Feb 5, 2015

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Nestle Group (雀巢集團) - Illuma

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Nestle Group (雀巢集團) - Illuma

Advertiser: Nestle Group (雀巢集團) - Illuma

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Nestle Group (雀巢集團) - Illuma have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 30 November 2012 to 18 April 2013

Affected Media: PRINT,TVC


Action: 12news1201909,12news1201910

From
Beverages > Milk Powder
Pfizer (美國輝瑞) - Illuma {Acquired}> Stage 3 Growing-Up Formula Milk Powder {Acquired} (50%)

Beverages > Milk Powder
Pfizer (美國輝瑞) - Illuma {Acquired} > Stage 2 Follow-On Formula Milk Powder {Acquired} (50%)

To
Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 2 Follow-On Formula Milk Powder (50%)

Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 3 Growing-Up Formula Milk Powder (50%)


Action: 12tvc-c1201026,12tvc-e1201027,12tvc-c1201027

From
Beverages > Milk Powder
Pfizer (美國輝瑞) - Illuma {Acquired}> Stage 3 Growing-Up Formula Milk Powder {Acquired} (100%)

To
Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 3 Growing-Up Formula Milk Powder (100%)