Sep 24, 2015

Brand / Brand Percentage Updated for P&G (寶潔 ) - Oral-B,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),P&G (寶潔) - Braun (百靈牌),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),P&G (寶潔) - Crest (佳齒)

Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),P&G (寶潔) - Braun (百靈牌),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),P&G (寶潔) - Crest (佳齒)

Advertiser: P&G (寶潔) - Oral-B,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),P&G (寶潔) - Braun (百靈牌),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),P&G (寶潔) - Crest (佳齒)

Admendment: Brand / Brand Percentage of P&G (寶潔) - Oral-B,Dairy Farm Group (牛奶國際集團) - Mannings (萬寧),P&G (寶潔) - Braun (百靈牌),China Resources Vanguard (Hong Kong) (華潤萬家(香港)),P&G (寶潔) - Crest (佳齒) have been amended

Result: Adspend of Brand / Brand Percentage would be affected

Affected Period: 16 December 2005 to 16 September 2010

Affected Media: PRINT


Action: news052507614,news101907622

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向牙刷 / 多動向交叉刷毛牙刷) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Toothbrush (多動向活力按摩牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Advantage Toothbrush (Advantage全接觸牙刷) (33%)


Action: news060107956

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向牙刷 / 多動向交叉刷毛牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Toothbrush (多動向活力按摩牙刷) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Advantage Toothbrush (Advantage全接觸牙刷) (33%)


Action: news082507623

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Mouth Rinse (牙齒及牙肉護理漱口水) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向牙刷 / 多動向交叉刷毛牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Contura Toothbrush (流線型軟毛牙刷) (50%)


Action: news011108042

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向牙刷 / 多動向交叉刷毛牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Contura Toothbrush (流線型軟毛牙刷) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Vision Toothbrush (Vision先導型牙刷) (33%)


Action: 09news0529046

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

To

Action: news121605187

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向牙刷 / 多動向交叉刷毛牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (50%)


Action: par020106001,news042106506,news040706525,os040506001,os061907003,tvbw060407010,news060906809,child032406008,news022908023,08news0611938,08news1003048

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothpaste (兒童牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothbrush (兒童牙刷) (50%)


Action: tvbw050906106

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (25%)

Pharmaceuticals & Healthcare > Medical & Healthcare Equipment
P&G (寶潔) - Braun (百靈牌) > ThermoScan (1秒耳溫計) (50%)

To
Pharmaceuticals & Healthcare > Medical & Healthcare Equipment
P&G (寶潔) - Braun (百靈牌) > ThermoScan (1秒耳溫計) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothpaste (兒童牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stages Toothbrush (兒童牙刷) (25%)


Action: news061507610

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Contura Toothbrush (流線型軟毛牙刷) (50%)


Action: news062207610

From
Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Shop (華潤萬家便利超市) [CRC Shop (華潤超級市場)] (0%)

Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Superstore (華潤萬家生活超市) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (100%)

To
Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Shop (華潤萬家便利超市) [CRC Shop (華潤超級市場)] (0%)

Retail > Supermarket
China Resources Vanguard (Hong Kong) (華潤萬家(香港)) > Vanguard Superstore (華潤萬家生活超市) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (100%)


Action: news062207629

From
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶國際集團) - Mannings (萬寧) > Drug Store (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Toothbrush (多動向活力按摩牙刷) (50%)


Action: news010408033

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Stain Floss (全護柔絲牙線 / 超滑牙線) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (33%)


Action: news020108624

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Crest (佳齒) > Vivid White Toothpaste (閃亮白牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (25%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Crest (佳齒) > Vivid White Toothpaste (閃亮白牙膏) (25%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (25%)


Action: 08news0425640

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Advantage Toothbrush (Advantage全接觸牙刷) (34%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Sensitive Advantage Toothbrush (敏感牙齒專用牙刷) (33%)


Action: 08news0620927

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (0%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Complete Toothbrush (全方位多動向牙刷) (100%)


Action: 09news0807662,09news0731670,09news0731060

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向抗菌牙刷) (100%)


Action: 09news0904166,09news0828207,10news0813417,10sud0716012,10news0723544

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Complete Toothbrush (全方位多動向牙刷) (100%)


Action: 09os1110001,09news1106176,09news1105013,09news1113570

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Sensitive Advantage Toothbrush (敏感牙齒專用牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Sensitive With Flouride Toothpaste (抗敏感牙膏含氟配方) (50%)


Action: 09sud1106004,09os1124001,09news1120187

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Sensitive Advantage Toothbrush (敏感牙齒專用牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Sensitive With Flouride Toothpaste (抗敏感牙膏含氟配方) (50%)


Action: 10news0129545,10news0128012

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Pro-Health Cross Action Toothbrush (健康專家多動向抗菌牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Vision Toothbrush (Vision先導型牙刷) (50%)


Action: 10news0209020,10news0204147

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Vision Toothbrush (Vision先導型牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Complete Toothbrush (全方位多動向牙刷) (50%)


Action: 10week0712032

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (50%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth and Gum Care Toothpaste (牙齒及牙肉護理牙膏) (50%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Complete Toothbrush (全方位多動向牙刷) (50%)


Action: 10news0916520

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothpaste (牙膏) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Toothbrush (多動向活力按摩牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Complete Toothbrush (全方位多動向牙刷) (33%)

Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Cross Action Toothbrush (多動向超柔軟刷毛牙刷) (34%)