Feb 4, 2015

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Nestle Group (雀巢集團) - Illuma

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Nestle Group (雀巢集團) - Illuma

Advertiser: Nestle Group (雀巢集團) - Illuma

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Nestle Group (雀巢集團) - Illuma have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 01 December 2012 to 11 February 2013

Affected Media: BANNER


Action: 12ban1201015,12ban1201017,12ban1201016,12ban1201018

From
Pfizer (美國輝瑞) - Illuma {Acquired}
Pfizer (美國輝瑞) - Illuma {Acquired} >    Stage 3 Growing-Up Formula Milk Powder {Acquired} (100%)

To
Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 3 Growing-Up Formula Milk Powder (100%)


Action: 12mob1201004

From
Pfizer (美國輝瑞) - Illuma {Acquired}
Pfizer (美國輝瑞) - Illuma {Acquired} >    Stage 2 Follow-On Formula Milk Powder {Acquired} (50%)

Pfizer (美國輝瑞) - Illuma {Acquired}
Pfizer (美國輝瑞) - Illuma {Acquired} >    Stage 3 Growing-Up Formula Milk Powder {Acquired} (50%)

To
Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 2 Follow-On Formula Milk Powder (50%)

Beverages > Milk Powder
Nestle Group (雀巢集團) - Illuma > Stage 3 Growing-Up Formula Milk Powder (50%)