Advertiser: Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,HSBC Group (匯豐集團) - HSBC (匯豐銀行),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧)
Admendment: Advertiser / Brand / Brand Percentage of Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,HSBC Group (匯豐集團) - HSBC (匯豐銀行),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) have been amended
Result: Adspend of Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 May 2012 to 31 March 2013
Affected Media: KCRC,PRINT,BUS,MTR
Action: 12pear0501210
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - PediaSure > PediaSure (保兒加營素) (34%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (33%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (33%)
Action: 12news0606045,12news0530301,12news0608303,12news0608034,12news0530615,12ours0701010,12news0706045,12babymo0701019,12bus0720005,12bus0629076,12pear0711201,12fear1005101,12fear0704101,12fear0711101,12pmtr0717031,12fmtr0717103,12pmtr0703210
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)
Action: 12news0613272,12news0611050
From
Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Banking & Investment Services > Credit Card & Charge Card
HSBC Group (匯豐集團) - HSBC (匯豐銀行) > Credit Cards (信用卡) (0%)
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)
