Brands amended: Apple Inc

Advertiser: Apple Inc

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. 08ban0916704

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (100%) Karin Group (嘉靈集團)> Compucon (廣博電腦) (0%)

to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%) Karin Group (嘉靈集團) > Compucon (廣博電腦) (0%)

2. 08ban0922807

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (100%) to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%)

3. 09news1118207

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%) to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%)

4. 10ban0411304, 10ban0411306

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (50%) Apple Inc > Apple Online Store (50%)to Apple Inc > iMac Desktop (iMac 桌上電腦) (100%) Apple Inc > Apple Online Store (0%)

5. 11news0914636

Metro International (都市日報) > Metropop (50%) Apple Inc > iPad (50%) to Metro International (都市日報)> Metropop (50%) Apple Inc > iPhone 4 (50%)