Outdoor Update

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for L'Oreal (歐萊雅) - Lancome (蘭蔻)

Advertiser: L'Oreal (歐萊雅) - Lancome (蘭蔻)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of L'Oreal (歐萊雅) - Lancome (蘭蔻)  have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 Jan 2015 to 31 Jan 2015
Affected Media: AIRPORT


Action:        
All appearances of 14apt0819206 have been moved to Ref no. 15apt0105204  
All appearances of 14apt0819205 have been moved to Ref no. 15apt0105205
All appearances of 14apt0819204 have been moved to Ref no. 15apt0105203  


From
L'Oreal (歐萊雅) - Lancome (蘭蔻)
> Miracle The Eau de Parfum (100%)
To
L'Oreal (歐萊雅) - Lancome (蘭蔻)
> Events, Sponsorship & Compliments (100%)

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Sub-Category / Brand / Brand Percentage Updated for Coach

Advertiser: Coach
Admendment: Sub-Category / Brand / Brand Percentage of Coach have been amended
Result: Adspend of Sub-Category / Brand / Brand Percentage would be affected
Affected Period: 27 September 2014 to 21 February 2015
Affected Media: AIRPORT

Action: 14apt0930212

From
Fashion, Accessories & Eyewear > Women's Fashion
Coach > Women's Fashion (100%)
To
Fashion, Accessories & Eyewear > Bags
Coach > Bags (33%)
Fashion, Accessories & Eyewear > Women's Fashion
Coach > Women's Fashion (34%)
Fashion, Accessories & Eyewear > Fashion Accessories
Coach > Fashion Accessories (33%)




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Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for China Construction Bank (Asia) / CCB (Asia) (中國建設銀行(亞洲))

Advertiser: China Construction Bank (Asia) / CCB (Asia) (中國建設銀行(亞洲))
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of China Construction Bank (Asia) / CCB (Asia) (中國建設銀行(亞洲)) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 Oct 2014 to 31 Jan 2015
Affected Media: MTR


Action:      
All appearances of 14fmtr0930116 have been moved to Ref no. 15fmtr0106101  

From
China Construction Bank (Asia) / CCB (Asia) (中國建設銀行(亞洲))
> Corporate Image (100%)
To
China Construction Bank (Asia) / CCB (Asia) (中國建設銀行(亞洲))
> Personal Loan (「好現金」私人貸款) (100%)

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Appearance of Chevron - Caltex (加德士) / The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)  ad have been added

Advertiser:  Chevron - Caltex (加德士) / The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)
Amendment: Appearance of the following ads have been amended
Result: Adspend of Chevron - Caltex (加德士)  / The Government of the Hong Kong Special Administrative Region (香港特別行政區政府)  would be affected
Affected Period: Jan 2015
Affected Media: TRAM

Action:
1. The appearance of 15tram0101013 , 14tram1007002 was added due to the late arrival of data from log provider.

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Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Abbott Laboratories (美國雅培) / Emperor Group (英皇集團)

Advertiser: Abbott Laboratories (美國雅培) / Emperor Group (英皇集團)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Abbott Laboratories (美國雅培) / Emperor Group (英皇集團) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 28 January 2015 to 28 January 2015
Affected Media: TRAM

Action: 15tram0201003

From

Beverages > Milk Powder
Abbott Laboratories (美國雅培) > Eye Qplus Similac Toddler 3(Eye Qplus恩加健3號) [Gain Plus Advance No.3 (皇牌恩加健3號)] (33%)
Beverages > Milk Powder
Abbott Laboratories (美國雅培) > Eye Qplus Slimilac Baby 2 (Eye Qplus恩美力2號) [Gain Advance No.2 (皇牌恩美力2號)] (34%)
Beverages > Milk Powder
Abbott Laboratories (美國雅培) > Eye Qplus Similac Kid 4 (Eye Qplus恩高健4號) [Gain School Advance No.4 (皇牌恩高健4號)] (33%)
To
Property & Real Estate > Residential Property
Emperor Group (英皇集團) > Upton (維港峰) (100%)

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Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Rimowa  / Thai Airways (泰國國際航空)

Advertiser:  Rimowa  / Thai Airways (泰國國際航空)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of  Rimowa  / Thai Airways (泰國國際航空)  have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 29 Feb 2015 to 25 Feb 2015
Affected Media: TRAM


Action:
All appearances of 15tram0101026 have been moved to Ref no.13tram0514002  

From
Rimowa
> Luggage (100%)
To
Thai Airways (泰國國際航空)
> Airline (100%)


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Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for The Hong Kong Polytechnic University (香港理工大學)

Advertiser: The Hong Kong Polytechnic University (香港理工大學)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of The Hong Kong Polytechnic University (香港理工大學) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 01 December 2014 to 28 February 2015

Affected Media: BUS


Action: 14bus1201132

From
Education & Training > Tertiary & Executive Education
The Hong Kong Polytechnic University (香港理工大學) > Tertiary & Executive Education (100%)
To
Education & Training > Tertiary & Executive Education
The Hong Kong Polytechnic University (香港理工大學) > Hong Kong Community College/ HKCC (香港專上學院) (100%)

Outdoor Update

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Tudor (帝舵表) / Emperor Group (英皇集團)

Advertiser: Tudor (帝舵表)/ Emperor Group (英皇集團)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Tudor (帝舵表) / Emperor Group (英皇集團) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 01 February 2015 to 15 March 2015
Affected Media: WALL


Action: 15wall0213230
From
Jewellery, Watches & Luxury Products > Watch & Clock
Tudor (帝舵表) > Watches (100%)
To
Jewellery, Watches & Luxury Products > Watch & Clock
Tudor (帝舵表) > Watches (100%)
Jewellery, Watches & Luxury Products > Jewellery
Emperor Group (英皇集團) > Emperor Jewellery (英皇珠寶) (0%)


Action: 15wall0213231
From
Jewellery, Watches & Luxury Products > Jewellery
Emperor Group (英皇集團) > Emperor Jewellery (英皇珠寶)(100%)
To
Jewellery, Watches & Luxury Products > Watch & Clock
Tudor (帝舵表) > Watches (100%)
Jewellery, Watches & Luxury Products > Jewellery
Emperor Group (英皇集團) > Emperor Jewellery (英皇珠寶) (0%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Emperor Group (英皇集團)

Advertiser: Emperor Group (英皇集團)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Emperor Group (英皇集團) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 08 August 2012 to 06 August 2014

Affected Media: PRINT

 

Action: 14news07185056

 

From

To

Food > Mooncake

Emperor Group (英皇集團) > Grand Emperor Hotel Traditional Mooncake (澳門英皇娛樂酒店傳統月餅) (50%) 

Food > Mooncake

Emperor Group (英皇集團) > Grand Emperor Hotel Egg Custard Mooncake (澳門英皇娛樂酒店奶黃月餅) (50%)

 

Action: 13news07184028,12news0808692

 

From

Food > Mooncake

Emperor Group (英皇集團) > Grand Emperor Hotel Traditional Mooncake (澳門英皇娛樂酒店傳統月餅) (100%)

To

Food > Mooncake

Emperor Group (英皇集團) > Grand Emperor Hotel Traditional Mooncake (澳門英皇娛樂酒店傳統月餅) (50%)

Food > Mooncake

Emperor Group (英皇集團) > Grand Emperor Hotel Egg Custard Mooncake (澳門英皇娛樂酒店奶黃月餅) (50%)

Appearance update for Emperor Group (英皇集團)

Advertiser: Emperor Group (英皇集團)
Amendment: Updated appearance
Result: Adspend of Emperor Group (英皇集團)
Affected Period: Aug 2012
Affected Media: Tram Body

Action:
Some appearances of 12tram0907001  have been moved to 12tram0703001.
Brand updated from
Emperor Group (英皇集團)
> Emperor Jewellery (英皇珠寶) (100%)
to
Emperor Group (英皇集團)
> Corporate Image (100%)

Category / Sub-Category / Brand Updated for Emperor Group (英皇集團)

Advertiser: Emperor Group (英皇集團)
Admendment: Category / Sub-Category / Brand of Emperor Group (英皇集團) have been amended
Result: Adspend of Category / Sub-Category / Brand would be affected
Affected Period: 21 October 2011 to 07 September 2012
Affected Media: PRINT

Action:
12news0719181
12news0701261
12news0621103
11news1021547
12news0608838
From
Entertainment > Gambling
Emperor Group (英皇集團) > Emperor Palace Casino (英皇宮殿娛樂場) (100%)
To
Hotels, Resorts & Service Apartments > Food & Beverages / Banquets
Emperor Group (英皇集團) > Emperor Palace Food & Beverages (英皇宮殿食肆) (100%)

Appearence updates for Emperor Group (英皇集團)

Advertiser: Emperor Group (英皇集團)
Amendment: Appearence updates for Emperor Group (英皇集團) ad
Result: Adspend would be affected
Affected Period: July 2012
Affected Media: Now TV

Action:
Below appearence updates have been done and adspend of related media would be affect.
12now-c0701003 to 12tvc-c0701019
12now-c0701004 to 12tvc-c0701020
12now-c0701008 to 12tvc-c0701020
Emperor Group (英皇集團) -> Emperor Watch & Jewellery (英皇鐘錶珠寶)
to Emperor Group (英皇集團) -> Emperor Jewellery (英皇珠寶)