Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,Walt Disney (華特迪士尼),Citigroup (花旗集團),Cathay Pacific Airways (國泰航空),Unilever - Rexona (蕊娜)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for P&G (寶潔) - Oral-B,Walt Disney (華特迪士尼),Citigroup (花旗集團),Cathay Pacific Airways (國泰航空),Unilever - Rexona (蕊娜)

Advertiser: P&G (寶潔) - Oral-B,Walt Disney (華特迪士尼),Citigroup (花旗集團),Cathay Pacific Airways (國泰航空),Unilever - Rexona (蕊娜)

Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of P&G (寶潔) - Oral-B,Walt Disney (華特迪士尼),Citigroup (花旗集團),Cathay Pacific Airways (國泰航空),Unilever - Rexona (蕊娜) have been amended

Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected

Affected Period: 24 January 2015 to 31 July 2017

Affected Media: BANNER,PRINT


Action: 17ban0517001,17ban0414319

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Toothbrush (牙刷) (100%)

Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)

Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)


Action: 17mob0414757

From
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Tooth & Oral Products (100%)

To
Toiletries & Household > Tooth & Oral Products
P&G (寶潔) - Oral-B > Braun Oral-B Rechargeable Toothbrush (百靈Oral-B 充電式電動牙刷) (100%)

Games & Hobbies > Gifts & Collectibles
Walt Disney (華特迪士尼) > Star Wars Collection (星球大戰系列) (0%)

-------------------------------------------------------------------------------------------------------------------------------------------------------------

Action: 17blooma05010002,16mist11260002,16blooma07040006,15blooma12280001,15mist09199001,15mist07250004,15blooma05040010,15mist01240007

From
Banking & Investment Services > Corporate Image
Citigroup (花旗集團) - Citibank (花旗銀行) > Corporate Image (100%)

To
Banking & Investment Services > Corporate Image
Citigroup (花旗集團) > Corporate Image (100%)

----------------------------------------------------------------------------------------------------------------------------------------------------------------

Action: 17news01203083
From
Travel & Tourism Services > Airline
Cathay Pacific Airways (國泰航空) > Hong Kong Airport Services / HAS (香港機場地勤服務) (50%)

Travel & Tourism Services > Airline
Cathay Pacific Airways (國泰航空) - Cathay Dragon (國泰港龍航空) [Dragonair (港龍航空)] > Hong Kong Airport Services / HAS (香港機場地勤服務) (50%)

To
Travel & Tourism Services > Airline
Cathay Pacific Airways (國泰航空) > Hong Kong Airport Services / HAS (香港機場地勤服務) (100%)

-----------------------------------------------------------------------------------------------------------------------------------------------------------------

Action: 17mob0613753,17ban0606308,17ban0605318,17ban0605308,17ban0605307,17ban0605302

From
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant (止汗香體噴霧) (100%)

To
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant for Men (男仕止汗香體噴霧) (100%)

Category / Sub-Category / Advertiser / Brand / Brand Percentage Updated for Unilever - Rexona (蕊娜)

Advertiser: Unilever - Rexona (蕊娜)
Admendment: Category / Sub-Category / Advertiser / Brand / Brand Percentage of Unilever - Rexona (蕊娜) have been amended
Result: Adspend of Category / Sub-Category / Advertiser / Brand / Brand Percentage would be affected
Affected Period: 20 May 2016 to 03 July 2016
Affected Media: TVC,BANNER


Action: 16tvc-c0520025,16mob0520722,16ban0524004

From
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant (止汗香體噴霧) (100%)
To
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant (止汗香體噴霧) (50%)
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Deodorant for Men (男仕止汗香體噴霧) (50%)

Sub-Category Updated for Johnson & Johnson - Johnson's Baby (強生嬰兒),Wellcome (惠康),Kao (花王) - Laurier (樂而雅),Unilever - Rexona (蕊娜)

Advertiser: Johnson & Johnson - Johnson's Baby (強生嬰兒),Wellcome (惠康),Kao (花王) - Laurier (樂而雅),Unilever - Rexona (蕊娜)
Admendment: Sub-Category of Johnson & Johnson - Johnson's Baby (強生嬰兒),Wellcome (惠康),Kao (花王) - Laurier (樂而雅),Unilever - Rexona (蕊娜) have been amended
Result: Adspend of Sub-Category would be affected
Affected Period: 11 June 2010 to 08 June 2012
Affected Media: PRINT

Action:
10whiz0611003
10news0820150
10news1210168
11babymo0601009
11ours0501011
11news0429661
11news0401643
From
Toiletries & Household > Tissue & Napkins
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Messy Times Wipes (多用途清爽柔濕巾) (100%)
To
Toiletries & Household > Baby Products
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Messy Times Wipes (多用途清爽柔濕巾) (100%)

Action:
12news0608440
From
Retail > Supermarket
Wellcome (惠康) > Supermarket (100%)
Toiletries & Household > Feminine Care
Kao (花王) - Laurier (樂而雅) > Laurier F Series Napkins (樂而雅F系列衛生巾) (0%)
Toiletries & Household > Tissue & Napkins
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Messy Times Wipes (多用途清爽柔濕巾) (0%)
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Show Clean Women Mini Roll-On (沐浴舒爽止汗走珠) (0%)
To
Retail > Supermarket
Wellcome (惠康) > Supermarket (100%)
Toiletries & Household > Feminine Care
Kao (花王) - Laurier (樂而雅) > Laurier F Series Napkins (樂而雅F系列衛生巾) (0%)
Toiletries & Household > Baby Products
Johnson & Johnson - Johnson's Baby (強生嬰兒) > Messy Times Wipes (多用途清爽柔濕巾) (0%)
Toiletries & Household > Deodorant
Unilever - Rexona (蕊娜) > Show Clean Women Mini Roll-On (沐浴舒爽止汗走珠) (0%)