauty Food > Slimming Supplements
Bioslim (保秀麗) > Bioslim (窈窕茶葉) (4%)
Banking & Investment Services > Asset Management, Mutual Funds & ETF
J.P. Morgan Chase & Co. - J.P. Morgan Asset Management (摩根資產管理) > JP Asset Management (8%)
Wine, Beer, Whisky & Liquor > Beer
Anheuser-Busch InBev - Stella Artois (時代啤酒) > Stella Artois Beer (時代啤酒) (9%)
Cosmetics & Skincare > Acne Spot Treatment
SSP Co (日本SS制葯株式會社) > Rabbit Brand Annasalbe Ace Ointment (白兔牌暗瘡膏) (8%)
Food > Mooncake
Taipan (大班) > Taipan Snowy Mooncake (大班冰皮月餅) (8%)
Banking & Investment Services > Events & Sponsorship
United Asia Finance / UA Finance (UA 亞洲聯合財務) > Events & Sponsorship (8%)
Automobile & Petroleum > Sport Utilities & MPV
Subaru (富士) > Forester Series (8%)
Fashion, Accessories & Eyewear > Children Fashion & Accessories
Fables > Children Fashion (8%)
Health & Beauty Food > Lingzhi & Yunzhi
Bioslim (保秀麗) > Beau Soleil (靈芝茶) (5%)
Wine, Beer, Whisky & Liquor > Beer
Vitamalt > Beer (8%)
To
Wine, Beer, Whisky & Liquor > Beer
Tsingtao Brewery Group (青島啤酒廠) > Tsingtao Beer (青島啤酒) (8%)
Fashion, Accessories & Eyewear > Bags
LeSportsac > Bags (9%)
Wine, Beer, Whisky & Liquor > Beer
Jebsen Group - Blue Girl Beer (藍妹啤酒) > Blue Girl Beer (藍妹啤酒) (9%)
Health & Beauty Food > Slimming Supplements
Bioslim (保秀麗) > Bioslim (窈窕茶葉) (4%)
Banking & Investment Services > Asset Management, Mutual Funds & ETF
J.P. Morgan Chase & Co. - J.P. Morgan Asset Management (摩根資產管理) > Asset Management (8%)
Wine, Beer, Whisky & Liquor > Beer
Anheuser-Busch InBev - Stella Artois (時代啤酒) > Stella Artois Beer (時代啤酒) (9%)
Cosmetics & Skincare > Acne Spot Treatment
SSP Co (日本SS制葯株式會社) > Rabbit Brand Annasalbe Ace Ointment (白兔牌暗瘡膏) (8%)
Food > Mooncake
Taipan (大班) > Taipan Snowy Mooncake (大班冰皮月餅) (8%)
Banking & Investment Services > Events & Sponsorship
United Asia Finance / UA Finance (UA 亞洲聯合財務) > Events & Sponsorship (8%)
Automobile & Petroleum > Sport Utilities & MPV
Subaru (富士) > Forester Series (8%)
Fashion, Accessories & Eyewear > Children Fashion & Accessories
Fables > Children Fashion (8%)
Health & Beauty Food > Lingzhi & Yunzhi
Bioslim (保秀麗) > Beau Soleil (靈芝茶) (5%)
Beverages > Vitaminized & Energy Drinks
Vitamalt > Vitaminized & Energy Drinks (8%)
--------------------
Action: tvc-e081004003
From
Health & Beauty Food > Slimming Supplements
Bioslim (保秀麗) > Bioslim (窈窕茶葉) (10%)
Pharmaceuticals & Healthcare > Dermatology
SSP Co (日本SS制葯株式會社) > Rabbit Brand Kisspahoney (白兔牌吻百蜜) (20%)
Food > Mooncake
Taipan (大班) > Taipan Snowy Mooncake (大班冰皮月餅) (20%)
Banking & Investment Services > Events & Sponsorship
United Asia Finance / UA Finance (UA 亞洲聯合財務) > Events & Sponsorship (20%)
Health & Beauty Food > Lingzhi & Yunzhi
Bioslim (保秀麗) > Beau Soleil (靈芝茶) (10%)
Wine, Beer, Whisky & Liquor > Beer
Vitamalt > Beer (20%)
To
Health & Beauty Food > Slimming Supplements
Bioslim (保秀麗) > Bioslim (窈窕茶葉) (10%)
Pharmaceuticals & Healthcare > Dermatology
SSP Co (日本SS制葯株式會社) > Rabbit Brand Kisspahoney (白兔牌吻百蜜) (20%)
Food > Mooncake
Taipan (大班) > Taipan Snowy Mooncake (大班冰皮月餅) (20%)
Banking & Investment Services > Events & Sponsorship
United Asia Finance / UA Finance (UA 亞洲聯合財務) > Events & Sponsorship (20%)
Health & Beauty Food > Lingzhi & Yunzhi
Bioslim (保秀麗) > Beau Soleil (靈芝茶) (10%)
Beverages > Vitaminized & Energy Drinks
Vitamalt > Vitaminized & Energy Drinks (20%)
