Advertiser: Viatris (暉致)
Amendment: Advertiser of Viatris (暉致) have been amended
Result: Adspend of Advertiser would be affected
Affected Period: 11 Dec 2020
Affected Media: PRINT
Action: 20news10239003
From
Media > Print Media
Mylan {Merged} -> Viartril-S (維固力)
To
Media > Print Media
Viatris (暉致) - Viartril-S (維固力) -> Muscle & Bone
Advertiser: Mylan {Merged},Viatris (暉致) - Viartril-S (維固力)
Amendment: Advertiser / Brand of Mylan {Merged},Viatris (暉致) - Viartril-S (維固力) have been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: 18 Aug 2017 to 21 December 2020
Affected Media: SOC,BANNER,PRINT,TVC,RADIO,MTR,KCRC,BUS,
Action: 20soc05212602,20soc05016295,20soc04292551
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
Action: 20mob1103748,20ban1027391,20mob1026828,20mob1028704,20news08281016,20mob0824812,20mob0821645,20mob0822789,20news08100029,20news07311005,20mob0430340,20mob0430128,20mob0422617,20ban0428110,20news04243010,20news10230041,20news10300048,20news09041049,20news08180007,20news08170044,20news12043002,20news11163023,20news11200057,20news09181082,20news11131014,20news08283063,20news09253039,20ban0826364,20ban0829343,20mob0822215,20news08210053,20bus0816101,20bus0302003,18bus0730107,20news07170022,20news04293015,20news04241014,20bann0421151,20ban0405662,20news01033007,19news11156028,20news05083018,20news04170050,20bann0405404,20ban0829339,20mob0418333,20mob0417140,20news03203029,19news11086034,19news11013026,19news10253055,19news09271033,19news07260116,19news07253009,20tvc-c0113006,19tvc-c0729016,18tvc-c1109004,18tvc-c1103005,20tvc-c0810005,20news02286020,19ban1021257,19rad-c0801016,19mob0502821,19news04260184,19news01240033,18news11302083,18mob1113727,18news08242061,18news07256069,19mob0816811,19mob1031482,19ban0806663,19ban0802614,19news05100086,19news05030125,19pear0501008,19news05023028,19news03116008,19news01180143,19news03222053,19news03152102,18mob1031102,18mob1105735,18pmtr1027219,17pmtr1014026,18ban1102203,18pear0803003,18news01256059,17rad-c1104022,17news10190045,17news09293054
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
--------------------------
Action: 20news12110074
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Viatris (暉致) - Viartril-S (維固力) > Muscle & Bone (100%)
--------------------------
Action: 20news06123072
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
-----------------------
Action: 20news06121016,20news01100107,19news11220072
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
-------------------------
Action: 19news11223006,19news10043040,19news08163045,19news03220140,19news01250242,18news03021174,17news12226037,17news10132038
From
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Retail > Drug Stores
Dairy Farm Group (牛奶公司集團) - Mannings (萬寧) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
-------------------------
Action: 20news06051025
From
Retail > Department Stores
Yata (一田百貨) > Department Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Retail > Department Stores
Yata (一田百貨) > Department Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
---------------------------
Action: 18news10052047,18news03022043,17news10201097,17news08250079,17news08181086
From
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Retail > Drug Stores
A.S. Watson Group (屈臣氏集團) - Watson's Store (屈臣氏) > Drug Store (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
-------------------------
Action: 18news10199008
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
Non-profit Organization > Charity & Fund Raising Organizations
Hong Kong Osteoporosis Foundation (香港骨質疏鬆基金會) > World Osteoporosis Day (世界骨質疏鬆日) (0%)
To
Non-profit Organization > Charity & Fund Raising Organizations
Hong Kong Osteoporosis Foundation (香港骨質疏鬆基金會) > World Osteoporosis Day (世界骨質疏鬆日) (0%)
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Viartril-S (維固力) (100%)
Advertiser: Kao (花王) - Laurier (樂而雅),Bowtie (保泰人壽),Viatris (暉致) - Viartril-S (維固力),Mylan {Merged},Viatris (暉致) - Dymista Nasal Spray (鼻舒達)
Amendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Kao (花王) - Laurier (樂而雅),Bowtie (保泰人壽),Viatris (暉致) - Viartril-S (維固力),Mylan {Merged},Viatris (暉致) - Dymista Nasal Spray (鼻舒達) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 03 January 2018 to 23 April 2021
Affected Media: BANNER,SOC,PRINT
Action: 21mob0315546,21ban0315547
From
Cosmetics & Skincare > Cleansers & Toners
Kao (花王) - Biore (碧柔) > Biore Cleansing Cotton (碧柔卸妝潔面棉) (100%)
To
Toiletries & Household > Feminine Care
Kao (花王) - Laurier (樂而雅) > Laurier Botanical Liner (純棉護墊) (100%)
---------------------
Action: 21ban0331157,20mob1229307,20ban1229931,20ban1229423
From
Insurance > General Insurance
Bowtie (保泰人壽) > General Insurance (100%)
To
Insurance > Medical Insurance
Bowtie (保泰人壽) > Medical Insurance (34%)
Insurance > Accident Insurance
Bowtie (保泰人壽) > Touch Wood Protector (意外醫保計劃觸木保) (33%)
Insurance > Life Insurance
Bowtie (保泰人壽) > Term Life Insurance (人壽保) (33%)
--------------------------
Action: 20mob1119409,20ban1122128,20ban1120306,20ban1120161,20ban1119184,20ban1119171,20soc11091157,20mob1115958,20ban1112496,20mob1114340,20soc11131305,20soc11131109,20ban1113353,20mob1116120,20mob1115203,20mob1114111
From
Insurance > General Insurance
Bowtie (保泰人壽) > General Insurance (100%)
To
Insurance > Medical Insurance
Bowtie (保泰人壽) > Medical Insurance (34%)
Insurance > Accident Insurance
Bowtie (保泰人壽) > Touch Wood Protector (意外醫保計劃觸木保) (33%)
Insurance > Life Insurance
Bowtie (保泰人壽) > Term Life Insurance (人壽保) (33%)
-------------------------
Action: 21news03121098,21news03053017,21news03193008
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Viartril-S (維固力) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Viatris (暉致) - Viartril-S (維固力) > Muscle & Bone (100%)
------------------------
Action: 18news11082055
From
Pharmaceuticals & Healthcare > Muscle & Bone
Rottapharm (義大利羅達藥廠) > Reparil (利百素) (100%)
To
Pharmaceuticals & Healthcare > Muscle & Bone
Mylan {Merged} > Reparil (利百素) (100%)
--------------------------
Action: 20mob1225319,20mob1226825,20mob1224360,20ban1224489,20ban1224848,20ban1225831,20ban1225852
From
Pharmaceuticals & Healthcare > Allergy Medicine
Meda (美達醫藥) > Dymista Nasal Spray (鼻舒達) (100%)
To
Pharmaceuticals & Healthcare > Allergy Medicine
Viatris (暉致) - Dymista Nasal Spray (鼻舒達) > Allergy Medicine (100%)
-------------------------
Action: 18news04192058,18news04122033,18news04170077,18news01112023,18news01036069
From
Pharmaceuticals & Healthcare > Healthcare Services
Meda (美達醫藥) > Healthcare Seminars (健康講座) (100%)
To
Pharmaceuticals & Healthcare > Healthcare Services
Mylan {Merged} > Healthcare Seminars (健康講座) (100%)
Advertiser: Viatris (暉致),Viatris (暉致) - Lipitor (膽固清),Viatris (暉致) - Norvasc (健壓樂),Viatris (暉致) - Celebrex (痛博士),Viatris (暉致) - Lyrica (利痛抑),Viatris (暉致) - Viagra (威而鋼 / 偉哥)
Amendment: Advertiser / Brand of Viatris (暉致),Viatris (暉致) - Lipitor (膽固清),Viatris (暉致) - Norvasc (健壓樂),Viatris (暉致) - Celebrex (痛博士),Viatris (暉致) - Lyrica (利痛抑),Viatris (暉致) - Viagra (威而鋼 / 偉哥) have been amended
Result: Adspend of Advertiser / Brand would be affected
Affected Period: 30 November 2020 to 14 April 2021
Affected Media: RADIO,PRINT,BANNER
Action: 20rad-c1204010,20rad-c1204009,20rad-c1203013
From
Pharmaceuticals & Healthcare > Pharmaceutical Products
Pfizer (美國輝瑞) > Pfizer Upjohn (輝瑞普強) (100%)
To
Pharmaceuticals & Healthcare > Pharmaceutical Products
Viatris (暉致) > Pharmaceutical Products (100%)
------------------------
Action: 20news11301089
From
Pharmaceuticals & Healthcare > Pharmaceutical Products
Pfizer (美國輝瑞) > Pfizer Upjohn (輝瑞普強) (100%)
To
Pharmaceuticals & Healthcare > Pharmaceutical Products
Viatris (暉致) > Pharmaceutical Products (100%)
-----------------------
Action: 20ban1210912,20mob1205334,20bann1206475,20mob1206405,20mob1204414
From
Pharmaceuticals & Healthcare > Heart & Internal Circulation
Pfizer (美國輝瑞) - Lipitor (膽固清) > Lipitor (膽固清) (50%)
Pharmaceuticals & Healthcare > Heart & Internal Circulation
Pfizer (美國輝瑞) - Norvasc (健壓樂) > Norvasc (健壓樂) (50%)
To
Pharmaceuticals & Healthcare > Heart & Internal Circulation
Viatris (暉致) - Lipitor (膽固清) > Lipitor (膽固清) (50%)
Pharmaceuticals & Healthcare > Heart & Internal Circulation
Viatris (暉致) - Norvasc (健壓樂) > Norvasc (健壓樂) (50%)
------------------------
Action: 21ban0329918,21ban0330115,21ban0330102,21mob0330032
From
Pharmaceuticals & Healthcare > Pain Kille
Pfizer (美國輝瑞) - Celebrex (痛博士) > Celebrex (痛博士) (100%)
To
Pharmaceuticals & Healthcare > Pain Killer
Viatris (暉致) - Celebrex (痛博士) > Celebrex (痛博士) (100%)
----------------------
Action: 20fear1125301
From
Pharmaceuticals & Healthcare > Male Products
Pfizer (美國輝瑞) - Viagra (威而鋼 / 偉哥) > Viagra (威而鋼 / 偉哥) (100%)
To
Pharmaceuticals & Healthcare > Male Products
Viatris (暉致) - Viagra (威而鋼 / 偉哥) > Viagra (威而鋼 / 偉哥) (100%)
------------------------
Action: 20bus1125101
From
Pharmaceuticals & Healthcare > Pain Killer
Pfizer (美國輝瑞) - Celebrex (痛博士) > Celebrex (痛博士) (50%)
Pharmaceuticals & Healthcare > Pain Killer
Pfizer (美國輝瑞) - Lyrica (利痛抑) > Pain Killer (50%)
To
Pharmaceuticals & Healthcare > Pain Killer
Viatris (暉致) - Celebrex (痛博士) > Celebrex (痛博士) (50%)
Pharmaceuticals & Healthcare > Pain Killer
Viatris (暉致) - Lyrica (利痛抑) > Lyrica (利痛抑) (50%)