Sep 4, 2019

Sub-Category / Advertiser / Brand / Brand Percentage Updated for Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行)

Advertiser: Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行)

Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) have been amended

Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 11 May 2013 to 19 January 2014

Affected Media: PRINT,TVC,BANNER


Action: 13news12190006

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)

To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - PediaSure > PediaSure (保兒加營素) (33%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (33%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (34%)


Action: 13next12191010

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)

To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - PediaSure > PediaSure (保兒加營素) (50%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)


Action: 13buz1101002

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Baby 2 Follow-up Formula (雅培親體2號 / 雅培心美力恩美力2號) (100%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)

To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 2 (雅培HMO 2號) (100%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)


Action: 13preg12010022,13news11152050,13news10040043,13news08130002

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)

To
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)


Action: 13tvc-e1101006,13ban1021620

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Baby 2 Follow-up Formula (雅培親體2號 / 雅培心美力恩美力2號) (100%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (0%)

To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 2 (雅培HMO 2號) (100%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (0%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)


Action: 13ban1023437,13ban0930649,13vwall0531006

From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)

To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (100%)


Action: 13news09278013

From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (50%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (25%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (25%)

To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (50%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (25%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (25%)


Action: 13news09273043

From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)

To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)

Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)

Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)

Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)