Brand Updated for SmarTone (數碼通) [Smartone-Vodafone],Nokia (諾基亞),Microsoft (微軟)

Advertiser: SmarTone (數碼通) [Smartone-Vodafone],Nokia (諾基亞),Microsoft (微軟)

Admendment: Brand of SmarTone (數碼通) [Smartone-Vodafone],Nokia (諾基亞),Microsoft (微軟) have been amended

Result: Adspend of Brand would be affected

Affected Period: 03 December 2012 to 27 February 2014

Affected Media: PRINT,BANNER,TVC

Action: 12news1203052

From
Telecommunication, Mobile Phones & Services > Mobile Services
SmarTone (數碼通) [Smartone-Vodafone] > Smartone Mobile Services (流動電話服務) (50%)

Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (50%)

To
Telecommunication, Mobile Phones & Services > Mobile Services
SmarTone (數碼通) [Smartone-Vodafone] > Smartone Mobile Services (流動電話服務) (50%)

Telecommunication, Mobile Phones & Services > Mobile Services
Nokia (諾基亞) > Lumia 920 Mobile Phone (50%)

Action: 13ban0520125,13ban0521634,13ban0603673,13ban0521311,13ban0530820,13ban0626612,13ban0516304,13buz0601049
From
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (100%)

To
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Mobile Phones (100%)

Action: 14ban0211405

From
Toys & Hobbies > Video Game Players
Microsoft (微軟) > Xbox Game Players (Xbox遊戲主機) (0%)

Computers & Internet Services > Software & IT Solutions
Microsoft (微軟) > Microsoft Windows Mobile / Windows Phone (微軟手機作業系統) (100%)
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (0%)
To
Toys & Hobbies > Video Game Players
Microsoft (微軟) > Xbox Game Players (Xbox遊戲主機) (0%)
Computers & Internet Services > Software & IT Solutions
Microsoft (微軟) > Microsoft Windows Mobile / Windows Phone (微軟手機作業系統) (100%)

Action: 14ban0208603
From
Toys & Hobbies > Video Game Players
Microsoft (微軟) > Xbox Game Players (Xbox遊戲主機) (0%)
Computers & Internet Services > Software & IT Solutions
Microsoft (微軟) > Microsoft Windows Mobile / Windows Phone (微軟手機作業系統) (100%)
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (0%)
To
Computers & Internet Services > Software & IT Solutions
Microsoft (微軟) > Microsoft Windows Mobile / Windows Phone (微軟手機作業系統) (100%)

Action: 13mob0612907
From
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (100%)
To
Telecommunication, Mobile Phones & Services > Mobile Phones
Nokia (諾基亞) > Lumia Windows Phone (100%)

 

Appearances update for Nokia (諾基亞)

Advertiser: Nokia (諾基亞) -> Lumia Mobile Phones
Amendment: Appearances update
Result: Adspend of related ad and media would be affected
Affected Period: Jun 2012
Affected Media: eBay Hong Kong

Action:
12ban0616227
Jul 2012 adspend may decease due to appearances update for Nokia (諾基亞)

Appearances of Virgin Atlantic Airways (維珍航空), Sony and Nokia ad have been added

Advertiser: Virgin Atlantic Airways (維珍航空), Sony and Nokia Lumia

Amendment: Appearances added back

Result: Adspend of related ad and media would be affected

Affected Period: Feb 2012

Affected Media: MTR - Airport Express

Action:

12pmtr0221207 

12pmtr0117205 

12pmtr0221201 

1. Some appearances in Feb 2012 have been added back due to the unmap rates were provided by log provider.