Advertiser: Abbott Laboratories (美國雅培) - Similac,Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Johnson & Johnson - Neutrogena (露得清),Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) {Acquired}
Admendment: Advertiser / Brand of Abbott Laboratories (美國雅培) - Similac,Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Johnson & Johnson - Neutrogena (露得清),Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) {Acquired} have been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: 28 September 2011 to 31 July 2012
Affected Media: FOCUS,TVC,BUS,KCRC,MTR,KCRCWR,PRINT
Action: 12focus0427002,12focus0427001,12bus0511004,11bus1021002,11bus1028036,12fear0425001,11pear1028202,11fear1014004,12fmtr0424101,12pmtr0228208,12fmtr0403102,11pmtr1011407,11fmtr1018105,11fmtr1004001,11pwr1028004,12metro0510006,12news0515132,12news0510237
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)
Action: 12nexp-c0427004
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (100%)
Cosmetics & Skincare > Facial & Eye Care Products
Johnson & Johnson - Neutrogena (露得清) > Facial & Eye Care Products (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)
Beverages > Milk Powder for Infants & Children
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) {Acquired} > Milk Powder (奶粉) {Acquired} (0%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (100%)
Cosmetics & Skincare > Facial & Eye Care Products
Johnson & Johnson - Neutrogena (露得清) > Facial & Eye Care Products (0%)
Beverages > Milk Powder for Infants & Children
Pfizer (美國輝瑞) - Wyeth GOLD (惠氏金裝) {Acquired} > Milk Powder (奶粉) {Acquired} (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)
Action: 12focus0330002,12focus0330001,12focus0316002,12focus0316001
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Toddler 3 Growing-up Milk (雅培親體3號 / 雅培心美力恩加健3號) (100%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (0%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 3 (雅培HMO 3號) (100%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)
Action: 12news0522035,12news0518359
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Toddler 3 Growing-up Milk (雅培親體3號 / 雅培心美力恩加健3號) (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 3 (雅培HMO 3號) (0%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)