Advertiser: Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行)
Admendment: Sub-Category / Advertiser / Brand / Brand Percentage of Abbott Laboratories (美國雅培) - PediaSure,Abbott Laboratories (美國雅培) - Similac,A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏),Dairy Farm Group (牛奶公司集團) - Mannings (萬寧),Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) have been amended
Result: Adspend of Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 11 May 2013 to 19 January 2014
Affected Media: PRINT,TVC,BANNER
Action: 13news12190006
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - PediaSure > PediaSure (保兒加營素) (33%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (33%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (34%)
Action: 13next12191010
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - PediaSure > PediaSure (保兒加營素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)
Action: 13buz1101002
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Baby 2 Follow-up Formula (雅培親體2號 / 雅培心美力恩美力2號) (100%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 2 (雅培HMO 2號) (100%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)
Action: 13preg12010022,13news11152050,13news10040043,13news08130002
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)
Action: 13tvc-e1101006,13ban1021620
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Similac Baby 2 Follow-up Formula (雅培親體2號 / 雅培心美力恩美力2號) (100%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (0%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (0%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Similac HMO Stage 2 (雅培HMO 2號) (100%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (0%)
Action: 13ban1023437,13ban0930649,13vwall0531006
From
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (100%)
To
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (100%)
Action: 13news09278013
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (25%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (25%)
To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (25%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (25%)
Action: 13news09273043
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) > Milk Powder (50%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) > Similac Mom (媽媽喜康素) (50%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Enjoy Visa Card (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng MasterCards (恒生萬事達卡) (0%)
Banking & Investment Services > Credit Card & Charge Card
Hang Seng Bank Group (恒生銀行集團) - Hang Seng Bank (恒生銀行) > Hang Seng Bank Platinum UnionPay Card (恒生銀行白金銀聯卡) (0%)
Beverages > Milk Powder for Adults
Abbott Laboratories (美國雅培) - Similac > Similac Mom (雅培媽媽喜康素) (50%)
Beverages > Milk Powder for Infants & Children
Abbott Laboratories (美國雅培) - Similac > Milk Powder for Infants & Children (50%)