Sep 3, 2020

Appearence update for Mentholatum (曼秀雷敦) - 50 Megumi (50惠)

Amendment: Move appearence
Result: Adspend of related media would be affected
Affected Period: 25 July 2020
Affected Media: TVB Jade

Action:
From: tvc-cpromjade01 moved to 19tvc-c0913004 Mentholatum (曼秀雷敦) - 50 Megumi (50惠) adspend will increased $308,580

Sep 2, 2020

Advertiser Updated for Evergrande Real Estate (恒大地產)

Advertiser: Evergrande Real Estate (恒大地產)

Amendment: Advertiser of Evergrande Real Estate (恒大地產) have been amended

Result: Adspend of Advertiser would be affected

Affected Period: 7 June 2017

Affected Media: PRINT


Action: 17news06070084


From
Property & Real Estate > China & Macau Property
恒大地產集團 (江西) > Events, Sponsorship & Compliments (50%)

Property & Real Estate > China & Macau Property
南昌恆大朝陽置業 > Events, Sponsorship & Compliments (50%)

To
Property & Real Estate > China & Macau Property
Evergrande Real Estate (恒大地產) > Events, Sponsorship & Compliments (50%)

Property & Real Estate > China & Macau Property
南昌恆大朝陽置業 > Events, Sponsorship & Compliments (50%)

Sub-Category / Brand Updated for Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行)

Advertiser: Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行)

Amendment: Sub-Category / Brand of Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) have been amended

Result: Adspend of Sub-Category / Brand would be affected

Affected Period: 24 March 2020 to 10 June 2020

Affected Media: BANNER,SOC


Action: 20ban0604908

From
Banking & Investment Services > Securities Brokerages & Investment Services
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Investment Services (外匯投資服務) (100%)

Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > SC Mobile App (渣打流動應用程式) (0%)

To
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Marathon Savings (高息馬拉松活期存款) (100%)

Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > SC Mobile App (渣打流動應用程式) (0%)

------------------------
Action: 20soc06031073,20soc06020686,20soc06020465,20soc05061081,20soc05060901

From
Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Priority Banking (優先理財) (50%)

Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Premium Programme (Premium理財) (50%)

To
Banking & Investment Services > Securities Brokerages & Investment Services
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Investment Services (外匯投資服務) (50%)

Banking & Investment Services > Consumer Banking & Integrated Accounts
Standard Chartered Group / SCB (渣打集團) - Standard Chartered Bank (渣打銀行) > Premium Programme (Premium理財) (50%)

MTR (EAL, MOL, WRL & LR) adspend Updated for Panasonic (樂聲牌),Imperium Group Global (帝國集團),Hong Kong Ferry Holdings (香港小輪集團),Chu Hai College of Higher Education (珠海學院),Amber Education (琥珀教育),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產),TheGlobaLab,Imperial Patisserie (皇玥集團),Bless,SunFlower Beauty Centre (向日葵美容中心 / 向日葵纖體美容),USI Holdings Ltd / WingTai Asia (永泰亞洲),Henderson Land Development (恒基兆業地產),Ssjj Game (4399 網絡),Futu Securities (富途證券),Country Garden (碧桂園物業發展),Wang On Group (宏安集團),China State Construction Engineering (Hong Kong) (中國建築工程(香港))

Advertiser: Panasonic (樂聲牌),Imperium Group Global (帝國集團),Hong Kong Ferry Holdings (香港小輪集團),Chu Hai College of Higher Education (珠海學院),Amber Education (琥珀教育),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產),TheGlobaLab,Imperial Patisserie (皇玥集團),Bless,SunFlower Beauty Centre (向日葵美容中心 / 向日葵纖體美容),USI Holdings Ltd / WingTai Asia (永泰亞洲),Henderson Land Development (恒基兆業地產),Ssjj Game (4399 網絡),Futu Securities (富途證券),Country Garden (碧桂園物業發展),Wang On Group (宏安集團),China State Construction Engineering (Hong Kong) (中國建築工程(香港))

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Panasonic (樂聲牌),Imperium Group Global (帝國集團),Hong Kong Ferry Holdings (香港小輪集團),Chu Hai College of Higher Education (珠海學院),Amber Education (琥珀教育),The Government of the Hong Kong Special Administrative Region (香港特別行政區政府),Sun Hung Kai Properties (新鴻基地產發展) - Sun Hung Kai Properties / SHKP (新鴻基地產),TheGlobaLab,Imperial Patisserie (皇玥集團),Bless,SunFlower Beauty Centre (向日葵美容中心 / 向日葵纖體美容),USI Holdings Ltd / WingTai Asia (永泰亞洲),Henderson Land Development (恒基兆業地產),Ssjj Game (4399 網絡),Futu Securities (富途證券),Country Garden (碧桂園物業發展),Wang On Group (宏安集團),China State Construction Engineering (Hong Kong) (中國建築工程(香港)) have been amended

Result: Adspend of related Media / Category / Sub-Category / Advertiser / Brand / would be decreased.
Affected Period: June to July 2020
Affected Media: MTR (EAL, MOL, WRL & LR)


Action: 12-Sheet group package from 50 panels to 40 panels (For internal reference)

Adspend changes:
June 2020, From 33,935,354 to 16,727,167
July 2020, From 44,692,245 to 29,220,204

Ref.No.
19pear1009201,20pear0701201,20pear0729202,20pear0710201,20pear0715204,20pear0612202,20pear0629201,20pear0612201,20pear0520202,20pear0610202,20pear0629203,20pear0629202,20pear0520201,20pear0612202,20pear0612201,20pear0610201,20pear0610202,20pear0629203,20pear0629202,20pear0629201,20pear0617201,20pear0629203,20pear0629201,20pear0520203,20pear0520201,20pear0520202,20pear0501202

Sep 1, 2020

Sub-Category / Brand / Brand Percentage Updated for Daimler AG (戴姆勒) - Mercedes-Benz (平治)

Advertiser: Daimler AG (戴姆勒) - Mercedes-Benz (平治)

Amendment: Sub-Category / Brand / Brand Percentage of Daimler AG (戴姆勒) - Mercedes-Benz (平治) have been amended

Result: Adspend of Sub-Category / Brand would be affected

Affected Period: 14 February 2019 to 27 June 2020

Affected Media: SOC,BANNER


Action: 19soc10160972

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLE Coupe Series (100%)

-------------------
Action: 20soc01080046,20soc01100683,19soc10171961,19soc10240671,19soc06121467,19soc05163050,19soc04090688,19soc04080701,19soc02140656

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > AMG (100%)

----------------------
Action: 19soc12062826,19soc12050098,19soc07060113,19soc05211275,19soc10211254,19soc10160987

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > A-Class Series (A系列) (100%)

-----------------------
Action: 20soc04160383,20soc04170106,20soc04170096,19ban0716508,20soc06030058
From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > E-Class Series (E系列) (100%)

-----------------------
Action: 19soc05080064

From
Automobile & Petroleum > Retail & Distributors
Zung Fu (仁孚行) > Automobile Retailer (50%)

Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (50%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > E-Class Series (E系列) (100%)

---------------------
Action: 20soc06271220

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > EQC Series (100%)

----------------------
Action: 20soc05291455,20soc05291381,20soc05291282,20soc03040815,19soc09090067

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > EQC Series (100%)

-----------------------
Action: 19soc09101594,19soc10031629,19soc09272007,19soc09281669,19soc09272006,19soc09281016,19soc09261513,19soc09261508,19soc09260683,19soc09250514,19soc09231136,19soc09240522,19soc09220906,19soc09230476,19soc09220369,19soc09220307,19soc10101114,19soc10031628,19soc09261590,19soc09260494,19soc09250515,19soc10101026,19soc10231564,19soc10120640,19soc10101599,19soc10101476
From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Events, Sponsorship & Compliments
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > BAM Festival (100%)

-------------------------
Action: 19soc03131834,19soc03261863,19soc03181441,19soc03131507,19soc03131257,19soc03131256,19mob0716566

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > C-Class Series (C系列) (100%)

------------------------
Action: 19soc06191135,19soc03222796
From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > CLA-Class Series (CLA系列) (100%)

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Hoyu - Men's Bigen (美源男士),Daimler AG (戴姆勒) - Mercedes-Benz (平治)

Advertiser: Hoyu - Men's Bigen (美源男士),Daimler AG (戴姆勒) - Mercedes-Benz (平治)

Amendment: Sub-Category / Advertiser / Brand / Brand Percentage of Hoyu - Men's Bigen (美源男士),Daimler AG (戴姆勒) - Mercedes-Benz (平治) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand would be affected

Affected Period: 29 May 2019 to 31 July 2020

Affected Media: SOC,BANNER


Action: 20soc07310089

From
Toiletries & Household > Hair Colourings (100%)
Hoyu - Bigen (美源髮采) > Hair Color Conditioner (美源髮采) (100%)

To
Toiletries & Household > Hair Colourings
Hoyu - Men's Bigen (美源男士) > Hair Colourings (100%)

--------------
Action: 20soc06170039,20soc01200113,20soc01200097

From
Toiletries & Household > Hair Colourings
Hoyu International > Hair Colourings (100%)

To
Toiletries & Household > Hair Colourings
Hoyu - Men's Bigen (美源男士) > Hair Colourings (100%)

----------------
Action: 20soc07160078

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > AMG (100%)

----------------
Action: 20soc06010667,20soc05310496,20soc05291221

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLA-Class Series (100%)

---------------------
Action: 20soc04231173,20soc04140282,20soc04080324,20soc04020074,20soc03280500,20soc03270958

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLB Series (100%)

---------------------
Action: 20soc06240279,20soc01160131,20soc01150053,20soc05220164,20mob0326706,19soc08210384,19soc05310005,19mob0601802

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Retail & Distributors
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Mercedes-Benz Certified Pre-owned Vehicles (平治認證易手車) [星譽認證易手車] (100%)

---------------------
Action: 19soc06260113,19soc05290047

From
Automobile & Petroleum > Parts, Accessories & Repair Services
Zung Fu (仁孚行) > Automobile Repair Services (50%)

Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (50%)

To
Automobile & Petroleum > Retail & Distributors
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Mercedes-Benz Certified Pre-owned Vehicles (平治認證易手車) [星譽認證易手車] (100%)

----------------------
Action: 19soc12041089,19soc11082322,19soc11201186,19soc10181324

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > B-Class Series (B系列) (100%)

----------------------
Action: 20soc04302317,20soc04301756,20soc05012830,20soc05081473,20soc03251428,19soc09250516,19soc09230010

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Trucks, Vans & Minivans
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > V-Class (100%)

---------------------
Action: 20soc02281023,20soc02260519,20soc02171021

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLC-Class Series (100%)

---------------------
Action: 20soc02210140,20soc02200042,20soc02190064

From
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > Sedans & Sports Cars (100%)

To
Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLE Coupe Series (50%)

Automobile & Petroleum > Sedans & Sports Cars
Daimler AG (戴姆勒) - Mercedes-Benz (平治) > GLC-Class Series (50%)

Brand Updated for The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)

Advertiser: The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)

Amendment: Brand of The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)


Result: Adspend of Brand would be affected


Affected Period: 11 July 2020 To 31 August 2020


Affected Media: BANNER, TVC, Outdoor


Action: 20tvc-e0711001,20tvc-c0711003,20tvc-e0711002,20tvc-c0711004,20she0717002,20mob0715705,20mob0718105,20pear0715203,20wall0724101,20wall0724107,20tram0711001,20bus0711101,20mob0821773,20mob0821795,20tvc-c0831021

From
Government > Public Announcements
The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Food and Health Bureau (食物及衛生局) - Advisory Committee on Mental Health (精神健康諮詢委員會)

To
Government > Public Announcements
The Government of the Hong Kong Special Administrative Region (香港特別行政區政府) > Food and Health Bureau (食物及衛生局) [Health, Welfare and Food Bureau (衛生福利及食物局)] (100%)