Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Oi Wah Pawnshop Holding (靄華押業),Crabtree & Evelyn (瑰珀翠),Unilever - Dove (多芬),Hong Kong Economic Times Group (香港經濟日報集團),Estee Lauder Companies - Jo Malone,Amorepacific Corporation - Etude House,LVMH Group - Fresh,Unza (安舍) - Romano,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Shiseido Group - Anessa,P&G (寶潔) - SK-II / SKII, Mentholatum (曼秀雷敦) - Sunplay

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Oi Wah Pawnshop Holding (靄華押業),Crabtree & Evelyn (瑰珀翠),Unilever - Dove (多芬),Hong Kong Economic Times Group (香港經濟日報集團),Estee Lauder Companies - Jo Malone,Amorepacific Corporation - Etude House,LVMH Group - Fresh,Unza (安舍) - Romano,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Shiseido Group - Anessa,P&G (寶潔) - SK-II / SKII, Mentholatum (曼秀雷敦) - Sunplay

Advertiser: Oi Wah Pawnshop Holding (靄華押業),Crabtree & Evelyn (瑰珀翠),Unilever - Dove (多芬),Hong Kong Economic Times Group (香港經濟日報集團),Estee Lauder Companies - Jo Malone,Amorepacific Corporation - Etude House,LVMH Group - Fresh,Unza (安舍) - Romano,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Shiseido Group - Anessa,P&G (寶潔) - SK-II / SKII, Mentholatum (曼秀雷敦) - Sunplay

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Oi Wah Pawnshop Holding (靄華押業),Crabtree & Evelyn (瑰珀翠),Unilever - Dove (多芬),Hong Kong Economic Times Group (香港經濟日報集團),Estee Lauder Companies - Jo Malone,Amorepacific Corporation - Etude House,LVMH Group - Fresh,Unza (安舍) - Romano,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Shiseido Group - Anessa,P&G (寶潔) - SK-II / SKII have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 13 June 2012 to 06 September 2017

Affected Media: BANNER,TVC,RADIO,POP,BUS,PRINT


Action: 17mob0713109,17mob0622754

From
Retail > Other
Oi Wah Pawnshop Holding (靄華押業) > Pawnshop (當舖) (100%)

To
Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Mortgage (100%)


Action: 17tvc-c0124010

From
Retail > Other
Oi Wah Pawnshop Holding (靄華押業) > Pawnshop (當舖) (100%)

To
Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Events, Sponsorship & Compliments (100%)


Action: 17tvc-c0704009,16tvc-c1202035,15tvc-c0530004,15tvc-c0622010,14tvc-c0630001
From
Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Mortgage (100%)

To
Retail > Other
Oi Wah Pawnshop Holding (靄華押業) > Pawnshop (當舖) (100%)


Action: 12rad-c0613004

From
Retail > Other
Oi Wah Pawnshop Holding (靄華押業) > Pawnshop (當舖) (50%)

Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Mortgage (50%)

To
Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Mortgage (100%)


Action: 13now-c0325004

From
Retail > Other
Oi Wah Pawnshop Holding (靄華押業) > Pawnshop (當舖) (100%)

To
Banking & Investment Services > Mortgage
Oi Wah Pawnshop Holding (靄華押業) > Mortgage (100%)

---------------------------------------------------------------------------------------------------------------

Action: 17ban0613323,17ban0613779,17ban0613338,17ban0616723

From
Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Gift Set (禮盒) (100%)

To
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Hand & Nail Care Products (50%)

-------------------------------------------------------------------------------------------------------------------
Action: 17mob0614753,17mob0615758

From
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Facial & Eye Care Products
Crabtree & Evelyn (瑰珀翠) > Facial & Eye Care Products (50%)


To
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Hand & Nail Care Products (50%)

---------------------------------------------------------------------------------------------------------------------
Action: 17mob0617140,17mob0617130

From
Cosmetics & Skincare > Facial & Eye Care Products
Crabtree & Evelyn (瑰珀翠) > Facial & Eye Care Products (100%)

To
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Hand & Nail Care Products (50%)

--------------------------------------------------------------------------------------------------------------------------
Action: 17mob0611750

From
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (100%)

To
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Hand & Nail Care Products (50%)

----------------------------------------------------------------------------------------------------------------------------
Action: 17pop0721034
From
Cosmetics & Skincare > Retailer & Distributors
Crabtree & Evelyn (瑰珀翠) > Crabtree & Evelyn Shop (Crabtree & Evelyn專門店) (100%)

To
Cosmetics & Skincare > Body Care Products
Crabtree & Evelyn (瑰珀翠) > Body Care Products (50%)

Cosmetics & Skincare > Hand & Nail Care
Crabtree & Evelyn (瑰珀翠) > Hand & Nail Care Products (50%)

--------------------------------------------------------------------------------------------------------------------------------

Action: 17ban0611404,17mob0609705,17mob0614001

From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (0%)

---------------------------------------------------------------------------------------------------------------------------------

Action: 17tvc-c0508016

From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (舒活水嫩沐浴乳 / 清爽水嫩沐浴乳) (100%)

Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (0%)


Action: 16pop0722010

From
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath & Shower (Go Fresh沐浴系列) (100%)

To
Toiletries & Household > Bath & Shower
Unilever - Dove (多芬) > Go Fresh Bath (橙漾水嫩沐浴乳) (100%)

--------------------------------------------------------------------------------------------------------------------------
Action: 17mob0612739

From
Cosmetics & Skincare > Perfume & Fragrance
Estee Lauder Companies - Jo Malone > Perfume (100%)

To
Banking & Investment Services > Securities Brokerages & Investment Services
Hong Kong Economic Times Group (香港經濟日報集團) > ET Net (經濟通) (50%)

Cosmetics & Skincare > Perfume & Fragrance
Estee Lauder Companies - Jo Malone > Perfume (50%)

--------------------------------------------------------------------------------------------------------------------------
Action: 17ban0603429,17ban0603431

From
Cosmetics & Skincare > Facial Products
Amorepacific Corporation - Etude House > Facial Products (50%)

Cosmetics & Skincare > Foundation & Base
Amorepacific Corporation - Etude House > Foundation & Base (50%)

To
Cosmetics & Skincare > Foundation & Base
Amorepacific Corporation - Etude House > Fix and Fix Primer (50%)

Cosmetics & Skincare > Foundation & Base
Amorepacific Corporation - Etude House > Any Cushion All Day Perfect (50%)

Cosmetics & Skincare > Cleansers & Toners
Amorepacific Corporation - Etude House > O-LE-MONG One Shot Fresh Moisture Foam (0%)

Cosmetics & Skincare > Cleansers & Toners
Amorepacific Corporation - Etude House > O-LE-MONG One Shot Morning Gel Cleanser (0%)

------------------------------------------------------------------------------------------------------------------------------

Action: 17mob0608726,17mob0606708

From
Cosmetics & Skincare > Masks
LVMH Group - Fresh > Masks (100%)

To
Cosmetics & Skincare > Masks
LVMH Group - Fresh > Masks (50%)

Cosmetics & Skincare > Masks
LVMH Group - Fresh > Umbrian Clay Purifying Mask (50%)

------------------------------------------------------------------------------------------------------------------------------

Action: 17bus0612004,17mob0619732,17news06161057,17bus0610101

From
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (100%)

To
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (33%)

Toiletries & Household > Deodorant
Unza (安舍) - Romano > Deodorant (止汗清爽香體噴霧) (34%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (33%)


Action: 17mob0105136,17mob0103716
From
Toiletries & Household > Deodorant
Unza (安舍) - Romano > Deodorant (止汗清爽香體噴霧) (50%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (50%)

To
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (33%)

Toiletries & Household > Deodorant
Unza (安舍) - Romano > Deodorant (止汗清爽香體噴霧) (34%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (33%)


Action: 16news08266005

From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Deodorant
Unza (安舍) - Romano > Deodorant (止汗清爽香體噴霧) (50%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (50%)

To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (33%)

Toiletries & Household > Deodorant
Unza (安舍) - Romano > Deodorant (止汗清爽香體噴霧) (34%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (33%)


Action: 15socfb1006025

From
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (100%)

To
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (50%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (50%)


Action: 13jmen10011002

From
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (50%)

Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Bath & Shower (清潤香體沐浴露) (50%)

To
Toiletries & Household > Bath & Shower
Unza (安舍) - Romano > Romano Refreshing & Deodorizing Shower Foam (清爽香體沐浴露) (100%)

---------------------------------------------------------------------------------------------------------------------------

Action: 17ban0623406

From
Cosmetics & Skincare > Foundation & Base
Shiseido Group - Anessa > Perfect BB Base Beauty Booster (100%)

To
Cosmetics & Skincare > Sunblock & After-sun Products
Shiseido Group - Anessa > Perfect UV Sunscreen Aqua Booster (金系超防水UV乳液) (25%)

Cosmetics & Skincare > Sunblock & After-sun Products
Shiseido Group - Anessa > Essence UV Sunscreen Aqua Booster (銀系保濕UV乳液) (25%)

Cosmetics & Skincare > Foundation & Base
Shiseido Group - Anessa > Perfect BB Base Beauty Booster (50%)

---------------------------------------------------------------------------------------------------------------------
Action: 17ban0626131

From
Cosmetics & Skincare > Facial Moisturizers
P&G (寶潔) - SK-II / SKII > Facial Treatment Essence (護膚精華) (100%)

To
Cosmetics & Skincare > Facial Moisturizers
P&G (寶潔) - SK-II / SKII > Facial Treatment Essence (護膚精華) (50%)

Cosmetics & Skincare > Facial Moisturizers
P&G (寶潔) - SK-II / SKII > Genoptics Aura Essence (肌源鑽光精華) [美白淨斑精華] (50%)

---------------------------------------------------------------------------------------------------------------------------
Action: 17mob0619729

From
Cosmetics & Skincare > Sunblock & After-sun Products
Mentholatum (曼秀雷敦) - Sunplay > Sunplay Sunblock (防曬系列)

To
Cosmetics & Skincare > Sunblock & After-sun Products
Mentholatum (曼秀雷敦) - Sunplay > Super Block UV Body Mist (超透持久防曬噴霧) (100%)