Brand of Park'n Shop (百佳) and OK Convenience Store / Circle K (OK便利店) have been updated

Advertiser: Park'n Shop (百佳) and OK Convenience Store / Circle K (OK便利店)

Amendment: Brands of several ads have been amended

Result: Adspend of related advertisers would be affected

Action:

1. news073005113            

   news080505602            

   news081905601            

   news082605601

Parknshop or Park'n Shop (百佳) > Parknshop.com (100%) Schweppes (玉泉) > Schweppes Carbonated Drinks (0%) The Coca Cola (可口可樂) > Coke (可口可樂) (0%) to 

The Coca Cola (可口可樂) > Coke (可口可樂) (50%) Schweppes (玉泉) > Schweppes Cream Soda (玉泉忌廉梳打) (50%) Parknshop or Park'n Shop (百佳) > Parknshop.com (0%)

2. pop030408118

OK Convenience Store / Circle K (OK便利店) > Instant Rice Boxes (飯飯店中式客飯) (100%) The Coca Cola (可口可樂) > Coca Cola Zero (零系可口可樂) (0%) Schweppes (玉泉) > Schweppes Carbonated Drinks (0%)

to OK Convenience Store / Circle K (OK便利店) > Convenience Store (100%) OK Convenience Store / Circle K (OK便利店)> Instant Rice Boxes (飯飯店中式客飯) (0%)

The Coca Cola (可口可樂) > Coca Cola Zero (零系可口可樂) (0%) Schweppes (玉泉) > Schweppes Cream Soda (玉泉忌廉) (0%)

Brands for Burberry ad have been amended

Advertiser: Burberry
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Jan 2012
Affected Media: Airport

Action:
1. Brand updated from Burberry > Burberry Body Fragrance (100%)
to Burberry > Bags (50%) Burberry > Men's Fashion (25%) Burberry > Women's Fashion (25%)

Appearance updates for Cathay Pacific (國泰航空)

Advertiser: Cathay Pacific (國泰航空)
Amendment: Appearance updates
Result: Adspend of related ad and media would be affected
Affected Period: Interactive
Affected Media: Nov - Dec 2011

Action:
1. Appearance for some Cathay Pacific (國泰航空) ads were deleted

Brands for Burberry ad have been amended

Advertiser: Burberry
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Jan 2012
Affected Media: Airport

Action:
1. Brand update from Chow Sang Sang Group (周生生集團) > Emphasis Jewellery (點睛品) (100%)
to Chow Sang Sang Group (周生生集團) > Chow Sang Sang Jewellery (周生生珠寶) (100%)
2. Brand update from Chow Sang Sang Group (周生生集團) > Emphasis Jewellery (點睛品) (100%)
to Chow Sang Sang Group (周生生集團) > Emphasis Jewellery (點睛品) (50%) Chow Sang Sang Group (周生生集團) > Emphasis Jewellery - Watches (點睛品手錶) (50%)

Appearance updates for Mitsubishi Electric (三菱電機)

Advertiser: Mitsubishi Electric (三菱電機)

Amendment: Amended appearance

Result: Adspend of related ad and media would be affected

Affected Period: Dec 2011

Affected Media: KCRC

Action:

1. Appearance of 11fear1230106 has been added

Appearances of Cle de Peau Beaute, Shiseido (資生堂) and IPSA ads have been amended

Advertiser: Cle de Peau Beaute, Shiseido (資生堂), IPSA

Amendment: Amended appearances

Result: Adspend of related ad and media would be affected

Affected Period: Jan 2012

Affected Media:  Jessica

Action:

1.  Appearances for 12jess0101901 have been updated

2.  Appearances for 12jess0101902 have been updated

3.  Appearances for 12jess0101903 have been updated

Brands for Estee Lauder ad have been amended

Advertiser: Estee Lauder

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Jan 2012

Affected Media: MTR

Action:

12pmtr0131022

1. Brand updated from Estee Lauder Companies - Clinique (倩碧)

> Moisture Surge Intense Skin Fortifying Hydrator (滋潤高效水嫩保濕霜) (100%) to Estee Lauder Companies - Clinique (倩碧) > Even Better Clinical Dark Spot Corrector (勻淨科研淡斑精華) (100%)

Brand updates for Cheung Kong (長江實業)/ Power Assets Holdings (電能實業) [Hongkong Electric (香港電燈)]

Advertiser: Cheung Kong (長江實業)/ Power Assets Holdings (電能實業) [Hongkong Electric (香港電燈)]

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Action:

1. 10news0126066

Cheung Kong (長江實業) > Events, Sponsorship & Compliments (25%) Hutchison Whampoa (和記黃埔) > Events, Sponsorship & Compliments (25%)

Power Assets Holdings (電能實業) [Hongkong Electric (香港電燈)] > Events, Sponsorship & Compliments (25%)

Cheung Kong Infrastructure Holdings (長江基建集團) > Events, Sponsorship & Compliments (25%)

to Cheung Kong (長江實業) > Events, Sponsorship & Compliments (50%)

Power Assets Holdings (電能實業) [Hongkong Electric (香港電燈)] > Events, Sponsorship & Compliments (50%)

Brand updates for L'Oreal (歐萊雅)

Advertiser: L'Oreal (歐萊雅)

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Action:

1.11mon0311104

L'Oreal (歐萊雅) - Maybelline > Volum Express Waterproof Mascara(瞬盈睫毛液超鬈曲版) (66%) L'Oreal (歐萊雅) - Maybelline > Cosmetics (Eyes) (28%)

L'Oreal (歐萊雅) - L'Oreal Paris > Paris Revitalift White Day Cream (全效15防曬日霜) (6%)

to L'Oreal (歐萊雅) - Maybelline > Volum Express Waterproof Mascara(瞬盈睫毛液超鬈曲版) (66%)

L'Oreal (歐萊雅) - Maybelline > Volum Express Mascara Series (瞬盈睫毛液系列) (34%)

Brands amended: Apple Inc

Advertiser: Apple Inc

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. 08ban0916704

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (100%) Karin Group (嘉靈集團)> Compucon (廣博電腦) (0%)

to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%) Karin Group (嘉靈集團) > Compucon (廣博電腦) (0%)

2. 08ban0922807

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (100%) to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%)

3. 09news1118207

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%) to Apple Inc > iMac Desktop (iMac 桌上電腦) (50%) Apple Inc > Macbook Notebooks (50%)

4. 10ban0411304, 10ban0411306

Apple Inc > Macintosh Desktop (Macintosh 桌上電腦) (50%) Apple Inc > Apple Online Store (50%)to Apple Inc > iMac Desktop (iMac 桌上電腦) (100%) Apple Inc > Apple Online Store (0%)

5. 11news0914636

Metro International (都市日報) > Metropop (50%) Apple Inc > iPad (50%) to Metro International (都市日報)> Metropop (50%) Apple Inc > iPhone 4 (50%)

Brands amended: Hawley & Hazel - Darlie/ L'Oreal (歐萊雅) - Shu Uemura (植村秀)/ Catalo (家得路)

Advertiser: Hawley & Hazel - Darlie/ L'Oreal (歐萊雅) - Shu Uemura (植村秀)/ Catalo (家得路)

 Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. Hawley & Hazel - Darlie > Darlie Toothpaste (黑人牙膏) (100%) to Hawley & Hazel - Darlie > Darlie All Shiny White Toothpaste (黑人全亮白牙膏) (100%)

2. L'Oreal (歐萊雅) - Shu Uemura (植村秀) > Cosmetics (化妝品) (100%) to L'Oreal (歐萊雅) - Shu Uemura (植村秀) > Skin Purifier Whitefficient Clear Brightening Gentle Cleansing Oil (透亮淨肌潔顏油) (100%)

3. Catalo (家得路) > Health Food Supplements (100%) to Catalo (家得路) > Bilberry Eye Bright (護眼藍苺) (50%) Catalo (家得路) > Bilberry Eye Formula (藍莓護眼專家) (50%)

4. Miscellaneous > Miscellaneous Brands (100%) to Turbo Cleaner (多寶潔) > Cleaning Product (環保洗衣球) (34%) Turbo Cleaner (多寶潔) > Fabric Stain Remover (萬用去污膏) (33%) Turbo Cleaner (多寶潔) > Household Wipe (萬用抹布) (33%)

Brands for Tuen Mun Healthy City (屯門健康城市協會)/ Vita Green Health Products (維特健靈健康產品) - Vita Green (維特健靈) ad have been amended

Advertiser: Tuen Mun Healthy City (屯門健康城市協會)/ Vita Green Health Products (維特健靈健康產品) - Vita Green (維特健靈)

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. Tuen Mun Healthy City (屯門健康城市協會) > Charity merged with

Tuen Mun Healthy City (屯門健康城市) > Events, Sponsorship & Compliments

2. Vita Green Health Products (維特健靈健康產品) - Vita Green (維特健靈) > Pharmaceutical Products from Pharmaceuticals & Healthcare -> Pharmaceutical Products

to Beauty, Slimming & Fitness -> Health Food Supplements renamed as Vita Green Health Products (維特健靈健康產品) - Vita Green (維特健靈) > Health Food Supplements

Brand of J.P. Morgan Chase & Co ads have been updated

Advertiser: J.P. Morgan Chase & Co

Amendment: Brands of several ads have been amended

Result: Adspend of related advertisers would be affected

Action:

1. 09ban0923511

J.P. Morgan Chase & Co. - J.P. Morgan Chase > JPMorgan Asset Management (100%) to J.P. Morgan Chase & Co. - J.P. Morgan Chase > Chase Sapphire (100%)

2.news101906243        

  news121906221

J.P. Morgan Chase & Co. - J.P. Morgan Chase > JPMorgan Asset Management (100%) to J.P. Morgan Chase & Co. - J.P. Morgan Chase > Events, Sponsorship & Compliments (100%)

3.11ban1107403

J.P. Morgan Chase & Co. - J.P. Morgan Chase > Corporate Image (100%) to J.P. Morgan Chase & Co. - J.P. Morgan Asset Management [JF Asset Management (JF 資產管理)]

> JF Asset Management (100%)  Banking & Investment Services > Asset Management, Mutual Funds & ETF

4.10news1118049

J.P. Morgan Chase & Co. - J.P. Morgan Chase > Corporate Image (100%) to J.P. Morgan Chase & Co. - J.P. Morgan's Global Commodities Group > Corporate Image (100%)

Appearances of Sex Hotline ads have been amended

Advertiser: Sex Hotline

Amendment: Amended appearances

Result: Adspend of related ad and media would be affected

Affected Period: Dec 2011

Affected Media:  Oriental Daily News

Action:

1.  Appearances for ent003 have been updated

Brands updates: 澳門滋味滿屋精品美食坊策劃管理/ Apple Inc/ Samsung (三星)/ The Boys' and Girls' Clubs Association of Hong Kong / BGCA (香港小童群益會)

Advertiser: 澳門滋味滿屋精品美食坊策劃管理/ Apple Inc/ Samsung (三星)/ The Boys' and Girls' Clubs Association of Hong Kong / BGCA (香港小童群益會)

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. Brand updates from 澳門滋味滿屋精品美食坊策劃管理 > Asian Restaurant (100%)

to Pousada Marina Infante (澳門皇庭海景酒店) > Food & Beverages (100%)

2. Apple Inc > iPad Apple Inc > iPad 2

from Computers & Internet Services -> Notebooks to Computers & Internet Services -> Tablets

3. Samsung (三星) > Galaxy Tab

from Telecommunication, Mobile Phones & Services -> Mobile Phones to Computers & Internet Services -> Tablets

4. The Boys' and Girls' Clubs Association of Hong Kong / BGCA (香港小童群益會) > Non-Profit Organization (50%)

Mead Johnson (美贊臣) > Events, Sponsorship & Compliments (50%)

to Mead Johnson (美贊臣) > Meadjohnson Feeding Hope (美贊臣童懷希望) (100%)

The Boys' and Girls' Clubs Association of Hong Kong / BGCA (香港小童群益會) > Meadjohnson Feeding Hope (美贊臣童懷希望) (0%)

Advertisers & Brands of HSBC (匯豐銀行) and HSBC Insurance (匯豐保險) ad have been amended

Advertiser: HSBC (匯豐銀行) / HSBC Insurance (匯豐保險)

Amendment: Advertisers & Brands of the following ad has been amended

Result: Adspend of related advertisers and brands would be affected

Affected Period: Jan 2012

Affected Media: Print

Action:

12news0110909

1. Brand updated from HSBC (匯豐銀行)> Wealth Management (財富管理) (50%) HSBC (匯豐銀行) > UnionPay Dual Currency Credit Card (銀聯雙幣信用卡) (50%)

to HSBC Insurance (匯豐保險) > Retirement Insurance (退休保險) (50%) HSBC (匯豐銀行) > UnionPay Dual Currency Credit Card (銀聯雙幣信用卡) (50%)

Brand updates: May Products (大馬產品(香港)貿易), Macao Foundation (澳門基金會), Starwood Hotels & Resorts Worldwide Inc, MasterCard (萬事達卡)

Advertiser: May Products (大馬產品(香港)貿易), Macao Foundation (澳門基金會), Starwood Hotels & Resorts Worldwide Inc, MasterCard (萬事達卡)

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Action:

1. May Products (大馬產品(香港)貿易) > Food Distributors merged with

May Products (大馬產品(香港)貿易) > Durian Desserts

2. Macao Foundation (澳門基金會) > Charity & Fund Raising Organization

from Non-profit Organization -> Charity & Fund Raising Organizations

to Non-profit Organization -> Social Groups

renamed as Macao Foundation (澳門基金會) > Social Group

3. Starwood Hotels & Resorts Worldwide Inc > Hotels & Resorts (100%)

to MasterCard (萬事達卡) > Credit Cards (100%) Starwood Hotels & Resorts Worldwide Inc > Hotels & Resorts (0%)

4. Brand updates from Starwood Hotels & Resorts Worldwide Inc > Hotels & Resorts (100%)

to Starwood Preferred Guest / SPG > Online Hotel Booking Services (100%)

Brand updates for Bayer (拜耳) - Redoxon (維多C)/ South China Media / SC Media (南華傳媒)/ The Peoples Municipal Government of ChangChun (長春市人民政府)

Advertiser: Bayer (拜耳) - Redoxon (維多C)/ South China Media / SC Media (南華傳媒)/ The Peoples Municipal Government of ChangChun (長春市人民政府)

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Action:

1. Bayer (拜耳) - Redoxon (維多C) > Redoxon (維多C兒童咀嚼片) (100%)

to South China Media / SC Media (南華傳媒) > Whizkids Express Weekly (兒童快報周刊) (50%) Bayer (拜耳) - Redoxon (維多C) > Redoxon (維多C兒童咀嚼片) (50%)

2. The Peoples Municipal Government of ChangChun (長春市人民政府) > Organization (長春旅遊產品香港推介會)

merged with The Peoples Municipal Government of ChangChun (長春市人民政府) > Chinese Business Opportunity Development

Brands of Skin Sur Beauty (天翔美健) and L'equipe Paris ads have been amended

Advertiser: Skin Sur Beauty (天翔美健) and L'equipe Paris

Amendment: Brands of the following ads have been amended

Result: Adspend of related advertisers would be affected

Affected Period: Jan 2012

Affected Media: Print

Action:

12hkbea0101105

1. Brand updated from Skin Sur Beauty (天翔美健) > Cosmetics Retailer (100%) to L'equipe Paris > Facial & Eye Care Products (高效精華原液系列) (50%) Emilie > Facial & Eye Care Products (50%)

Appearance updates for Fujifilm (富士), Canon (佳能), The Government of the Hong Kong Special Administrative Region (香港特別行政區政府), Swatch Group - Tissot (天梭表) and 20th Century Fox (二十世紀霍士影片)

Advertiser: Fujifilm (富士), Canon (佳能), Swatch Group - Tissot (天梭表) and 20th Century Fox (二十世紀霍士影片)

Amendment: Missing appearance added back

Result: Adspend of related ad and media would be affected

Affected Period: Dec 2011

Affected Media: MTR and KCRC

Action:

1. 11tmtr-c1228018

   11fmtr1228120

   11fmtr1228129

   11fear1223102

Appearance for related ad added back

Advertiser: The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)

Amendment: Missing appearance added back

Result: Adspend of related ad and media would be affected

Affected Period: Dec 2011

Affected Media: MTR and KCRC

Action:

12fmtr0131119

Appearance for related ad added back

Appearance updates for i+Home, Citigroup (花旗集團) - Citibank (花旗銀行) [萬國寶通銀行], China UnionPay (中國銀聯), Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Advertiser: i+Home, Citigroup (花旗集團) - Citibank (花旗銀行) [萬國寶通銀行], China UnionPay (中國銀聯), Hong Kong Tourism Board (香港旅遊發展局) [HK Tourist Association]

Amendment: Appearance updates

Result: Adspend of related ad and media would be affected

Affected Period: MTR

Affected Media: Dec 2011

Action:

1. Appearance for 11pmtr1228412,11pmtr1228409,11pmtr1220408 were added back

Brands for Samsung (三星) ad have been amended

Advertiser: Samsung (三星)
Amendment: Brands of the following ad have been amended
Result: Adspend of related brands and categories would be affected
Affected Period: Dec 2011
Affected Media: Print

Action:
1. Brand updated from Samsung (三星) > Galaxy Tab (100%)
to Samsung (三星) > Galaxy Mobile Phones (50%) Samsung (三星) > Galaxy Tab (50%)

Various Websites have been Merged as My-Magazine

We have noticed that the following websites which are under Sing Tao group have been merged under the same portal, http://www.my-magazine.me/. Therefore, we have merged the following websites and renamed it as My-Magazine started from 1 Jan 2012:

Size updates - MetroBOX

Amendment: Publication size updated

Affected Media: MetroBOX

Action:

1. Dimension of Recruit has been updated from h:27.5cm x 21.5 cm toh:28cm x w:21.5cm since Oct 2011

Brands of HSBC (匯豐銀行) ads have been amended

Advertiser: HSBC (匯豐銀行)

Amendment: Brands of the following ads have been amended

Result: Adspend of related advertisers would be affected

Affected Period: Jan 2012

Affected Media: Print

Action:

12news0111420

1. Brand updated from HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (66%) HSBC (匯豐銀行) > Wealth Management (財富管理) (34%)

to HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (66%) HSBC Insurance (匯豐保險) > Retirement Insurance (退休保險) (34%)

Appearance updates for Standard Chartered Bank (渣打銀行)

Advertiser: Standard Chartered Bank (渣打銀行)

Amendment: Missing appearance added back

Result: Adspend of related ad and media would be affected

Affected Period: Jan 2012

Affected Media: Bus Body

Action:

     1. Some missing appearances in Jan 2012 were added back due to the late arrival of data from log provider

Brand updates for Christian Dior/ L'oreal

Advertiser: Christian Dior/ L'oreal

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Affected Media: Print

Action:

1. LVMH Group - Christian Dior > DiorSnow Light Veil White Reveal Silky Veil Makeup (雪凝亮白透薄粉餅) (50%) L'oreal Corporate Foundation > L'oreal - UNESCO For Women in Science Programme (L'oreal -

聯合國教科文組織世界傑出女科學家成就獎) (50%)

to L'oreal Corporate Foundation > L'oreal - UNESCO For Women in Science Programme (L'oreal -聯合國教科文組織世界傑出女科學家成就獎) (50%)

United Nations Educational, Scientific And Culture Organization / UNESCO(聯合國教科文組織)> L'oreal - UNESCO For Women in Science Programme (L'oreal -聯合國教科文組織世界傑出女科學家成就獎) (50%)

The Miramar Group (美麗華集團)/ Hong Kong Arts Development Council /HKADC (香港藝術發展局)/ Baccarat (巴卡拉)/ Carat/ Broadway (百老匯)

Advertiser: Panasonic (樂聲牌)/ Bank of Communications (交通銀行)

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

Action:

1. Panasonic (樂聲牌) > Projectors (投影機) (50%) Panasonic (樂聲牌) > POS Systems & Office Equipment (50%)

to Panasonic (樂聲牌) > Projectors (投影機) (100%)

2.Panasonic (樂聲牌) > Corporate Image (100%) to Panasonic (樂聲牌) > Energy Solutions (100%)

3.12tvc-c0122116

Bank of Communications (交通銀行) >Wealth Management(100%)

to Bank of Communications (交通銀行)>Events, Sponsorship & Compliments(100%)

Appearance updates for Golden Scene Company (高先電影)

Advertiser: Golden Scene Company (高先電影)

Amendment: Amended appearance

Result: Adspend of related ad and media would be affected

Affected Period: Jan 2012

Affected Media: Bus Shelter

Action:

1. Appearance of 12she0117005 has been added due to some records were wrongly added.

2. Appearance of 12she0131004 has been added due to some records were wrongly added.

Brands of HSBC (匯豐銀行) ads have been amended

Advertiser: HSBC (匯豐銀行)

Amendment: Brands of the following ads have been amended

Result: Adspend of related advertisers would be affected

Affected Period: Jan 2012

Affected Media: Print

Action:

12news0118415

1. Brand updated from HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (66%) HSBC (匯豐銀行) > Wealth Management (財富管理) (34%) to HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (66%) HSBC Insurance (匯豐保險) > Retirement Insurance (退休保險) (34%)

Brands amended: Singapore Airlines (新加坡航空)/ Lafuma/ HSBC (匯豐銀行)/ LVMH Group

Advertiser: Singapore Airlines (新加坡航空)/ Lafuma/ HSBC (匯豐銀行)/ LVMH Group

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Action:

1. Singapore Airlines (新加坡航空) > SIA Holidays (新航優悠假期) (50%) Resorts World Sentosa Private (雲頂世界) [(聖淘沙名勝世界新加坡)] > Theme Park (50%)

to Club Mediterranee / Club Med > Club Med Holiday (50%) Singapore Airlines (新加坡航空) > SIA Holidays (新航優悠假期) (50%)

2. Lafuma > Outer Wear (34%) Lafuma > Bags (33%) Lafuma > Sports Shoes (33%)

to Lafuma > Outer Wear (34%) Lafuma > Sports Shoes (33%) Lafuma > Fashion Accessories (33%)

3. HSBC (匯豐銀行) > HSBC Retirement Planning Service (匯豐退休計劃) (50%) HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (50%)

to HSBC (匯豐銀行) > HSBC Visa Card (匯豐威士卡) (66%) HSBC (匯豐銀行) > HSBC Retirement Planning Service (匯豐退休計劃) (34%)

4. LVMH Group - Christian Dior > One Essential Collection (63%) LVMH Group - Christian Dior > Capture Totale Foundation & Base (37%)

to LVMH Group - Christian Dior > Capture Totale Compact (34%) LVMH Group - Christian Dior > Capture Totale One Essential Skin Boosting Super Serum (完美活膚要生素) (33%)

LVMH Group - Christian Dior > Capture Totale One Essential Ultra-Detox Treatment-Mask (完美活膚更生面膜) (33%)

Appearance updates for The Association of Chartered Certified Accountants / ACCA (特許公認會計師公會), 20th Century Fox (二十世紀霍士影片), Youth Arch Foundation (青苗基金) and The Outstanding Young Person's Association (傑出青年協會)

Advertiser: The Association of Chartered Certified Accountants / ACCA (特許公認會計師公會), 20th Century Fox (二十世紀霍士影片), Youth Arch Foundation (青苗基金)

and The Outstanding Young Person's Association (傑出青年協會)

Amendment: Missing appearance added back

Result: Adspend of related ad and media would be affected

Affected Period: Dec 2011

Affected Media: Bus Shelters

Action:

1.12she0103001,12she0103005 and 12she0103018

Appearances in Dec 2011 were added back due to the late arrival of data from log provider

Subcategory of Kose (高絲) ads have been amended

Advertiser: Kose (高絲)

Amendment: Brands of the following ads have been amended

Result: Adspend of related advertisers would be affected

Action:

Kose (高絲) > Hong Kong EMB Contest Final

1. Sub-category updated from Cosmetics & Skincare -> Cosmetics (Range Products) to Cosmetics & Skincare -> Facial & Eye Care Products

Brand updates for Hewlett-Packard / hp (惠普), Samsung (三星), Metro Broadcast (新城廣播), Lenovo (聯想集團) [Legend Group], H.K. Computer Industry / CHKCI (香港電腦商會)

Advertiser: Hewlett-Packard / hp (惠普), Samsung (三星), Metro Broadcast (新城廣播), Lenovo (聯想集團) [Legend Group], H.K. Computer Industry / CHKCI (香港電腦商會)

Amendment: Brand updates

Result: Adspend of related ad and media would be affected

1. 11rad-c0922016,11rad-c0922015

Hewlett-Packard / hp (惠普) {Acquired} > Printers (100%)

to The Chamber of H.K. Computer Industry / CHKCI (香港電腦商會) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Metro Broadcast (新城廣播) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Hewlett-Packard / hp (惠普) {Acquired} > Printers (0%)

2. 11rad-c0921009

Samsung (三星) > Galaxy Tab (100%)

to The Chamber of H.K. Computer Industry / CHKCI (香港電腦商會) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Metro Broadcast (新城廣播) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Samsung (三星) > Galaxy Tab (0%)

3. 11rad-c0911004 11rad-c0909028 11rad-c0908016

Lenovo (聯想集團) [Legend Group] > Notebooks (手提電腦) (100%)

to The Chamber of H.K. Computer Industry / CHKCI (香港電腦商會) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Metro Broadcast (新城廣播) > Events, Sponsorship & Compliments (香港電腦通訊名牌) (50%)

Lenovo (聯想集團) [Legend Group] > Notebooks (手提電腦) (0%)

Brands amended: Nikko Backpacks (日高)

Advertiser: Nikko Backpacks (日高)

Amendment: Brands of the following ad have been amended

Result: Adspend of related brands and categories would be affected

Affected Period: Jan 2012

Affected Media: Bus Body

Action:

1. 12bus0131014

Brand updated from Nikko Backpacks (日高) > Sports Equipment (50%) Bergans > Outer Wear (50%) to Nikko Backpacks (日高) > Swimwear (100%)